AdSigner Email Signature vs. Customer.io

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
AdSigner Email Signature
Score 7.5 out of 10
Mid-Size Companies (51-1,000 employees)
AdSigner turns email signatures into a new advertising potential. It is a powerful email signature management tool, offering user management, scheduled marketing campaigns across signatures and banners, in-depth analytics, and a selection of customisable templates.
$1
per signature
Customer.io
Score 8.5 out of 10
Small Businesses (1-50 employees)
Customer.io is a customer engagement platform that enables marketers to build sophisticated automated messaging campaigns. With access to real-time behavioral data, users can create personalized and relevant messages to engage and retain customers. This includes sending emails, push notifications, SMS, in-app messages, and more through a visual building experience. Built for scale, Customer.io boasts users among over 5,300 companies, sending over 17 billion messages per year.
$100
per month
Pricing
AdSigner Email SignatureCustomer.io
Editions & Modules
Professional
$1
per signature
No answers on this topic
Offerings
Pricing Offerings
AdSigner Email SignatureCustomer.io
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup Fee$100 per installationOptional
Additional DetailsEssentials: For startups and small teams engaging customers on their mobile and web apps. - Up to 5,000 profiles*, Send Emails, Push, In-App, and SMS, Visual Workflow Builder, Segmentation, Two Workspaces, Email Support, Customer Community Premium: For high-growth companies looking for greater control over their messaging outcomes. - Everything in Essentials, Custom Data + Message Volume, Premium Product Features, Additional Workspaces, 90-day Onboarding Program, Premium Email & Chat Support, Managed Deliverability, Dedicated IPs, Parcel Pro Licenses, HIPAA Compliance Enterprise: For at-scale companies looking to create world-class customer experiences. - Everything in Premium, Managed Infrastructure*, Customer Success Manager, Quarterly Success Reviews, Technical Account Manager*, Audit Logging & Data Governance*, Parcel Business Licenses, Migration Support*, *Available by consultation.
More Pricing Information
Community Pulse
AdSigner Email SignatureCustomer.io
Top Pros
Top Cons
Best Alternatives
AdSigner Email SignatureCustomer.io
Small Businesses
Terminus ABM Platform
Terminus ABM Platform
Score 8.1 out of 10
Simplify360
Simplify360
Score 7.8 out of 10
Medium-sized Companies
Terminus ABM Platform
Terminus ABM Platform
Score 8.1 out of 10
Bright Pattern Contact Center
Bright Pattern Contact Center
Score 10.0 out of 10
Enterprises

No answers on this topic

Conversica
Conversica
Score 9.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AdSigner Email SignatureCustomer.io
Likelihood to Recommend
9.0
(1 ratings)
9.8
(8 ratings)
User Testimonials
AdSigner Email SignatureCustomer.io
Likelihood to Recommend
adsigner
AdSigner is well suited when you want to transform your simple signature into a marketing campaign. Enhancing the customer experience by bringing in more tech solutions into their environment. It will be less appropriate when communicating or collaborating internally with your co-workers.
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Customer.io
This tool is well-suited for companies looking to run email marketing campaigns or send out newsletters regularly to their users/customers. The workflow setup is especially useful for companies who want to send specific emails based on user behavior - i.e. they've not logged in recently, have bought a specific product, haven't opened any emails, etc. This could also be useful for freelancers like me since you can create different workspaces within Customer.io. I have configured it this way to handle email marketing for a few of my clients, and the software keeps everything organized and separate. This might not be the best tool for small businesses, considering the price. It may be better to start out with a cheaper email marketing tool, and then if/when necessary, scale-up with a tool like Customer.io.
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Pros
adsigner
  • Generate email's personalized signatures
  • Diverse Marketing Campaign Creations
  • Let's you track performance
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Customer.io
  • Managing users, attributes and events. You are easily able to modify any user, based on their ID, and add or remove attributes, assign events to them. That makes it very easy to segment later and to assign them to several campaigns based on behavior. Just a warning: this integration isn't so easy (at least it wasn't for us).
  • Creating workflows of campaigns is very easy. You can quickly create behavioral campaigns based on attributes, segments and add elements to the workflow. You can send an email, then wait, then send another, then exit the campaign if they converted, etc. The workflow is easy to configure and very powerful for automation.
  • We don't use many email templates (we make them in MJML) but it's very easy to add senders, to change templates and in general to test designs.
  • Deliverability works very well, at least for us. It sends emails pretty fast and without issues.
  • Exporting is very quick and easy. Importing wasn't a feature until recently, but it works well too.
  • Seeing activity it's also useful. In general, logs are awesome (be it of a customer, of activity on the site, email sends, etc.).
  • We don't use environments, but it might be very useful for a bigger company.
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Cons
adsigner
  • Sometimes the information from CRM does not integrate well into AdSigner
  • The capability of a google chrome extension
  • Tiles viewing instead of list
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Customer.io
  • Push notifications are very rudimentary. Everything has to be done by hand unless you're sending an extremely simple message.
  • A bit too email centric.
  • Lacks an ability to schedule messages on a daily, weekly, etc. basis.
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Alternatives Considered
adsigner
AdSigner is much easier and organized. Easy to navigate
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Customer.io
Customer.io was really the first pure, full-featured drip email program on the market and as far as I know, it's still the simplest and best overall for that specific function. SendGrid has also added drip campaign features, but I would seriously evaluate Customer.io against any other drip email provider because they really have all the key elements you need to make it work.
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Return on Investment
adsigner
  • Cloud updates are instant
  • We had an accelerated revenue increase
  • Live clicks analysis right on the banner
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Customer.io
  • Fast testing for new products to specific groups. It saves a lot of time and money.
  • Removed workload from marketing = more time to make it better.
  • Better contact with specific groups, seeing a increase in sales because of this.
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ScreenShots

AdSigner Email Signature Screenshots

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Customer.io Screenshots

Screenshot of data-driven or manual segments that can be created in the no-code builder for recipient lists, campaign triggers, filters, and conversion goals.Screenshot of the code editor for email, that helps navigate code and iterate.Screenshot of account performance, visible at a glance from the Dashboard view.Screenshot of drag and drop messages, time delays, and branches where desired, to build cross-channel campaigns.Screenshot of triggered campaigns based on forms submissions, customer attributes, customer actions, and dates.Screenshot of localization for global audiences. One message can be delivered in multiple languages.