Adthena vs. Netcore Cloud

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Adthena
Score 6.3 out of 10
N/A
Adthena from the company of the same name in London is a marketing intelligence tool for search marketing focusing on keyword research, analysis, and suggestion for optimizing the budgeting and management of pay per click (PPC) advertising campaigns. Adthena algorithmically searches industry-relevant keywords and also the actual ad copy appearing in search engines, a less seen feature used for competitive analysis and brand differentiation (i.e. so your ads appear or do not appear like your…N/A
Netcore Cloud
Score 8.6 out of 10
N/A
Netcore Cloud’s Customer Engagement & Experience platform (formerly known as Netcore Smartech) is presented as a one-stop growth platform that enables marketers, growth, and product managers to drive conversations with customers across multiple touchpoints. Backed by AI/ML, Netcore Cloud enables website and mobile app brands to fuel omnichannel growth. The platform offers: - Actionable unified customer profiles by stitching user data from…N/A
Pricing
AdthenaNetcore Cloud
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AdthenaNetcore Cloud
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Best Alternatives
AdthenaNetcore Cloud
Small Businesses
Nozzle
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Simplify360
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Score 7.8 out of 10
Medium-sized Companies
Similarweb
Similarweb
Score 8.2 out of 10
Bright Pattern Contact Center
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Score 9.8 out of 10
Enterprises

No answers on this topic

Conversica
Conversica
Score 9.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AdthenaNetcore Cloud
Likelihood to Recommend
8.0
(3 ratings)
9.0
(3 ratings)
Support Rating
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
AdthenaNetcore Cloud
Likelihood to Recommend
Adthena
By using the share of search aspect of Adthena, I could see that although the SOS for one brand was high at this point in time compare to competitors, that the competitor had more growth in the last 3 months which identified a time to research in more depth to see as to why which I wouldn't have got if I used a platform which looks at the search volume as it stands and worked out the SOS manually.
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Netcore Solutions Pvt Ltd
This platform seems to be a perfect one for email marketing, newsletters, tracking of emails, etc. I've heard it's also a good platform for lead management, their scorring and grading, lead nurturing, building product related tracking such as API integration, retention cohorts, flows, etc. however, haven't tried that part personally.
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Pros
Adthena
  • Track and monitor spend and performance against competitors.
  • Identify missed keyword opportunities.
  • Informs our campaign and keyword budgeting/bidding on a daily basis.
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Netcore Solutions Pvt Ltd
  • Increase in the number of customers as the conversion of users is increasing.
  • Strategically targeting customers according to their taste.
  • Deliver instant SMS, emails etc. which is great.
  • Single click analytic reports.
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Cons
Adthena
  • Slow performance.
  • Ranking options are not detailed enough.
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Netcore Solutions Pvt Ltd
  • Need a mobile app too, so that we can access it easily. It is only cloud-based.
  • Costly.
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Support Rating
Adthena
Our Kantar rep is great and very responsive overall. It is hard to get on-site training and preferred pricing with them, but at the end of the day, I am helpful that they are around.
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Netcore Solutions Pvt Ltd
No answers on this topic
Alternatives Considered
Adthena
You see more insight (over time, period on period growth) and save time compared to platforms which looks at the search volume as it stands and you have to work out the SOS manually.
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Netcore Solutions Pvt Ltd
Netcore Smartech offers much wide range of products and services instead of just the ones related to Marketing. It offers lead management, their scoring and the sales cycles which the Sales teams can also use in future. Also, it offers a lot more integrations and automations which can sincerely help sales teams define their flow and daily processes.
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Return on Investment
Adthena
  • Improved competitive analysis
  • Insightful data that helps improve client trust
  • Indentifying opportunities for keyword expansions
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Netcore Solutions Pvt Ltd
  • Increase in revenue.
  • Cost reduction.
  • Lead generation, gaining new customer, retaining old customers.
  • Brand and campaigns promotions easily and effectively.
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ScreenShots

Netcore Cloud Screenshots

Screenshot of Build a 360 degree customer viewScreenshot of Insights to fuel customer engagement strategiesScreenshot of Create no-code product experiencesScreenshot of Trigger 1:1 product recommendationsScreenshot of Gather user data from multiple channels (both offline and online) and create actionable unified customer profiles on our Customer Data platform