What users are saying about
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Top Rated
245 Ratings
10 Ratings
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Score 7.8 out of 101

Conductor Searchlight

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Top Rated
245 Ratings
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Score 9.2 out of 101

Likelihood to Recommend

Advanced Web Ranking

My business works with clients from a variety of outlets, with budgets ranging from six figures down to triple digits (not kidding). There's a TON of analytical software out there, so speaking as a guy who has worked with them all (or at least quite a few) if your client is on a budget – particularly a startup – AWR is a great program to use. They've been around for a while, the desktop version is pretty bug-free and updates in real-time, and it's budget conscious.
No photo available

Conductor Searchlight

Searchlight is well suited for any e-commerce company that is looking to improve their search results. I really can't think of a company that wouldn't benefit fro using the platform so long as they have a team to use it and carry out the content creation. It would be less appropriate for a team that does not have have the bandwidth to be in the platform and utilize it. That is where I would suggest managed services.
Rachael R. Galloway profile photo

Feature Rating Comparison

SEO

Advanced Web Ranking
6.5
Conductor Searchlight
8.6
Keyword analysis
Advanced Web Ranking
4.8
Conductor Searchlight
9.9
Backlink management
Advanced Web Ranking
7.0
Conductor Searchlight
6.2
SERP ranking tracking
Advanced Web Ranking
7.4
Conductor Searchlight
9.7
Page grader
Advanced Web Ranking
7.1
Conductor Searchlight
8.0
Competitive analysis
Advanced Web Ranking
6.6
Conductor Searchlight
9.8
Site audit / diagnostics
Advanced Web Ranking
7.1
Conductor Searchlight
9.2
Site recommendations
Advanced Web Ranking
6.0
Conductor Searchlight
9.4
Task management
Advanced Web Ranking
6.1
Conductor Searchlight
7.0

SEO Channels

Advanced Web Ranking
7.0
Conductor Searchlight
8.5
Local SEO
Advanced Web Ranking
7.0
Conductor Searchlight
9.1
Social SEO
Advanced Web Ranking
6.4
Conductor Searchlight
5.7
Mobile SEO
Advanced Web Ranking
8.1
Conductor Searchlight
9.5
Global SEO
Advanced Web Ranking
6.4
Conductor Searchlight
9.7

SEO Platform & Account Management

Advanced Web Ranking
7.7
Conductor Searchlight
9.8
Multi-domain support
Advanced Web Ranking
8.0
Conductor Searchlight
9.8
Integration with web analytics tools
Advanced Web Ranking
7.4
Conductor Searchlight
9.7

Pros

Advanced Web Ranking

  • Advanced Web Ranking is a low-cost solution for SEO reporting, suitable for medium-sized businesses that can't afford more expensive solutions of this type.
  • It's also very scalable in some respects, particularly the availability of unlimited keyword tracking, which is preferable to certain solutions that charge by the keyword.
  • There are also a number of other features in the product not directly related to the reporting of performance which some users will find useful.
No photo available

Conductor Searchlight

  • Customer Service. By far what they offer is the best. I have access to a team and their calendars. So when I need to set up a meeting I know when they are available. They are easy to talk to and help me work through any problem I might be having.
  • Reports. I've seen reports by some of their competitors and quite honestly wasn't sure what I was looking at. But Conductors reports can be streamlined to fit several different audiences and I can email them out (automatically) whenever I want to whomever I want, whether they are a Searchlight user or not.
  • Competitive Analysis. I've not done a lot of comparison with other vendors, but I like the convenient, straightforward way Conductor Searchlight shows your competitors and how they are ranking in comparison to you. You have control over your competitors and can change them when needed.
Misty McMillan profile photo

Cons

Advanced Web Ranking

  • The ability of the program to produce dashboards in web page format. While it can do this, it saves them out as HTML files on your hard drive or cloud server, which makes it super hard to share with others.
  • The cloud version is a bit more expensive, which offers the same tools as the desktop, which I found a little troublesome and it didn't make sense to me.
  • Their customer service was a little lacking. I had a couple of general questions and I was on hold for about 15 minutes...which isn't good when you're in the middle of a busy workday.
No photo available

Conductor Searchlight

  • We track backlinks every week for our executive team, Conductor doesn't have an easy way right now to find this information. However, our account management team has been fantastic and has been providing this information for us every week.
  • Getting set up in Conductor is time consuming and takes some effort internally, but is primarily done by the Conductor team. It may be worth having longer strategy sessions with the teams for a shorter implementation time.
  • Market Share only shows your market share within your tracked keywords. I think it would be beneficial to see how we rank against our competitors on keywords we're not tracking. This may expose some keywords we're not tracking that we should be tracking.
Kelsey Magilton profile photo

Likelihood to Renew

Advanced Web Ranking

No score
No answers yet
No answers on this topic

Conductor Searchlight

Conductor Searchlight 9.1
Based on 7 answers
Conductor is part of the SEO process we have at the company, it's crucial for us to continue working them to solve our day to day SEO challenges.
Alex Grosu profile photo

Usability

Advanced Web Ranking

No score
No answers yet
No answers on this topic

Conductor Searchlight

Conductor Searchlight 9.6
Based on 135 answers
Extremely user friendly; the UX of Conductor Searchlight is great, and creates a very easy workflow process. When digging into the data, I can choose to simply leverage the high-level views of data that my weekly auto-gen reports provide OR I can do a deep dive analysis, really focusing on specific features or functions as time allows.
Brian Crum profile photo

Support

Advanced Web Ranking

No score
No answers yet
No answers on this topic

Conductor Searchlight

Conductor Searchlight 9.9
Based on 138 answers
Michelle Masood and Anisa Taylor have both been incredible resources as our Customer Success Managers. The whole team there has been without equal, in general. They are all readily available to answer any type of question and are a fantastic agency in all regards.
Shawn Richardson profile photo

Implementation

Advanced Web Ranking

No score
No answers yet
No answers on this topic

Conductor Searchlight

Conductor Searchlight 9.2
Based on 4 answers
I definitely recommend their professional services for getting started. It got our account 90% of the way to where we needed to be in order to gain value from it. In fact, I'd suggest that with few exceptions (such as, you have a staff that is already familiar with the platform and doesn't need any help), the quick start services over the first 30-90 days should be a standard part of onboarding with any new client. It definitely got us to the point of gaining ROI from the solution and, in turn, will make it easier to justify renewal and continued investment in it.
Chris Hall profile photo

Alternatives Considered

Advanced Web Ranking

BrightEdge is a lot more expensive, but we began using it when funds allowed us to, primarily for the online reporting and features not found in Advanced Web Ranking. But, as I mentioned earlier, we did not stop using Advanced Web Ranking when we introduced BrightEdge because it does have some plus points not found in BrightEdge.
No photo available

Conductor Searchlight

I have used BrightEdge in the past, and Conductor Searchlight was simply a better fit for our business. With a superior level of support and a more sophisticated level of product integration, Conductor was the clear choice for helping our organization achieve it's goals
Cameron Muir profile photo

Return on Investment

Advanced Web Ranking

  • It stayed within our client's allotted budget (which drives more business our way down the road!)
  • Updated information in real-time assures our clients that they get the most accurate information possible, as quickly as possible.
  • It's been only slightly detrimental to my workflow (which is one little drawback of the program) sometimes I have to enlist the help of a keyword generator (because i find the one with the program a bit lacking)
No photo available

Conductor Searchlight

  • Our customers see the positive difference in keyword rankings and in turn see visits increase to the website, more phone calls or orders for example. Depending on the vertical of course.
  • We leverage Searchlight in business development presentations and many prospects are familiar with the platform.
  • Reporting is easy to set up and provides a clear picture on performance from the start of an SEO campaign to current day.
Vito Altamura profile photo

Pricing Details

Advanced Web Ranking

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?

Conductor Searchlight

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

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