Adzooma vs. Bambu by Sprout Social

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Adzooma
Score 6.9 out of 10
Small Businesses (1-50 employees)
Adzooma’s AI and machine learning based Google and Facebook Ads platform, offers simple campaign management, 24/7 optimisation and time saving automation, all in a single interface. The platform includes many features including scanning for 50+ improvement opportunities, many of which can be actioned with a single click, tracking…
$19
per user/month - up to $1000 a month on ad spend
Bambu by Sprout Social
Score 9.2 out of 10
N/A
Bambu is a social media marketing tool from Sprout Social that leverages employee advocacy. It allows users to organize and encourage distribution of company blog posts, press releases, news and articles, thought leadership, and customer case studies through employees' personal social networks on Facebook, Twitter, and LinkedIn. There are three main use cases for Bambu: Marketing, HR, and Sales. In terms of Marketing, Bambu aims to leverage employee advocacy to increase brand awareness…N/A
Pricing
AdzoomaBambu by Sprout Social
Editions & Modules
Pilot
$19.00
per user/month - up to $1000 a month on ad spend
Advanced Pilot
$49.00
per user/month - up to $10,000 a month on ad spend
Rocket Pilot
$99.00
per user/month - up to $100,000 a month on ad spend
No answers on this topic
Offerings
Pricing Offerings
AdzoomaBambu by Sprout Social
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsOur pricing is based on your combined monthly Google Ads and Facebook Ads spend. There are no long-term contracts and you can cancel anytime.
More Pricing Information
Community Pulse
AdzoomaBambu by Sprout Social
Top Pros
Top Cons
Best Alternatives
AdzoomaBambu by Sprout Social
Small Businesses
Serpstat
Serpstat
Score 9.2 out of 10

No answers on this topic

Medium-sized Companies
WordStream Advisor
WordStream Advisor
Score 7.0 out of 10
Influitive
Influitive
Score 9.0 out of 10
Enterprises
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 9.0 out of 10
Sprinklr Marketing
Sprinklr Marketing
Score 7.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AdzoomaBambu by Sprout Social
Likelihood to Recommend
10.0
(2 ratings)
9.0
(7 ratings)
Support Rating
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
AdzoomaBambu by Sprout Social
Likelihood to Recommend
Adzooma
This tool helps in productivity in managing PPC accounts. It allows you to easily track your accounts and campaigns. You can change between your accounts quickly without logging in/out. It helps automate your Google ad campaigns. It is recommended for PPC ad agencies. It is an easy tool to use and navigate through
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Sprout Social
Routinely sharing job postings from Bambu by Sprout Social to LinkedIn, using the canned content our Marketing team provides and revising so that it "sounds like me" prior to sharing on LI. Cadencing my content shares for the week in the "Scheduling" option Creating a new link to share content via Bambu by Sprout Social to LI, to position myself as a thought leader in my space
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Pros
Adzooma
  • Better analytics
  • Automation for campaign settings
  • More ad platforms in 1 dashboard
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Sprout Social
  • Ease of use. It creates a user-friendly experience that allows employees to understand and share.
  • Customer support & feedback.
  • Understanding the power of social media and building their tool around its use.
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Cons
Adzooma
  • Data pulled from accounts isn't always accurate.
  • Tool can be buggy/glitchy.
  • Onboarding can be better.
  • Allow more accounts/users.
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Sprout Social
  • Sprout to Bambu integration is not what was depicted in trial and is not used because of this
  • Missing functionality: LinkedIn tagging
  • Missing functionality: posting videos
  • Missing functionality: posting something without a link. Example: picture from an event or community outreach
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Support Rating
Adzooma
Adzooma has a solid team but their team works in UK time zone so it's hard to get in touch with them. Usually, they are helpful but sometimes they're not. They won't know what problems you have and might ignore you on that. Their support has been decent in updating and fixing bugs at a good rate.
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Sprout Social
No answers on this topic
Alternatives Considered
Adzooma
No answers on this topic
Sprout Social
It was similar in that it helped us push prewritten messages out to our team, but the UX/UI was far more dated and not as intuitive. It's mobile app also wasn't very useful; made it difficult to edit messages and would constantly need you to log back in. The two things GaggleAMP had over Bambu however was more comprehensive analytics and the ability to automatically push out social posts
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Return on Investment
Adzooma
  • Saved on ad spent
  • Automation to avoid spending too much
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Sprout Social
  • The social amplification effects of our employees sharing brand content helped us achieve a 400% increase in website visits following our re-brand.
  • With some "Executive nudging" when we announced that Bambu would be used as our internal comms tool, and that we would only be sharing real-time updates via the mobile apps push notifications, we were able to double the # of employees who use the App in addition to the desktop application. Mobile users aside, another positive side effect of using Bambu as an internal comms tool is that it exposes users (the non-social butterflies who don't like to share) to all other content that has been curated into the system and has helped garner more social impressions.
  • The majority of our employees come from the BabyBoom/Gen X generation and didn't come of age in the world of social media, which has presented some challenges in user adoption rates.
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ScreenShots

Adzooma Screenshots

Screenshot of Dashboard ViewScreenshot of Applying OpportunitiesScreenshot of Create Automation RulesScreenshot of Manage Multiple AccountsScreenshot of Add Multiple UsersScreenshot of Create Custom Reports