Affinity Photo vs. Markup Hero

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Affinity Photo
Score 9.6 out of 10
N/A
Affinity Photo is a software solution for photography and creative professionals, a fully-loaded photo editor integrated across macOS, Windows and iOS, from Serif Ltd.
$21.99
one-time fee
Markup Hero
Score 9.1 out of 10
Small Businesses (1-50 employees)
Screenshot, Annotate & Share Markup Hero is an annotation and screenshot tool designed to allow users to capture ideas, communicate clearly, and save time. Features Include: Screenshots Desktop app for Mac, Windows & Linux Works on any device including mobile Chrome extension Annotate screenshots, PDF's, images and URL's Always editable - annotations do not flatten permanently Arrow, text, rectangle, oval,…
$5
all features, unlimited markups, unlimited storage, unlimited bandwidth
Pricing
Affinity PhotoMarkup Hero
Editions & Modules
iPad Edition
$21.99
one-time fee
Mac Edition
$54.99
one-time fee
Windows Edition
$54.99
one-time fee
Superhero
$5/month
all features, unlimited markups, unlimited storage, unlimited bandwidth
Hero
FREE
10 markups per month, 3 days editing history
Offerings
Pricing Offerings
Affinity PhotoMarkup Hero
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Affinity PhotoMarkup Hero
Top Pros

No answers on this topic

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User Ratings
Affinity PhotoMarkup Hero
Likelihood to Recommend
9.0
(1 ratings)
9.6
(2 ratings)
User Testimonials
Affinity PhotoMarkup Hero
Likelihood to Recommend
Serif Europe
For single-person teams or very small teams, I think Affinity Photo is great as it has a one-off cost and no ongoing subscriptions. If people are familiar with the Adobe products it might take a period of adjusting to Affinity Photo. It might also be overkill for some people's needs. But it does offer everything and room to grow. So weighing up what you need to do with photos and seeing if it fits is important.
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Markup Hero
For us, it's sending real estate setup sheets with multiple properties and lots of comments and feedback. It's great for quick feedback and shares. If I need to make a custom graphic tho its not quite powerful enough as Photoshop or other tools. The former is about 90% of my use cases, the latter only 10% so it's still worth it. But I can see they are adding more and more design oriented features so I suspect I won't need Photoshop much longer.
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Pros
Serif Europe
  • It integrates with the other Affinity products really well.
  • Able to edit files that have been made in photoshop.
  • Good range of tools to touch up photos when needed.
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Markup Hero
  • Quickly adding annotations
  • Sharing links to screenshots or marked up PDFs
  • Always editable and accessible from any device
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Cons
Serif Europe
  • Performance was a bit slow. But this seems to have been improved with updates.
  • More video tutorials would be great.
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Markup Hero
  • Teams is basic right now; looking forward to more permissions and team folders
  • Love the insert image, but would like to be able to make my own library of images
  • Needs rotate when uploading from my iPhone - they're sideways right now
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Alternatives Considered
Serif Europe
I think Affinity Photo is on par with Adobe PhotoShop. They are very similar products with both bringing many features users need. The main reason I picked Affinity Photo was its pricing of it. I didn't require Adobe products all the time. And felt they weren't offering me as much value.
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Markup Hero
Markup Hero stands out because it is truly web based and supports PDFs (among a host of other file types). The annotation tools are significantly smoother and always editable. I don't know of any other products that provide a web experience that allows for edits at anytime. Plus the team is clearly working hard to iterate the product and regularly delivering new features.
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Return on Investment
Serif Europe
  • It's been great knowing I have a tool ready to do intensive work if required on photos.
  • Gives me the ability to be more creative with my photos.
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Markup Hero
  • Productivity - Save at least 30 mins per day per employee
  • Organization - No more hunting through emails finding content I sent to someone
  • Communication - My clients better understand our suggested properties when I add annotations.
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ScreenShots

Markup Hero Screenshots

Screenshot of Annotate and markup just about anything from almost anywhere.Screenshot of Always editable, saved in your history, set permissions and share with a click.Screenshot of Keep track with tags and never lose a past markup.Screenshot of Upload images, PDF's, website URL's, Google Docs and annotate away!Screenshot of Tons of annotation tools like arrows, text, blur, crop, highlight and more.Screenshot of Super simple user interface that you'll love coming back to again and again.