Affinity vs. DirectLync

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Affinity
Score 9.1 out of 10
N/A
Affinity (or Project Affinity) headquartered in San Francisco supplies pipeline automation with automatic data and file capture with deduplication, task reminders, sales team efficiency reporting, as well as the platform's machine learning collective intelligence engine for judging the relationship strength salespersons are developing or to uncover the next best lead to contact.N/A
DirectLync
Score 9.8 out of 10
Small Businesses (1-50 employees)
DirectLync is an all-in-one marketing platform that is designed to help small businesses achieve their sales and marketing goals. The platform brings together contact management, email marketing, social media management, and website CMS into one platform. It provides integrated reporting for all channels saving marketers hours a week in time spent collecting and analyzing data from different sources. Integrated reporting easily enables marketers to get a comprehensive view of their campaigns.…
$20
Month
Pricing
AffinityDirectLync
Editions & Modules
No answers on this topic
Basic
$20.00
Month
Essential
$99.00
Month
Pro
$249.00
Month
Premium
$599.00
Month
Offerings
Pricing Offerings
AffinityDirectLync
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
AffinityDirectLync
Top Pros
Top Cons

No answers on this topic

Features
AffinityDirectLync
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Affinity
-
Ratings
DirectLync
8.5
1 Ratings
11% above category average
Email deliverability reporting00 Ratings8.01 Ratings
List management00 Ratings9.01 Ratings
Best Alternatives
AffinityDirectLync
Small Businesses
Salesmate
Salesmate
Score 9.8 out of 10
Kentico Xperience
Kentico Xperience
Score 6.4 out of 10
Medium-sized Companies
Salesmate
Salesmate
Score 9.8 out of 10
Kentico Xperience
Kentico Xperience
Score 6.4 out of 10
Enterprises
Clari
Clari
Score 8.1 out of 10
Kentico Xperience
Kentico Xperience
Score 6.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AffinityDirectLync
Likelihood to Recommend
9.1
(7 ratings)
10.0
(1 ratings)
Likelihood to Renew
10.0
(1 ratings)
-
(0 ratings)
Usability
10.0
(1 ratings)
-
(0 ratings)
Support Rating
9.3
(4 ratings)
-
(0 ratings)
User Testimonials
AffinityDirectLync
Likelihood to Recommend
Affinity
Nudge.ai is well suited for individual contributors without enough time or resource to do proper research on clients/prospects. It may work as well for larger teams, but I don't have experience using Nudge.ai in that environment. Nudge.ai is easy to use, so the onboarding and ramp-up time is quick.
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DirectLync
Girls PACT receives regular compliments on its website! The audience for our website is potential donors. DirectLync nailed it! The design is clean, modern, professional, user friendly, intuitive and really represents our brand. They gave us some great coaching and guidance as we were creating and preparing content. It was a really fun project!
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Pros
Affinity
  • Almost all of Adobe Photoshop's features for a fraction of the cost. It was an easy decision for our organization.
  • The interface and most of the features are an almost mirror image of Photoshop. Flat fees instead of high yearly fees are much more desirable for our small team.
  • They have a great support forum for the little one-offs that aren't quite like the Photoshop app, or don't have the same exact name as Photoshop. The forum really helps when this happens. The YouTube support from the company and other users has been very helpful as well.
  • I use Sketch as my primary vector design tool. Affinity allows me to take a .ai, .eps, or other proprietary format and convert it to .svg for use/manipulation with Sketch and back. I can't say enough for this feature. It has helped me stay less pigeon-holed into Adobe products, which have lacked innovation for a long time in my opinion.
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DirectLync
  • DirectLync is knowledgeable in their field, which saves us time (and money).
  • They have a creative team onsite to answer questions promptly.
  • Regularly updating products and services to better serve its customers.
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Cons
Affinity
  • Sometimes interacting with a large data set is a little buggy, i.e. choppy when navigating the page.
  • It would be nice to have a feature, where the status of an opportunity changes automatically when a certain thing happens. For instance, when I send a cold email, the status of a prospect would change from "identified" to "contacted."
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DirectLync
  • Girls PACT is located in Los Angeles. Newsletters are scheduled for PST, yet distributed on EST. It’s an odd glitch and may be a user error.
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Likelihood to Renew
Affinity
We will definitely be renewing. The value for the price we are paying is solid, and we are interested in growing our use to see if we can expand on the value we are getting from Nudge.ai.
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DirectLync
No answers on this topic
Usability
Affinity
For a regular user of Photoshop, Affinity is a very easy transition. It has all the same features and once you adapt to it, and it provides a quick return on investment.
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DirectLync
No answers on this topic
Support Rating
Affinity
I have not had much opportunity to go directly to support, but the training modules that are employed by the company are fantastic. I also find that if I need to understand something, there is always another user ready and willing to share their secrets. As this tool becomes more accepted local communities will also start to organize
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DirectLync
No answers on this topic
Alternatives Considered
Affinity
Affinity is the bridge that links our communication through our software workflow.
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DirectLync
No answers on this topic
Return on Investment
Affinity
  • Helps me best manage my relationships, which is a high ROI.
  • Saves me time on data entry which is important to me.
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DirectLync
  • DirectLync has saved our marketing budget thousands of dollars! They have been so generous supporting the marketing needs of Girls PACT, a nonprofit organization.
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ScreenShots

DirectLync Screenshots

Screenshot of Home DashboardScreenshot of Email EditorScreenshot of List SegmentationScreenshot of Social media channel reportScreenshot of Scheduled postScreenshot of Marketing Calendar