Affinity vs. GatedContent.com

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Affinity
Score 9.1 out of 10
N/A
Affinity (or Project Affinity) headquartered in San Francisco supplies pipeline automation with automatic data and file capture with deduplication, task reminders, sales team efficiency reporting, as well as the platform's machine learning collective intelligence engine for judging the relationship strength salespersons are developing or to uncover the next best lead to contact.N/A
GatedContent.com
Score 9.0 out of 10
Enterprise companies (1,001+ employees)
GatedContent.com is an enterprises solution for managing and scaling lead generation forms. Web conversion forms (or gates) are templated in the cloud platform with the data specifications, privacy standards and technology integrations the user defines. Marketing or operational users can build out gates for use in campaigns or blogs and embed them into web pages with simple embed code. Deploying a GatedContent.com content gate is designed to be as simple as creating a hyperlink in a CMS.
$249
per month
Pricing
AffinityGatedContent.com
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AffinityGatedContent.com
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
AffinityGatedContent.com
Top Pros

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Top Cons

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Best Alternatives
AffinityGatedContent.com
Small Businesses
Salesmate
Salesmate
Score 9.8 out of 10
Affinity
Affinity
Score 9.1 out of 10
Medium-sized Companies
Salesmate
Salesmate
Score 9.8 out of 10
Intercom
Intercom
Score 8.7 out of 10
Enterprises
Clari
Clari
Score 8.1 out of 10
DiscoverOrg (discontinued)
DiscoverOrg (discontinued)
Score 5.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AffinityGatedContent.com
Likelihood to Recommend
9.1
(7 ratings)
9.0
(1 ratings)
Likelihood to Renew
10.0
(1 ratings)
-
(0 ratings)
Usability
10.0
(1 ratings)
9.0
(1 ratings)
Support Rating
9.3
(4 ratings)
9.0
(1 ratings)
User Testimonials
AffinityGatedContent.com
Likelihood to Recommend
Affinity
Nudge.ai is well suited for individual contributors without enough time or resource to do proper research on clients/prospects. It may work as well for larger teams, but I don't have experience using Nudge.ai in that environment. Nudge.ai is easy to use, so the onboarding and ramp-up time is quick.
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GatedContent.com
GatedContent.com brings a lot to the Marketing Operations party, governance, standardization, etc, etc. but above everything else, if you're serious about growth marketing, GatedContent.com is essential in setting up a fully functioning attribution model. The best thing is that once the key data capture points are defined and built, end users don't need to worry about UTM and other key tracking parameters, they run in the background and plug into pre-exiting processes.
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Pros
Affinity
  • Almost all of Adobe Photoshop's features for a fraction of the cost. It was an easy decision for our organization.
  • The interface and most of the features are an almost mirror image of Photoshop. Flat fees instead of high yearly fees are much more desirable for our small team.
  • They have a great support forum for the little one-offs that aren't quite like the Photoshop app, or don't have the same exact name as Photoshop. The forum really helps when this happens. The YouTube support from the company and other users has been very helpful as well.
  • I use Sketch as my primary vector design tool. Affinity allows me to take a .ai, .eps, or other proprietary format and convert it to .svg for use/manipulation with Sketch and back. I can't say enough for this feature. It has helped me stay less pigeon-holed into Adobe products, which have lacked innovation for a long time in my opinion.
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GatedContent.com
No answers on this topic
Cons
Affinity
  • Sometimes interacting with a large data set is a little buggy, i.e. choppy when navigating the page.
  • It would be nice to have a feature, where the status of an opportunity changes automatically when a certain thing happens. For instance, when I send a cold email, the status of a prospect would change from "identified" to "contacted."
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GatedContent.com
No answers on this topic
Likelihood to Renew
Affinity
We will definitely be renewing. The value for the price we are paying is solid, and we are interested in growing our use to see if we can expand on the value we are getting from Nudge.ai.
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GatedContent.com
No answers on this topic
Usability
Affinity
For a regular user of Photoshop, Affinity is a very easy transition. It has all the same features and once you adapt to it, and it provides a quick return on investment.
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GatedContent.com
Easy to use for both admins and end users. The individual gate/form configuration is guided and simple with little scope for error. Admins are able to steer the configuration with mandatory fields etc. There is a comprehensive knowledgebase and a very response support team if knowledgebase doesn't cover the query.
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Support Rating
Affinity
I have not had much opportunity to go directly to support, but the training modules that are employed by the company are fantastic. I also find that if I need to understand something, there is always another user ready and willing to share their secrets. As this tool becomes more accepted local communities will also start to organize
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GatedContent.com
Very responsive and capable support team, all with excellent product and industry knowledge. Also, access to the developers if required to help support, particularly during the onboarding, set up, and testing process.
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Alternatives Considered
Affinity
Affinity is the bridge that links our communication through our software workflow.
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GatedContent.com
Eloqua, Hubspot, and Pardot, whilst not directly comparable, all have a forms solution, but these solutions become inefficient at scale and are open to user error. They can be difficult to implement across various CMS environments and aren't always easy to configure from an attribution perspective.
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Return on Investment
Affinity
  • Helps me best manage my relationships, which is a high ROI.
  • Saves me time on data entry which is important to me.
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GatedContent.com
No answers on this topic
ScreenShots

GatedContent.com Screenshots

Screenshot of Define your data capture standardsScreenshot of Define your form templatesScreenshot of Integrate your tech stackScreenshot of Empower your team to easily build formsScreenshot of Deploy gates in any page with simple embed codeScreenshot of Understand your form performance