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53 Ratings
9 Ratings
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Score 8.5 out of 101
53 Ratings
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Score 9.1 out of 101

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Likelihood to Recommend

Agency Analytics

Companies where their website and search engine rankings matter are great users of the tool. If you want to know how to improve your search engine rankings, the first step is to track it. Agency Analytics does a great job accomplishing this with multiple ways to look at the data. If you're wondering how to improve your website for the search engines, the audit tool is super helpful to accomplish this.
Jason Montoya profile photo

Cyfe

It's important to note that this isn't a forecasting/analysis tool, this is a reporting tool. It reports the data and compares it to the past, very simply. If data analysis is needed or the ability to interact and/or arrange data beyond the basics is what you need, this is not the tool. The questions to ask are:
  • Do I need to pull data from multiple sources and report the numbers?
  • Can I save time not having to manually pull numbers into a spreadsheet or other reporting format from common sources?
  • Do I need a nice, easy to read and understand format that is readily available to share?
If your answer is yes to any of these, then Cyfe is likely to be a good option for you!
Kim Towne profile photo

Feature Rating Comparison

SEO

Agency Analytics
7.9
Cyfe
Backlink management
Agency Analytics
8.3
Cyfe
SERP ranking tracking
Agency Analytics
9.7
Cyfe
Page grader
Agency Analytics
7.0
Cyfe
Competitive analysis
Agency Analytics
7.6
Cyfe
Site audit / diagnostics
Agency Analytics
8.0
Cyfe
Site recommendations
Agency Analytics
7.0
Cyfe

SEO Channels

Agency Analytics
8.5
Cyfe
Local SEO
Agency Analytics
8.7
Cyfe
Global SEO
Agency Analytics
8.3
Cyfe

SEO Platform & Account Management

Agency Analytics
10.0
Cyfe
Integration with web analytics tools
Agency Analytics
10.0
Cyfe

BI Standard Reporting

Agency Analytics
Cyfe
8.3
Pixel Perfect reports
Agency Analytics
Cyfe
9.0
Customizable dashboards
Agency Analytics
Cyfe
8.7
Report Formatting Templates
Agency Analytics
Cyfe
7.3

Ad-hoc Reporting

Agency Analytics
Cyfe
8.0
Drill-down analysis
Agency Analytics
Cyfe
8.0
Formatting capabilities
Agency Analytics
Cyfe
8.3
Integration with R or other statistical packages
Agency Analytics
Cyfe
7.6
Report sharing and collaboration
Agency Analytics
Cyfe
7.9

Report Output and Scheduling

Agency Analytics
Cyfe
9.0
Publish to Web
Agency Analytics
Cyfe
9.5
Publish to PDF
Agency Analytics
Cyfe
9.3
Report Versioning
Agency Analytics
Cyfe
8.3
Report Delivery Scheduling
Agency Analytics
Cyfe
8.7
Delivery to Remote Servers
Agency Analytics
Cyfe
9.3

Data Discovery and Visualization

Agency Analytics
Cyfe
8.3
Pre-built visualization formats (heatmaps, scatter plots etc.)
Agency Analytics
Cyfe
8.7
Location Analytics / Geographic Visualization
Agency Analytics
Cyfe
8.2
Predictive Analytics
Agency Analytics
Cyfe
8.0

Access Control and Security

Agency Analytics
Cyfe
9.1
Multi-User Support (named login)
Agency Analytics
Cyfe
9.7
Role-Based Security Model
Agency Analytics
Cyfe
8.1
Multiple Access Permission Levels (Create, Read, Delete)
Agency Analytics
Cyfe
8.8
Single Sign-On (SSO)
Agency Analytics
Cyfe
9.6

Mobile Capabilities

Agency Analytics
Cyfe
8.4
Responsive Design for Web Access
Agency Analytics
Cyfe
8.7
Dedicated iOS Application
Agency Analytics
Cyfe
8.0
Dedicated Android Application
Agency Analytics
Cyfe
8.0
Dashboard / Report / Visualization Interactivity on Mobile
Agency Analytics
Cyfe
9.0

Application Program Interfaces (APIs) / Embedding

Agency Analytics
Cyfe
9.0
REST API
Agency Analytics
Cyfe
9.4
Javascript API
Agency Analytics
Cyfe
9.0
iFrames
Agency Analytics
Cyfe
9.4
Java API
Agency Analytics
Cyfe
9.0
Themeable User Interface (UI)
Agency Analytics
Cyfe
8.2
Customizable Platform (Open Source)
Agency Analytics
Cyfe
9.0

Pros

  • I love the keyword "pool" system that Agency Analytics uses. We purchase a certain number of keywords (6,000) and then we can spread those across our accounts as we see fit. If we need more keywords for another company, we can remove them from an existing one without losing them. That also means that we can change keywords, add keywords, and remove keywords instantly from reports without waiting 30 days for them to re-run.
  • The customizability of the dashboard is new and awesome. We are able to create dashboard templates to use for our clients that shows exactly what we want it to. It also allows us to add text and links to explain certain aspects that might not be readily understandable to people outside the industry.
  • I also really appreciate the ability to send clients their own logins to the site. We add clients in as users to view their own reports at any time.
  • Agency Analytics runs results all day long and allows you to hover over the result to view more information as well as click to view the result in the SERPs.
Sarah Nelson profile photo
  • Cyfe makes it easy to create a professional looking dashboards in a short amount of time. With so many built-in data sources and the intuitive nature of the interface, you can have beautiful looking charts and graphs in no time!
  • One of the best features of Cyfe is the many data sources built-in and that each dashboard is not constrained to one source. One of the drawbacks I've seen in other tools is the limited ability to pull from multiple Google Analytics profiles, multiple AdWords accounts or from both AdWords and Bing in one dashboard. Cyfe has no such limitation.
  • Google Spreadsheets - if the data you need to show is not available via an API, being able to pull from Google spreadsheets is a great solution. Once set up, you can add data whenever you need to the spreadsheet and your widgets in the Cyfe dashboard are automatically updated. Huge time saver!
Kim Towne profile photo

Cons

  • There is so much available data, it can be difficult to sort through it and know what is most helpful and relevant.
  • The social media piece is nice to have, but not a deep resource for those who need more than it offers.
Jason Montoya profile photo
  • I'd love to see additional functionality to customize colors. The light/dark option is very nice, but a little more flexibility in the colors would go a long way, especially if it was possible at the dashboard level rather than just the account level. Along the same lines, being able to customize the charts a little more, for example being able to show an x-axis on single data type graphs, could make them easier to read in some cases.
  • Being able to choose to report on converted clicks or conversions in AdWords would be helpful.
  • Needs the ability to show the date range on the shared URL dashboards. Would be even better if the date range was adjustable on that view, too.
Kim Towne profile photo

Likelihood to Renew

No score
No answers yet
No answers on this topic
Cyfe9.4
Based on 9 answers
Cyfe is a cost-effective solution to basic reporting needs, easy to set up and great for ongoing reporting with the automatic comparison to past time period feature
Kim Towne profile photo

Usability

No score
No answers yet
No answers on this topic
Cyfe8.0
Based on 2 answers
It is very easy to use when creating dashboards that use widgets from existing integration partners. You can easily create attractive and functional dashboards in less than 5 minutes so the learning curve is minimal at most. Out-of-the-box capabilities are quite high for such a low priced service, so it's surprising how easy it is to use.
Tony Huidor profile photo

Support

No score
No answers yet
No answers on this topic
Cyfe10.0
Based on 1 answer
Because I had a very minor question and I was able to speak directly to the founder through LinkedIn and through email. I know that as they grow this may not always be an option but the fact that he made himself available to answer my questions said a lot about his passion for the product.
Shane Hayes profile photo

Implementation

No score
No answers yet
No answers on this topic
Cyfe10.0
Based on 1 answer
Cyfe is a 15 minutes implementation, then some time to get your data sources created. This is an easy one person job that will not result in down time or unnecessary wasted man hours.
Shane Hayes profile photo

Breadth of Deployment

No answers on this topic
It is used across marketing, product development, finance, sales, executive managment, external partners and various other internal staff. It is currently used by about 35 people within the company.
Tony Huidor profile photo

Alternatives Considered

We still use BrightLocal to build citations and show our clients their Google My Business ranking placement. However, I like Agency Analytics better for their website ranking tool. I also like that Agency Analytics allows us to add clients as users to their campaign. Overall, I feel that Agency Analytics is a better website reporting tool.
Sarah Nelson profile photo
I did not look into alternatives. That was my superior's job
Zach Zook profile photo

Collaboration and Sharing

No score
No answers yet
No answers on this topic
Cyfe7.6
Based on 23 answers
It's ok. Hard to go through and share reports anything other than individually, that's a huge weakness.
Zach Zook profile photo

Data Integration

No score
No answers yet
No answers on this topic
Cyfe7.4
Based on 23 answers
It really struggles with Instagram and will become disconnected incredibly easily. Everything else is fine.
Zach Zook profile photo

Return on Investment

  • Very affordable at $99 a month. While we don't charge clients for it we only offer it for our premium, full-service accounts.
  • It makes the work we do "official" and substantiates the work we do.
  • I feel it legitimizes our SEO work.
Gene Sower profile photo
  • Cyfe allows us to provide real time data to our clients
  • Cyfe allows us to provide detailed analytics to our clients showing actual results
  • Cyfe reduced our need to provide monthly "reports" to our marketing clients
  • Cyfe allows us to have better situational awareness and know what is going on throughout our multiple organizations
Shane Hayes profile photo

Pricing Details

Agency Analytics

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Agency Analytics Editions & Modules
Agency Analytics
Edition
Freelancer
$49
Agency
$99
Enterprise
$249
Unlimited
$499
Additional Pricing Details

Cyfe

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Cyfe Editions & Modules
Cyfe
Additional Pricing Details