Agency Analytics vs. Cyfe, by Traject

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Agency Analytics
Score 8.6 out of 10
Mid-Size Companies (51-1,000 employees)
Reporting software designed specifically for marketing agencies, boasting over 5,000 agencies as users of AgencyAnalytics for reports and live marketing dashboards. It can report on SEO, PPC, call tracking, social media, email marketing, and more with 60+ integrations. The solution aims to displace spreadsheets and help users grow their agencies, and is presented as an easy-to-use reporting software that just works the way it is needed to. It is available to try out through a 14-day…
$60
per month
Cyfe
Score 8.8 out of 10
N/A
Cyfe is all-in-one dashboard software for analyzing data from online services like Google Analytics, Salesforce, AdSense, MailChimp, Amazon, Facebook, etc, from Traject.
$29
Monthly or Annually
Pricing
Agency AnalyticsCyfe, by Traject
Editions & Modules
Freelancer
$12
per month per client campaign (minimum 5 client campaigns)
Agency
$18
per month per client campaign (minimum 10 client campaigns)
Enterprise
contact for enterprise pricing
Solo
$29
Monthly or Annually
Pro
$49
Monthly or Annually
Premier
$89+
Monthly or Annually
Agency
$150
Monthly or Annually
Offerings
Pricing Offerings
Agency AnalyticsCyfe
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsWhat is a Client Campaign? A client campaign represents a client (their website and integrations).
More Pricing Information
Features
Agency AnalyticsCyfe, by Traject
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
Agency Analytics
-
Ratings
Cyfe, by Traject
6.9
27 Ratings
17% below category average
Pixel Perfect reports00 Ratings6.817 Ratings
Customizable dashboards00 Ratings5.027 Ratings
Report Formatting Templates00 Ratings9.120 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
Agency Analytics
-
Ratings
Cyfe, by Traject
8.5
25 Ratings
5% above category average
Drill-down analysis00 Ratings8.715 Ratings
Formatting capabilities00 Ratings8.120 Ratings
Integration with R or other statistical packages00 Ratings10.09 Ratings
Report sharing and collaboration00 Ratings7.025 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
Agency Analytics
-
Ratings
Cyfe, by Traject
9.2
22 Ratings
10% above category average
Publish to Web00 Ratings10.014 Ratings
Publish to PDF00 Ratings10.020 Ratings
Report Versioning00 Ratings6.89 Ratings
Report Delivery Scheduling00 Ratings10.016 Ratings
Delivery to Remote Servers00 Ratings9.04 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
Agency Analytics
-
Ratings
Cyfe, by Traject
8.9
18 Ratings
10% above category average
Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings8.017 Ratings
Location Analytics / Geographic Visualization00 Ratings8.614 Ratings
Predictive Analytics00 Ratings10.08 Ratings
Access Control and Security
Comparison of Access Control and Security features of Product A and Product B
Agency Analytics
-
Ratings
Cyfe, by Traject
8.6
21 Ratings
1% above category average
Multi-User Support (named login)00 Ratings10.020 Ratings
Role-Based Security Model00 Ratings6.314 Ratings
Multiple Access Permission Levels (Create, Read, Delete)00 Ratings8.416 Ratings
Single Sign-On (SSO)00 Ratings9.76 Ratings
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Agency Analytics
-
Ratings
Cyfe, by Traject
9.3
19 Ratings
15% above category average
Responsive Design for Web Access00 Ratings9.418 Ratings
Mobile Application00 Ratings10.05 Ratings
Dashboard / Report / Visualization Interactivity on Mobile00 Ratings7.713 Ratings
Application Program Interfaces (APIs) / Embedding
Comparison of Application Program Interfaces (APIs) / Embedding features of Product A and Product B
Agency Analytics
-
Ratings
Cyfe, by Traject
8.4
6 Ratings
6% above category average
REST API00 Ratings8.64 Ratings
Javascript API00 Ratings10.02 Ratings
iFrames00 Ratings10.04 Ratings
Java API00 Ratings10.02 Ratings
Themeable User Interface (UI)00 Ratings5.94 Ratings
Customizable Platform (Open Source)00 Ratings5.83 Ratings
Best Alternatives
Agency AnalyticsCyfe, by Traject
Small Businesses
TapClicks
TapClicks
Score 9.1 out of 10
SAP Crystal
SAP Crystal
Score 9.0 out of 10
Medium-sized Companies
TapClicks
TapClicks
Score 9.1 out of 10
Reveal
Reveal
Score 10.0 out of 10
Enterprises
Alteryx
Alteryx
Score 9.0 out of 10
Jaspersoft Community Edition
Jaspersoft Community Edition
Score 9.7 out of 10
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User Ratings
Agency AnalyticsCyfe, by Traject
Likelihood to Recommend
9.7
(16 ratings)
8.0
(29 ratings)
Likelihood to Renew
-
(0 ratings)
9.4
(9 ratings)
Usability
-
(0 ratings)
7.0
(3 ratings)
Support Rating
9.8
(4 ratings)
10.0
(2 ratings)
Implementation Rating
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
Agency AnalyticsCyfe, by Traject
Likelihood to Recommend
AgencyAnalytics
Agency Analytics has made the overall marketing procedure quite effective, where all the approaches have been brought into a single dashboard for the purpose of easy and quick functionality. [I] highly recommended analytic software for better growth of your company.
Read full review
Traject
Cyfe might be for you if you are looking for a cost-effective way to display all of your marketing metrics in one place. If you are looking for a detailed, fine-tuned, niche, or extremely specific metrics, this might not be the best solution. Cyfe is good for a general health check-up of marketing, but not a finely tuned examination.
Read full review
Pros
AgencyAnalytics
  • Agency Analytics has the capability of connecting with web analytical solutions.
  • Besides, the application conducts both local and global SEO, perfecting the ranking of our company.
  • The tool facilitates the black-link management for SEO purposes.
  • Lastly, the customer support addresses all problems that clients face daily.
Read full review
Traject
  • Has preset metric groups that pull similar stats together in one "bucket" saving you the time of setting up each stat-line one by one
  • Allows you to easily adjust the timeframe for what stats you want to see, so you can find YOY stats or just last month's stats rather quickly
  • Colored visualizations of stats make it easy to notice when campaigns are taking off
Read full review
Cons
AgencyAnalytics
  • Would like to see the stars feature to bring keywords to the top of the report have 1 click to remove all stars that were checked off previously.
  • Would love to have a feature to track how clients are ranking for keywords; currently only shows the # of keywords ranking in the top 10 positions of Google but doesn't show the actual keywords for each competitor.
  • Would extremely love to see a feature where the keywords can be viewed/filtered by position; for example page 1 of Google only, page 2 of Google only.
  • Would love to see a keyword tool to check keyword rankings or search volume for specific keywords; similar to Google's keyword planner.
Read full review
Traject
  • I'd love to see additional functionality to customize colors. The light/dark option is very nice, but a little more flexibility in the colors would go a long way, especially if it was possible at the dashboard level rather than just the account level. Along the same lines, being able to customize the charts a little more, for example being able to show an x-axis on single data type graphs, could make them easier to read in some cases.
  • Being able to choose to report on converted clicks or conversions in AdWords would be helpful.
  • Needs the ability to show the date range on the shared URL dashboards. Would be even better if the date range was adjustable on that view, too.
Read full review
Likelihood to Renew
AgencyAnalytics
No answers on this topic
Traject
It has become a part of our internal tools so unless a competitor comes out with similar functionality as a similar price point it is unlikely that we would not renew. One area that would cause us not to renew would be if a competing service came out with more third-party integrations that match our needs. Price at this point is no longer an issue as it would allow us to automate a somewhat manual process that we have now connecting Cyfe widgets to Google Sheets.
Read full review
Usability
AgencyAnalytics
No answers on this topic
Traject
I gave it a rating of 7 because it does a good job at what it does, but there are missing that are missing which I would have benefited from. For instance, if I was able to drill down more on the specific metrics I was able to see, that would have been helpful.
Read full review
Support Rating
AgencyAnalytics
They are always on top/ahead of the curve. There has never been a time where I haven't had the platform work professionally when I needed it. They stand behind a top-quality product. It's easy to support something when they put hard work into development and maintenance.
Read full review
Traject
Because I had a very minor question and I was able to speak directly to the founder through LinkedIn and through email. I know that as they grow this may not always be an option but the fact that he made himself available to answer my questions said a lot about his passion for the product.
Read full review
Implementation Rating
AgencyAnalytics
No answers on this topic
Traject
Cyfe is a 15 minutes implementation, then some time to get your data sources created. This is an easy one person job that will not result in down time or unnecessary wasted man hours.
Read full review
Alternatives Considered
AgencyAnalytics
This is my first experience with a tool like Agency Analytics because I don't have a digital marketing background. My background is in sales, but I quickly realized that Agency Analytics is a selling point for prospective and existing clients. We also use Ahrefs and Semrush, but having access to AA is extremely valuable.
Read full review
Traject
The Salesforce dashboard is comparably flexible and intuitive, but designed more to its internal CRM focus. SumAll shares the social media dashboard capabilities, but lacks all others. Its interesting feature is side-by-side graph analysis for cross-channel performance. Cyfe might borrow from SumAll's default weekly email summary of performance from the dashboard, but implementation could be too complex. Nuvi dashboard is exclusively for social media marketing, but lacks Cyfe's flexibility for third party integration and window customization settings.
Read full review
Return on Investment
AgencyAnalytics
  • For a small to medium size agency, the $79/month cost is reasonable, allowing for unlimited users, 10 campaigns included, and 1,000 keywords tracked.
  • It is something we can easily build into our pricing model.
  • If more is needed, the platform can scale, allowing for more keyword tracking, more campaigns, etc.
Read full review
Traject
  • Cyfe allows us to provide real time data to our clients
  • Cyfe allows us to provide detailed analytics to our clients showing actual results
  • Cyfe reduced our need to provide monthly "reports" to our marketing clients
  • Cyfe allows us to have better situational awareness and know what is going on throughout our multiple organizations
Read full review
ScreenShots

Agency Analytics Screenshots

Screenshot of Digital marketing dashboardScreenshot of Facebook analytics dashboardScreenshot of Google Analytics reportScreenshot of Integration pageScreenshot of White label page