What users are saying about
74 Ratings
9 Ratings
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Score 8.4 out of 101
74 Ratings
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Score 7.5 out of 101

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Likelihood to Recommend

Agency Analytics

Agency Analytics is one of the best website rank tracking tools that I have used so far. I feel like it shows a great amount of insight into the fluctuation of ranking over time. This tool is extremely helpful for B2B marketing agencies where you need to be able to show progress to your clients. Also, the ability to see the results in a live SERPs page gets rid of the trouble of showing a client the live result when you're not next to each other.
Sarah Nelson profile photo

Zoho Social

Today it is vital to have regular, consistent social media posting and engagement over multiple accounts. Zoho is allowing me to not only keep up and keep track of multiple social media accounts it has afforded my time that can be spent engaging and growing my business without having to shuffle multiple accounts. Social media is a vital, necessary resource in today's competitive market, Zoho has given me the tools I need to keep up.
Starr Price profile photo

Feature Rating Comparison

SEO

Agency Analytics
7.9
Zoho Social
Backlink management
Agency Analytics
8.3
Zoho Social
SERP ranking tracking
Agency Analytics
9.7
Zoho Social
Page grader
Agency Analytics
7.0
Zoho Social
Competitive analysis
Agency Analytics
7.6
Zoho Social
Site audit / diagnostics
Agency Analytics
8.0
Zoho Social
Site recommendations
Agency Analytics
7.0
Zoho Social

SEO Channels

Agency Analytics
8.5
Zoho Social
Local SEO
Agency Analytics
8.7
Zoho Social
Global SEO
Agency Analytics
8.3
Zoho Social

SEO Platform & Account Management

Agency Analytics
10.0
Zoho Social
Integration with web analytics tools
Agency Analytics
10.0
Zoho Social

Listening/monitoring

Agency Analytics
Zoho Social
7.8
Sentiment analysis
Agency Analytics
Zoho Social
7.1
Broad channel coverage
Agency Analytics
Zoho Social
8.5

Publishing

Agency Analytics
Zoho Social
7.0
Content planning and scheduling
Agency Analytics
Zoho Social
7.8
Audience targeting
Agency Analytics
Zoho Social
6.6
Content optimization
Agency Analytics
Zoho Social
6.7

Engagement

Agency Analytics
Zoho Social
7.4
Automated routing and prioritization
Agency Analytics
Zoho Social
7.2
Customer interaction histories
Agency Analytics
Zoho Social
7.5

Marketing

Agency Analytics
Zoho Social
7.7
Lead generation
Agency Analytics
Zoho Social
7.5
Content marketing
Agency Analytics
Zoho Social
7.8

Channel coverage/integration

Agency Analytics
Zoho Social
8.5
Twitter
Agency Analytics
Zoho Social
8.8
Facebook
Agency Analytics
Zoho Social
8.8
LinkedIn
Agency Analytics
Zoho Social
8.1
Google+
Agency Analytics
Zoho Social
8.0
Instagram
Agency Analytics
Zoho Social
8.5

Reporting/analytics

Agency Analytics
Zoho Social
6.8
Campaign success analytics
Agency Analytics
Zoho Social
6.7
Competitor analysis
Agency Analytics
Zoho Social
6.8

Account management

Agency Analytics
Zoho Social
7.3
Role-based user permissions & privileges
Agency Analytics
Zoho Social
7.0
Mobile access
Agency Analytics
Zoho Social
7.6

Pros

  • Tracks and visualizes keyword rankings on Bing and Google.
  • Audits a website to identify opportunities to improve search engine rankings.
  • A one-stop place to see all marketing data.
  • Connects with most of Google's marketing data tools.
Jason Montoya profile photo
  • Easy management of all social media platforms.
  • Tracking the impact of each post and making better decisions on when to post.
  • Streamlined posting and consistent postings is a must to maintain a consistent look and feel to our social media branding.
No photo available

Cons

  • I wish that the monthly emailed reports were customizable like the dashboard and more interactive for the customer.
  • I think that there are some other things that would be neat to add, but aren't something that is "missing". For example, it would be awesome if we could have preset permissions for adding users to reports instead of needing to un-click everything we don't want the client to see.
Sarah Nelson profile photo
  • Overall this is a top notch platform. I would like to see exportable reports for reporting.
No photo available

Usability

No score
No answers yet
No answers on this topic
Zoho Social9.1
Based on 1 answer
We are really loving this tool for our business
Ira Moreland profile photo

Alternatives Considered

We still use BrightLocal to build citations and show our clients their Google My Business ranking placement. However, I like Agency Analytics better for their website ranking tool. I also like that Agency Analytics allows us to add clients as users to their campaign. Overall, I feel that Agency Analytics is a better website reporting tool.
Sarah Nelson profile photo
So far Zoho has beaten all others with its rich feature set: scheduled postings, measurements, and reporting. Others do not come close to meeting the same expectations. If you are looking to manage your social media and knowing its impact Zoho Social is a must for any business looking to grow.
No photo available

Return on Investment

  • Agency Analytics has made it easier for us to report to our clients on a monthly basis. With being able to add users to the campaign, it also gives the client a little responsibility to track their report on their own time if it's between the monthly emails. This has saved us phone calls.
  • Being able to updates reports in real time saves us money because other tools charge you each time you run the report. Sometimes changes are just "tests" and you may need to revert back to the original set up. With Agency Analytics, we're not charged extra for making changes.
Sarah Nelson profile photo
  • Increased brand awareness has improved
  • Ability to manage my customers' social media platforms has been streamlined
Jackie Appleby profile photo

Screenshots

Agency Analytics

Pricing Details

Agency Analytics

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Agency Analytics Editions & Modules
Agency Analytics
Edition
Freelancer
$49
Agency
$99
Enterprise
$249
Unlimited
$499
Additional Pricing Details

Zoho Social

General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No
Zoho Social Editions & Modules
Zoho Social
Edition
Free
$01
Standard
$102
Professional
$503
1. per user, per month
2. 2 users, per month
3. 5 users, per month
Additional Pricing Details
Add Ons Users at $10 / user / month Brands $10 / brand / month