Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Agorapulse
Score 7.5 out of 10
Mid-Size Companies (51-1,000 employees)
Agorapulse is a social media management tool that aims to help mid-sized businesses and agencies better manage their Facebook, Twitter, TikTok, Instagram, LinkedIn, and YouTube activity. This social media management tool allows users to post content, engage with their community, and download reports from a single dashboard that is designed to be intuitive. Conversations are captured with the inbox -- depending on the social network, it captures comments, mentions, direct/private…
$49
per user
Hootsuite
Score 8.3 out of 10
N/A
Hootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, integrate with over 200+ applications, and gain actionable real-time insights from social media to make critical business decisions from…
$99
per month
Pricing
AgorapulseHootsuite
Editions & Modules
Custom
$0
Standard
$49
per user
Professional
$79
per user
Advanced
$119
per user
Professional
$99
per month
Team
$249
per month
Business
$739
per month
Enterprise
Contact for Pricing
Offerings
Pricing Offerings
AgorapulseHootsuite
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional DetailsAll plans are free for 30 days. **Standard plan: 10 social profiles, per user pricing **Professional plan: 15 social profiles, per user pricing **Advanced plan: 20 social profiles, per user pricing*Prices displayed in USD, based on annual billing, but do not include applicable taxes. Free - 1 user / 2 social accounts Professional @ $99/month - 1 user / 10 social accounts Team @ $249/month - 3 users / 20 social accounts Business - starting @ $739/month - 5 users / 35 social accounts Enterprise - contact for pricing, unlimited users / 50+ social accounts
More Pricing Information
Community Pulse
AgorapulseHootsuite
Considered Both Products
Agorapulse
Chose Agorapulse
The user interface and experience are so much easier with Agorapulse. Quick to navigate and simple to use resulting in a much quicker workflow. There is no downtime with Agorapulse (none that we have experienced yet). We used to get a lot of glitches with Hootsuite. The …
Chose Agorapulse
I love it the most!! Buffer no longer was pulling in comments for us, and the Hootsuite platform is confusing and not built for multiple companies.
Chose Agorapulse
When we used Hootsuite we only used the free version, but the interface was cluttered and disorganized. We much prefer Agorapulse, where you can see things by network and keep things clean and organized. The mobile app is much better with Agorapulse as well.
Chose Agorapulse
The reporting in Agorapulse and the ability to approve was one of the reasons for choosing Agorapulse. The cost basis was lower when we added all the features versus the free version of Hootsuite.

Another aspect was the UX/UI which was much more pleasant[.]
Chose Agorapulse
Agorapulse has YouTube, while many other platforms do not. It's user-friendly for agencies managing multiple clients. Statusbrew doesn't have a cap on the size of videos/pictures you can upload, which is nice, but it's also four times more expensive. Hootsuite has too many …
Chose Agorapulse
They have pros and cons. It's generally better than Hootsuite but more expensive. We use Later too for social planning. Perhaps it'd be useful to better understand everything we can do in Agora.
Chose Agorapulse
We selected Agora due to better pricing for the core features we use so we don't feel that we are overpaying for tools we are not using much. Also, in comparison to Hootsuite, Agorapulse has better a community management tool, allowing labeling and easy automation which is key …
Chose Agorapulse
Way more user friendly, easier to consult and faster to go were you need to. With Hootsuite there is a lot of scrolling for nothing.
Chose Agorapulse
I think Agorapulse is by far the most comprehensive platform and user-friendly. In my experience, the support on hand is responsive and easy to speak with through the online chat. Hootsuite, Adobe Express, and Buffer seemed limited in what they offer in comparison, particularly …
Chose Agorapulse
Agorapulse is by far the greatest value for the highest capabilities across all aspects of social media management, and they have excellent customer service and communication in case you ever need support. While some of these other products that I have used or evaluated may be …
Chose Agorapulse
Better pricing, great support staff, ease or use, a full suite of content planning, analytics, inboxes.
Chose Agorapulse
Want to post the same content on different profiles? Don't duplicate your posts, you can just select what platform to post them onto! You can even change around the copy/hashtags/etc to optimize the posts for each platform.
Chose Agorapulse
Advanced features like enhanced ai and automated reporting.
Chose Agorapulse
Agorapulse is more affordable while offering comparable functionality. It's difficult to find competitors that provide everything Agorapulse has to offer.
Chose Agorapulse
We have used many different tools in the past but Agorapulse really is the best in terms of unifying all of our platforms in one place. It saves us time on a daily basis and means we can limit how many programmes we use. Why use five when one will do!
Chose Agorapulse
Agorapulse offers more customized features for our needs at an affordable price.
Chose Agorapulse
We much preferred the layout of Agorapulse and the fact that you could create multiple posts from one place.
Chose Agorapulse
We chose Agorapulse thanks to the sales team, which created an exclusive offer. Thanks to that, we've been able to start using it. The fact that the sales team was available in our mother tongue and helped us right from the beginning was, in my opinion, the key to our decision. …
Chose Agorapulse
It's the best for the value! Sprout had a few functions that I miss, such as pulling label/tag reports. However, Agorapulse definitely measures up to its competitors. I would (and have) highly recommend it to other social media marketers.
Hootsuite
Chose Hootsuite
Hootsuite is a much more cost-effective option, despite many of the strengths, that both Sprout Social and Agorapulse have to offer. Even with a tool like Tweetdeck, Hootsuite's offering is more in-class and good for an organization just starting out or looking to scale a …
Chose Hootsuite
I have also used Agorapulse, Sprinklr, and Spredfast. I chose Hootsuite based on price point, features, and the size of the current managed brands.
Chose Hootsuite
I found Hootsuite much more user-friendly.
Chose Hootsuite
Hootsuite offered everything we needed in one package, and it came with some improvements over the previous platform we had used (Sprout), specifically campaigns, custom reporting, custom data types, and more. We selected it because of the ability to not only have these …
Chose Hootsuite
Agora Pulse interface is easier for newcomers,as inbox management. Reporting is much more complete, and included in the package (expensive add-on for Hootsuite Pro)
Top Pros
Top Cons
Features
AgorapulseHootsuite
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Agorapulse
8.9
181 Ratings
15% above category average
Hootsuite
7.6
262 Ratings
1% below category average
Boolean keyword searches9.8151 Ratings7.4178 Ratings
Filtering out noise/spam8.7153 Ratings7.0186 Ratings
Broad channel coverage8.22 Ratings8.3245 Ratings
Sentiment analysis00 Ratings7.4180 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Agorapulse
8.9
250 Ratings
12% above category average
Hootsuite
8.3
368 Ratings
5% above category average
Content planning and scheduling9.8247 Ratings8.9367 Ratings
Audience targeting9.7160 Ratings8.1252 Ratings
Content optimization7.31 Ratings7.8300 Ratings
Workflow management8.9210 Ratings8.2309 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Agorapulse
8.5
245 Ratings
5% above category average
Hootsuite
7.8
295 Ratings
3% below category average
Automated routing and prioritization7.842 Ratings7.7213 Ratings
Customer interaction histories8.9222 Ratings7.6230 Ratings
Bulk actions8.9203 Ratings8.0253 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Agorapulse
7.5
142 Ratings
2% below category average
Hootsuite
7.4
285 Ratings
3% below category average
Lead generation7.2110 Ratings6.6171 Ratings
Content marketing7.98 Ratings7.8255 Ratings
Paid media management8.21 Ratings7.5170 Ratings
Campaigns and promotions6.7119 Ratings7.8218 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Agorapulse
9.1
255 Ratings
7% above category average
Hootsuite
8.6
364 Ratings
1% above category average
Twitter9.5228 Ratings8.9333 Ratings
Facebook9.8255 Ratings9.1348 Ratings
LinkedIn9.8104 Ratings8.7304 Ratings
Google+7.85 Ratings8.960 Ratings
Instagram9.8241 Ratings8.6307 Ratings
Pinterest9.11 Ratings8.2158 Ratings
YouTube8.127 Ratings8.2145 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Agorapulse
9.5
229 Ratings
19% above category average
Hootsuite
7.8
292 Ratings
1% below category average
Campaign success analytics9.8198 Ratings7.8268 Ratings
Real-time tracking9.9195 Ratings7.9269 Ratings
Competitor analysis8.8161 Ratings7.7182 Ratings
Account management
Comparison of Account management features of Product A and Product B
Agorapulse
9.3
244 Ratings
13% above category average
Hootsuite
8.1
304 Ratings
1% below category average
Role-based user permissions & privileges9.8228 Ratings8.4257 Ratings
Mobile access8.9215 Ratings7.9282 Ratings
Best Alternatives
AgorapulseHootsuite
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Publer
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Score 9.8 out of 10
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Publer
Score 9.8 out of 10
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Score 9.3 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
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Score 9.3 out of 10
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User Ratings
AgorapulseHootsuite
Likelihood to Recommend
9.8
(342 ratings)
8.5
(427 ratings)
Likelihood to Renew
9.1
(87 ratings)
9.2
(89 ratings)
Usability
8.5
(66 ratings)
8.2
(65 ratings)
Availability
9.1
(3 ratings)
9.5
(21 ratings)
Performance
8.2
(2 ratings)
9.5
(19 ratings)
Support Rating
8.7
(69 ratings)
7.4
(264 ratings)
In-Person Training
-
(0 ratings)
6.0
(1 ratings)
Online Training
9.1
(2 ratings)
9.0
(17 ratings)
Implementation Rating
8.3
(6 ratings)
8.1
(39 ratings)
Configurability
7.3
(2 ratings)
7.1
(3 ratings)
Ease of integration
-
(0 ratings)
8.2
(2 ratings)
Product Scalability
4.6
(2 ratings)
8.3
(3 ratings)
Vendor post-sale
9.1
(1 ratings)
8.5
(3 ratings)
Vendor pre-sale
9.1
(1 ratings)
8.3
(18 ratings)
User Testimonials
AgorapulseHootsuite
Likelihood to Recommend
Agorapulse
Agorapulse has been a huge benefit to us as a business and is the most comprehensive platform we've used, having previously been with Hootsuite and ContentCal. It is likely to be better for companies that are managing multiple social profiles and want to consolidate these into one manageable platform. Given the amount of features it provides, it might not be suitable for individuals. The reporting is a fantastic part of the platform, which includes brand awareness for certain profiles, the best time to post for engagement, and details that all help with strategising. The inbuilt link shortening and tracking is useful, we've set this up and need to explore its capabilities further. Overall, we would recommend Agorapulse and it's a great asset to our business.
Read full review
Hootsuite
I really like that I can just go into hootsuite, connect all the our social channels and be able to have a great overview on what our social feeds look like. It's super handy not having to spend time going into each social platform to do the same post, and I can spend one day scheduling out that month's social plan. I much prefer sorting out boosting post from Hootsuite, the only downside is that they have a limit to what you can boost a month so a lot of the time I have to grin and bear it and use Meta Business Suite instead for boosting posts.
Read full review
Pros
Agorapulse
  • Calendar sharing - great for internal and external approval
  • Community management - it means we can keep on top of engagement for all of our clients in one place
  • Report - it's really useful for us to be able to create such in depth reports that we can use internally but also share with clients so they can see the results of what we are doing
Read full review
Hootsuite
  • Scheduling of content. The ease of use for Hootsuite's planner abilities is top of the industry. It is simple and effective in posting content to different channels and accounts.
  • Analytics are superior on Hootsuite. Their custom reports allow you to view very specific KPI's that you can adjust for each channel or account. The reports are also exportable to be used for others in the company.
  • Inbox management. The inbox manager is superior to any in the industry. Hootsuite allows you to tag certain phrases or keywords to better filter messages based on importance or topic.
Read full review
Cons
Agorapulse
  • Would love to have a draft feature. We often don't schedule things until the assets are ready, or use a placeholder image and swap them afterwards
  • Editing posts intended for multiple channels is not as easy as scheduling them in the first place. I would love to edit and have the same menu I do as when I'm scheduling where I have my base text and then the adjusted text for each social media. It's rare that something I've planned to be a similar post across channels, needs editing, but only for one of those channels. e.g. Correcting mistakes or changing strategies.
  • Currently, I export the analytics and put it in a Google Sheet where I have more control over the data, which I love. For me to use the Agora Reports system, I would need substantial features like comparing metrics in the same charts, using direct line charts instead of smoothed (smoothed charts look nice, but just obfuscate data), separating out paid growth, etc. It's probably too large an ask for what Agora is trying to provide, which is why the export tool is very useful.
  • While I'm talking about it, a slight bug with the export tool is that when you export two things in quick succession, it just sends a duplicate of the first report via email. I'll export a CSV of Global data and then a CSV of Content, and if I do it too quickly, it doubles up the Global data and I don't get the Content until I resend.
  • More specific filtering for listening. Sometimes someone has our brand in their name and we get ALL of their content. We have to add each user like this to the filter instead of being able to filter out usernames that contain it.
Read full review
Hootsuite
  • Because of the way algorithms works, we would have loved to be able to automate making a post with no link and posting the first comment with a link (hello LinkedIn)
  • We would have loved an easy way to post from a main account and repost the post for other accounts we administrate, for instance a corporate post reposted by individuals for LinkedIn, or retweets from one main account by child accounts
Read full review
Likelihood to Renew
Agorapulse
The decision has been made. It's time to get to work--no steps back. I feel confident this product is well suited to help me make progress. I want to get down business and utilize the functionality of this product to meet my marketing goals. I feel very comfortable with the choice I have made.
Read full review
Hootsuite
At this time we are satisfied that Hootsuite offers the most of what we are looking for at the most reasonable price point. As the social media landscape and monitoring/scheduling software changes, so do our needs. We re-evaluate our tools semi-annually or as new tools emerge onto the market. If we find at any point that we aren't gaining an advantage, then we are open to switching products.
Read full review
Usability
Agorapulse
Any time I onboard a new team member, they are very quick to adapt to Agora's user interface and therefore require a very quick onboarding process from me, which is a massive plus. While I think having an all-in-one platform would be ideal, there is something to be said about only having a few bells and whistle so that my team can focus on what is most important to us and our clients, content
Read full review
Hootsuite
Hootsuite is probably the easiest to use social media scheduler of all the ones that I've used. It's been easy to teach clients how to use the software themselves and it can be accessed easily on anyone's phone through their mobile app. Highly recommend for anyone that wants a software that is easy to learn!
Read full review
Reliability and Availability
Agorapulse
Agorapulse occasionally has outages or shuts down. It never interferes with my use of the application or any of my posts
Read full review
Hootsuite
Any outages are communicated in advance and have not been a problem. We let our clients know based on communications from HootSuite. Since we operate 24/7 with multiple shifts, planned outages can interfere with our operations, but we can always work around it.
Read full review
Performance
Agorapulse
Agorapulse has generally had great performance. Occasionally I have issues with my videos being posted on Instagram. I still am not sure why. the format of the videos is the same as the videos that are going through.
Read full review
Hootsuite
Hootsuite makes passing on articles from the web very easy- when it works! I have had a number of gliches with Chrome where it does not open properly and the solution (after some toing and froing with support) was to uninstall and reinstall. The support staff are always very helpful (which is great!) but the gliches..... well, they suck when you are already busy!
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Support Rating
Agorapulse
The support from Agorapulse is excellent. Any time we have made contact they have been quick to reply, and given added extra information to help. The initial sales experience was also good. Not pushy like a lot of other companies, more that they would like to help. And they certainly did for us at a difficult time which built a fantastic relationship with us from the very start. Communication is great too, with just the right amount of emails and updates. Overall we feel that they genuinely care about their clients and users.
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Hootsuite
I can manage all of my accounts on one site! It's absolutely amazing!
The dashboard is helpful to see how you are doing as well. Still
getting to understand the analytics and may need to reach out for help
on this
Read full review
In-Person Training
Agorapulse
I did not train in person
Read full review
Hootsuite
Very easy to teach and learn
Read full review
Online Training
Agorapulse
The staff walked me through the whole platform and asked me if I had any questions. They were very helpful in answering any questions I had.
Read full review
Hootsuite
The online training is decent; however, it takes a lot more time to search for answers to my questions. Having a training session with a live person was much more effective as they were able to quickly address the business needs I have.
Read full review
Implementation Rating
Agorapulse
Be sure of the game play mechanics you need to achieve your objectives, it will help significantly in setting up the game and creating the assets
Read full review
Hootsuite
• Combination of vendor and internal. The vendor bumped up our account to the Enterprise version (quite simple and easy) and then set up our organization and team structure. We then had to log in and set up team members and assign members to social media accounts. This was pretty easy to do as they have a great user interface. We simply had to drag and drop people into the correct team giving them access to specific social media accounts.
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Alternatives Considered
Agorapulse
Want to post the same content on different profiles? Don't duplicate your posts, you can just select what platform to post them onto! You can even change around the copy/hashtags/etc to optimize the posts for each platform.
Read full review
Hootsuite
Hootsuite's free account was sufficient for use on behalf of our client. When they restructured their pricing model and eliminated free and affordable subscriptions suitable for a small business, we found that Zoho Social was an excellent replacement. The interface was simpler and the pricing was affordable and suitable for a small business.
Read full review
Scalability
Agorapulse
I'm not sure I understand what is meant by scalability.
Read full review
Hootsuite
We are only using in marketing and have been able to scale.
Read full review
Return on Investment
Agorapulse
  • It has saved our company a lot of time digging through all different social medias to be responsive to consumers
  • It has helped us be more responsive to prospects, so better lead generation
  • Agorapulse allows us to be in touch quicker with our prospects, meaning better lead to appointment generation as well.
Read full review
Hootsuite
  • I have been able to evaluate which posts, in general, do well and figure out what types of posts to make (content)
  • It's been harder however to compare on social medial platform compared to another because it's hard to duplicate a post with a new owly (I think you used to be able to) but more so, you also can't assign it a custom owly link so I can see at a glance which owly link was associated with what platform.
Read full review
ScreenShots

Agorapulse Screenshots

Screenshot of Through a bulk or one-by-one upload, queued content can be organized into categories that make sense for the business and content strategy. Download a CSV of the queued content to share with teammates or clients.Screenshot of Agorapulse's reports helps to discover trends in a company's social media performance and offers actionable tips to optimize its social presence.Screenshot of The tool's built-in CRM keeps track of fans and followers (and detractors).Screenshot of Agorapulse's reports helps to discover trends in a company's social media performance and offers actionable tips to optimize its social presence.Screenshot of A drag-and-drop calendar displays at glance published, scheduled, queued, and assigned content. Hovering on a date instantly creates content for that day.Screenshot of The Agorapulse  inbox captures incoming conversations for each social profile. Users can get CRM data on who is sending messages, and send them a saved reply or assign the conversation to a teammate.

Hootsuite Screenshots

Screenshot of Monitoring: Monitors social media profiles in one place and tracks the topics that matter to the brand.Screenshot of Publishing: Create, publish and schedule engaging posts across social channels.Screenshot of Customer Engagement: A consolidated stream of messages across networks that can be triaged and assigned to respond to customers faster. Provides optional chatbot handover for automated responses.Screenshot of Scheduling: Social content can be planned as a team with a shared calendar that features collaborative post drafts and built-in approval workflows.Screenshot of Analytics & Reporting: Measures the effectiveness of a social media strategy to help turn strategy into execution with meaningful and actionable insights. Reports can be customized and shared according to unique business goals and objectives.Screenshot of Best Time to Publish: Helps to find the best time to publish so posts are seen more often by fans and followers.