What users are saying about
<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow'>Customer Verified: Read more.</a>
Top Rated
307 Ratings

Agorapulse

<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow'>Customer Verified: Read more.</a>
Top Rated
307 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 8.5 out of 101
1 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 9.1 out of 101

Likelihood to Recommend

Agorapulse

If you are managing social media for other businesses, you need AgoraPulse. If you only have your own business and you only have one page per social media platform, I wouldn't spend the money on it.
Jennifer Herring profile photo

Insightpool Ads Optimization

I recommend Insightpool for anyone looking to build and maintain a relevant follower pool on Twitter as well as anyone that wishes to use Twitter for event recruitment, white paper downloads, etc. With a small team, I strongly recommend the full-service model, especially when you first get started. It's like having an in-house social team when you opt for full-service and has enabled us to do much more on Twitter than was previously possible with our small team.
No photo available

Feature Rating Comparison

Listening/monitoring

Agorapulse
8.1
Insightpool Ads Optimization
Boolean keyword searches
Agorapulse
7.8
Insightpool Ads Optimization
Filtering out noise/spam
Agorapulse
7.2
Insightpool Ads Optimization
Sentiment analysis
Agorapulse
9.1
Insightpool Ads Optimization
Broad channel coverage
Agorapulse
8.5
Insightpool Ads Optimization

Publishing

Agorapulse
8.1
Insightpool Ads Optimization
Content planning and scheduling
Agorapulse
8.8
Insightpool Ads Optimization
Audience targeting
Agorapulse
6.7
Insightpool Ads Optimization
Content optimization
Agorapulse
9.1
Insightpool Ads Optimization
Workflow management
Agorapulse
7.9
Insightpool Ads Optimization

Engagement

Agorapulse
7.5
Insightpool Ads Optimization
Automated routing and prioritization
Agorapulse
6.4
Insightpool Ads Optimization
Customer interaction histories
Agorapulse
8.4
Insightpool Ads Optimization
Bulk actions
Agorapulse
7.9
Insightpool Ads Optimization

Marketing

Agorapulse
7.6
Insightpool Ads Optimization
Lead generation
Agorapulse
6.6
Insightpool Ads Optimization
Content marketing
Agorapulse
9.1
Insightpool Ads Optimization
Paid media management
Agorapulse
8.2
Insightpool Ads Optimization
Campaigns and promotions
Agorapulse
6.7
Insightpool Ads Optimization

Channel coverage/integration

Agorapulse
8.2
Insightpool Ads Optimization
Twitter
Agorapulse
9.0
Insightpool Ads Optimization
Facebook
Agorapulse
8.9
Insightpool Ads Optimization
LinkedIn
Agorapulse
7.4
Insightpool Ads Optimization
Instagram
Agorapulse
7.7
Insightpool Ads Optimization

Reporting/analytics

Agorapulse
7.3
Insightpool Ads Optimization
Campaign success analytics
Agorapulse
7.7
Insightpool Ads Optimization
Real-time tracking
Agorapulse
7.3
Insightpool Ads Optimization
Competitor analysis
Agorapulse
6.9
Insightpool Ads Optimization

Account management

Agorapulse
7.4
Insightpool Ads Optimization
Role-based user permissions & privileges
Agorapulse
8.3
Insightpool Ads Optimization
Mobile access
Agorapulse
6.6
Insightpool Ads Optimization

Pros

Agorapulse

  • The reporting covers all the metrics you need and allows you to modify the reports as you wish by downloading them as a PowerPoint file.
  • One of the main things we love about AgoraPulse is that they seem to have high standards for their quality control and customer service. They don't roll out new features unless they work 100% and if there is an issue they are on top of it right away and with ample communication.
  • No more wondering if you've seen every comment or message. AgoraPulse's system allows you to ensure you have responded to every item no matter what the client has done on their end.
Jennifer Herring profile photo

Insightpool Ads Optimization

  • Event promotion and registration: Insightpool's unique ability to search both the Twitter stream and profile data makes reaching B2B marketing professionals at key industry events a cinch.
  • Building relevant follower pool: Insightpool's ability to target relevant users by profile data makes finding and nurturing the right individuals easier than ever before.
  • The personalized and targeted approach is well-received and prompts engagement from the people we care about.
No photo available

Cons

Agorapulse

  • I would like to be able to post videos to Instagram via AgoraPulse and multiple images.
Alexandria Schultz profile photo

Insightpool Ads Optimization

  • Initial iterations of the tool were buggy and not all that intuitive, which is why we moved to a full-service model. More recent releases are much more intuitive and less buggy.
  • The tool was limited before its ability to search Twitter steams, but now with stream search, we do not feel hindered in anyway.
  • Personally, I'm not a fan of public message targeting. Use with caution. The DM feature works great and is very well received by our audience however.
No photo available

Likelihood to Renew

Agorapulse

Agorapulse 8.1
Based on 85 answers
Time saver Easy to use competition
apps Great
support & customer service
Virginie Sery profile photo

Insightpool Ads Optimization

Insightpool Ads Optimization 9.1
Based on 1 answer
Just renewed for the rest of the year. Pricing is very reasonable especially when you compare it to the cost of paid Twitter campaigns. And, Insightpool campaigns have consistently outperformed direct Twitter campaigns.
No photo available

Usability

Agorapulse

Agorapulse 9.0
Based on 8 answers
Usability is the strongest characteristic of AgoraPulse.
Richard Burgner profile photo

Insightpool Ads Optimization

No score
No answers yet
No answers on this topic

Support

Agorapulse

Agorapulse 9.2
Based on 9 answers
It's just excellent all around. Everyone is friendly and professional. Everyone seems empowered to make decisions and get things done. The communication is great.
Kris White profile photo

Insightpool Ads Optimization

No score
No answers yet
No answers on this topic

Implementation

Agorapulse

Agorapulse 9.1
Based on 4 answers
Be sure of the game play mechanics you need to achieve your objectives, it will help significantly in setting up the game and creating the assets
Marianne Ho profile photo

Insightpool Ads Optimization

No score
No answers yet
No answers on this topic

Alternatives Considered

Agorapulse

I tried a few similar tools before I discovered AgoraPulse. Buffer and Post Planner are both good at what they do but ultimately fall short for managing multiple clients. Granted, they're also more affordable - great if you need something simple and you only have a few personal profiles to manage. I also tried Hootsuite, but it's just not for me. I'm sure it's a great tool for many, but I find it needlessly complex with a clunky interface. It's not nearly as intuitive as AgoraPulse, and quite frankly it's just not a good value for small and medium-sized agencies.
Kris White profile photo

Insightpool Ads Optimization

We've used sponsored Tweets via Twitter directly with limited success. We don't see the same level of engagement or types of followers with paid Twitter promos as we do with Insightpool campaigns. Additionally, we receive a fair amount of negative feedback when we use sponsored tweets as they tend not to be as targeted as running Insightpool campaigns
No photo available

Return on Investment

Agorapulse

  • More social interactions with students, alumni, and prospective students through social inbox.
  • Increased visibility for events, research, and awards.
  • Increased our efficiency as it is allowing us to expand into other social media channels.
Joey McNamara profile photo

Insightpool Ads Optimization

  • Not just more Twitter followers, but more RELEVANT Twitter followers and more engaged followers from our target audience.
  • A great tool for prospecting and event recruitment at key industry events.
  • Effective at amplifying content distribution, especially when content is related to key industry events.
No photo available

Pricing Details

Agorapulse

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Agorapulse Editions & Modules

Agorapulse
Edition
Medium
$991
Large
$1991
Enterprise
$4991
X-Large
$2991
1. per installation
Additional Pricing Details
Medium plan: 10 social profiles, 3 users Large plan: 25 social profiles, 6 users X-Large plan: 40 social profiles, 12 users Enterprise plan: 70 profiles, 10 users

Insightpool Ads Optimization

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Insightpool Ads Optimization Editions & Modules

Insightpool Ads Optimization
Additional Pricing Details

Add comparison