What users are saying about
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Top Rated
342 Ratings
12 Ratings

Agorapulse

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Top Rated
342 Ratings
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Score 8.5 out of 101
12 Ratings
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Score 8.1 out of 101

Likelihood to Recommend

Agorapulse

If you are an all service digital agency, then Agorapulse is probably a great solution for you - especially if you have multiple team members/people who have to approve content, and more than 4 or 5 profiles to manage. If you are a small business looking to manage your social through a third party software yourself, probably not the best option. If you are only using it for a few profiles it can be pricey, and probably gives you way too many tools. There is a little learning curve to it, so if you are looking for something simple that you can do yourself, probably look elsewhere.
Janaye Steadman profile photo

Later

If you're going to pay for the tool, I think it's a great investment. It's got analytics to help you track the performance of posts, how your following changes, when is the best time to post, etc. As a free tool, however, I don't think it is that beneficial. If you're just looking to post static images a few times a month with no need for analytics, it's great. However, businesses with a semi-decent marketing plan for Instagram will need something more than that. Decide if the cost is worth it for you!
Meredith Walter profile photo

Feature Rating Comparison

Listening/monitoring

Agorapulse
8.2
Later
Boolean keyword searches
Agorapulse
7.8
Later
Filtering out noise/spam
Agorapulse
7.2
Later
Sentiment analysis
Agorapulse
9.1
Later
Broad channel coverage
Agorapulse
8.5
Later

Publishing

Agorapulse
8.2
Later
Content planning and scheduling
Agorapulse
8.8
Later
Audience targeting
Agorapulse
6.8
Later
Content optimization
Agorapulse
9.1
Later
Workflow management
Agorapulse
8.0
Later

Engagement

Agorapulse
7.5
Later
Automated routing and prioritization
Agorapulse
6.4
Later
Customer interaction histories
Agorapulse
8.5
Later
Bulk actions
Agorapulse
7.8
Later

Marketing

Agorapulse
7.6
Later
Lead generation
Agorapulse
6.6
Later
Content marketing
Agorapulse
9.1
Later
Paid media management
Agorapulse
8.2
Later
Campaigns and promotions
Agorapulse
6.7
Later

Channel coverage/integration

Agorapulse
8.4
Later
Twitter
Agorapulse
9.0
Later
Facebook
Agorapulse
8.9
Later
LinkedIn
Agorapulse
8.1
Later
Instagram
Agorapulse
7.7
Later

Reporting/analytics

Agorapulse
7.4
Later
Campaign success analytics
Agorapulse
7.7
Later
Real-time tracking
Agorapulse
7.5
Later
Competitor analysis
Agorapulse
7.0
Later

Account management

Agorapulse
7.6
Later
Role-based user permissions & privileges
Agorapulse
8.4
Later
Mobile access
Agorapulse
6.7
Later

Pros

Agorapulse

  • The reporting covers all the metrics you need and allows you to modify the reports as you wish by downloading them as a PowerPoint file.
  • One of the main things we love about AgoraPulse is that they seem to have high standards for their quality control and customer service. They don't roll out new features unless they work 100% and if there is an issue they are on top of it right away and with ample communication.
  • No more wondering if you've seen every comment or message. AgoraPulse's system allows you to ensure you have responded to every item no matter what the client has done on their end.
Jennifer Herring profile photo

Later

  • The link in my bio is easy to use.
  • Hashtag generator helps me gain keywords to searchable by users.
  • The tagging feature is in compliance with Instagram's laws.
  • The multi-post feature is nice.
  • I like the time to post suggestions.
  • Easy to drag and drop.
  • You're able to save captions for later use.
Josephine Stafford profile photo

Cons

Agorapulse

  • Notifications of usability updates could be handled better, and could be more timely.
  • Notifications of usability issues could also be handled in a more timely manner.
  • We would like to see integration with more social platforms, but we also understand the time consuming nature of that work...it would just be nice to have!
Matthew Jackson profile photo

Later

  • Offering carousel posts free of charge
  • Better support for video posts
No photo available

Likelihood to Renew

Agorapulse

Agorapulse 8.1
Based on 85 answers
The decision has been made. It's time to get to work--no steps back. I feel confident this product is well suited to help me make progress. I want to get down business and utilize the functionality of this product to meet my marketing goals. I feel very comfortable with the choice I have made.
Richard Burgner profile photo

Later

No score
No answers yet
No answers on this topic

Usability

Agorapulse

Agorapulse 7.7
Based on 9 answers
I think overall the computer interface is quite simple and easy, and reliable. But the mobile app is possibly the worst designed application I've ever seen for a social media management tool. It is clunky and more aesthetic than useful, with various glitches.
Heather Pratt profile photo

Later

Later 9.0
Based on 1 answer
Later is extremely easy to use. I love the visual planner portion of the tool so I can see ahead of time what my images will look like next to and stacked amongst each other! The posts are so easy to set up, tag, and schedule. UX and UI are great!
Meredith Walter profile photo

Support

Agorapulse

Agorapulse 9.2
Based on 11 answers
I have reached out for support many times, and they are always fast and extremely helpful. I have only ever had one issue that was not resolved, and the only reason that one was not resolved is that Instagram is stupid when it comes to customer service and their platform. It was an issue with IG policies, not AP. But they still did all they could to help with it. They have to make up for FB/IG sucky customer service, and they do that in a big way.
Janaye Steadman profile photo

Later

Later 5.0
Based on 1 answer
I haven't had to use any support for Later, so I can't speak directly to it. However, I can say that their newsletters and blog content are extremely helpful. I stay subscribed to them (which I rarely do for any company) because they are so on top of when IG releases (or is going to release) new features AND provides instructions/advice on how to capitalize on these new features as a business.
Meredith Walter profile photo

Implementation

Agorapulse

Agorapulse 9.1
Based on 4 answers
Be sure of the game play mechanics you need to achieve your objectives, it will help significantly in setting up the game and creating the assets
Marianne Ho profile photo

Later

No score
No answers yet
No answers on this topic

Alternatives Considered

Agorapulse

Before AgoraPulse, we were using Hootsuite for all of our social sharing. The Hootsuite platform lacked a lot of the customization that I desired and gave me little confidence in what each post would look like prior to publishing. I feel like the AgoraPulse platform is more aesthetically pleasing, easy to use, and customizable than other products that I've usesd. The customer support is also very responsive so I know any issues I encounter are quickly remedied.
Jay Selig profile photo

Later

I've also used Planoly, which is what I switched from. Later by far is easier to use and manage and view. I like all the upgrade options and I like the blog posts to help navigate using the interface and also using Instagram. If I saw more results on Instagram I'd be all in, but unfortunately, my brand isn't the most likable/followable/engageable brand.
Josephine Stafford profile photo

Return on Investment

Agorapulse

  • AP has really helped us grow our audience by making the execution of content sharing and audience engagement scalable. It's hard to measure the specific impact of AP, since it was implemented at the beginning of our social media efforts (which was negligible prior to), but we've seen a continued positive trend month-over-month in reach, engagement and audience size since it's implementation.
Jason Glogau profile photo

Later

  • It has saved some time but no hard impact on our objectives.
No photo available

Pricing Details

Agorapulse

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Agorapulse Editions & Modules

Edition
Medium$991
Large$1991
Enterprise$4991
X-Large$2991
  1. per installation
Additional Pricing Details
**Medium plan: 10 social profiles, 2 users **Large plan: 25 social profiles, 4 users **X-Large plan: 40 social profiles, 8 users **Enterprise plan: 60 profiles, 20 users

Later

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Later Editions & Modules

Additional Pricing Details

Add comparison