What users are saying about

AgoraPulse

Top Rated
265 Ratings

MutualMind

4 Ratings

AgoraPulse

Top Rated
265 Ratings
Score 8.5 out of 101

MutualMind

4 Ratings
Score 5.6 out of 101

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Likelihood to Recommend

AgoraPulse

It suits organizations of all size regardless or how small or how large. I would definitely recommend it for any paid campaign on Facebook/Instagram due to its easy aggregation of all activity including paid.
Jayden Andersen profile photo

MutualMind

No answer on this topic is available.

Feature Rating Comparison

Listening/monitoring

AgoraPulse
8.1
MutualMind
Boolean keyword searches
AgoraPulse
7.8
MutualMind
Filtering out noise/spam
AgoraPulse
7.1
MutualMind
Sentiment analysis
AgoraPulse
9.1
MutualMind
Broad channel coverage
AgoraPulse
8.5
MutualMind

Publishing

AgoraPulse
8.1
MutualMind
Content planning and scheduling
AgoraPulse
8.8
MutualMind
Audience targeting
AgoraPulse
6.7
MutualMind
Content optimization
AgoraPulse
9.1
MutualMind
Workflow management
AgoraPulse
7.9
MutualMind

Engagement

AgoraPulse
7.5
MutualMind
Automated routing and prioritization
AgoraPulse
6.4
MutualMind
Customer interaction histories
AgoraPulse
8.4
MutualMind
Bulk actions
AgoraPulse
7.9
MutualMind

Marketing

AgoraPulse
7.6
MutualMind
Lead generation
AgoraPulse
6.5
MutualMind
Content marketing
AgoraPulse
9.1
MutualMind
Paid media management
AgoraPulse
8.2
MutualMind
Campaigns and promotions
AgoraPulse
6.7
MutualMind

Channel coverage/integration

AgoraPulse
8.6
MutualMind
Twitter
AgoraPulse
9.2
MutualMind
Facebook
AgoraPulse
8.9
MutualMind
Instagram
AgoraPulse
7.8
MutualMind

Reporting/analytics

AgoraPulse
7.3
MutualMind
Campaign success analytics
AgoraPulse
7.6
MutualMind
Real-time tracking
AgoraPulse
7.4
MutualMind
Competitor analysis
AgoraPulse
6.9
MutualMind

Account management

AgoraPulse
7.4
MutualMind
Role-based user permissions & privileges
AgoraPulse
8.3
MutualMind
Mobile access
AgoraPulse
6.6
MutualMind

Pros

  • The publishing tools are the best in the industry. The ability to tweak similar posts based on the platform saves plenty of time. The entire interface for publishing and the social media content calendar is very well laid out and is easy to follow, organize and maintain.
  • The social media metrics for the platforms I use (Twitter, Instagram and Facebook) are easy to comprehend and provide valuable insights for myself. I am very impressed with the Instagram metrics, some popular social media management platforms still do not have metrics for Instagram so this was a major feature that I was impressed with.
  • The monitoring tools are easy to use and I like receiving notifications directly to my phone whenever there is an item that needs to be reviewed. It is very simple to set up keywords and triggers to search posts that need to be monitored.
Brendon Phillips profile photo
  • MutualMind gives us a view into the reach of social content we produce on behalf of our advertisers and the engagement that content generates with shoppers.
Brad Lawless profile photo

Cons

  • I would love to see AgoraPulse add an App for scheduling/drafting social posts.
  • A Google extension would also be amazing and would make scheduling easier.
  • Adding more social networks such as LinkedIn, Google +, Pinterest, Tumblr with analytics.
  • Extending their social listening tool to include blogs, articles and other pages on the net.
  • Integrating with WordPress to give users a one-stop shop for publishing and creating content.
Lauren Melnick profile photo
  • MutualMind gauges sentiment around social conversations but does so with the standard margin of error found in most social analytics products. The nature of human conversation makes it difficult for a machine to categorize sentiment with 100% accuracy. MutualMind gets sentiment right between 50% to 70% which is within acceptable industry averages for this type of product. With additional tuning (which MutualMind provides) the accuracy levels will increase.
Brad Lawless profile photo

Likelihood to Renew

AgoraPulse8.1
Based on 85 answers
For one, its pretty much an all-in-one solution. We're also currently subscribing to Buffer, but since AgoraPulse has Facebook scheduling modules, we might make a total switch once tested enough. The Game apps are also comprehensive, we only want to have Instant Wins and Sweepstakes, and not a lot of options has both. The customer service is superb, that's pretty important. We don't want to go through a lot of hassle stuff to get to what we want to do. Bottom line is AgoraPulse is a tool, and a very useful and intuitive tool that makes life so much easier
Marianne Ho profile photo
MutualMind8.2
Based on 1 answer
Reliability and flexibility (MutualMind's willingness to jointly produce new functionality)
Brad Lawless profile photo

Usability

AgoraPulse9.0
Based on 8 answers
Because it is very easy and simple to use.
Lauren Melnick profile photo
MutualMind6.4
Based on 1 answer
As a company that's only 3 years old, MutualMind's toolset is quite usable but it could use some tweaks in the user interface, which they are constantly working on.
Brad Lawless profile photo

Reliability and Availability

AgoraPulse9.1
Based on 1 answer
No answer on this topic is available.
MutualMind7.3
Based on 1 answer
During a recent upgrade period, MutualMind had a small window of unavailability. I am confident they have addressed the root cause and do not foresee any future issues.
Brad Lawless profile photo

Performance

No score
No answers yet
No answers on this topic
MutualMind7.3
Based on 1 answer
The product's performance has improved greatly in the last year and we anticipate seeing additional improvements in coming months based no planned infrastructure changes.
Brad Lawless profile photo

Support

AgoraPulse9.1
Based on 9 answers
It's just excellent all around. Everyone is friendly and professional. Everyone seems empowered to make decisions and get things done. The communication is great.
Kris White profile photo
MutualMind7.3
Based on 1 answer
MutualMind has always been quick to address any issues or questions we have.
Brad Lawless profile photo

Implementation

AgoraPulse9.1
Based on 4 answers
Be sure of the game play mechanics you need to achieve your objectives, it will help significantly in setting up the game and creating the assets
Marianne Ho profile photo
MutualMind8.2
Based on 1 answer
Not really...MutualMind was very professional and helped with all stages of our setup and implementation.
Brad Lawless profile photo

Alternatives Considered

AgoraPulse was our choice between the 3 so far, however AgoraPulse can learn from Sprout's listening functionality and reporting from our experience.
Shawn Lochner profile photo
As mentioned before, Radian6 and Sysomos Heartbeat.
Brad Lawless profile photo

Return on Investment

  • I haven't been able to prove a ROI with AgoraPulse
  • I wish their was a non profit discount for adding on social media accounts
  • Positive effect of better social listening, we're more responsive
  • Love the Instagram location listening tool
Debbie Gillum profile photo
  • By showing increases in engagement and share of voice (defined as the amount of content generated for our advertisers versus the amount of content generated for their competitors over time) we are able to correlate content to incremental sales data provided by our advertisers.
Brad Lawless profile photo

Pricing Details

AgoraPulse

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
AgoraPulse Editions & Modules
AgoraPulse
Edition
Small
$491
Medium
$991
Large
$1991
Enterprise
$2991
1. per installation
Additional Pricing Details
Agorapulse offers an enterprise plan for users with more than 30 Social Media accounts and/or needs for Facebook ads' comments monitoring.

AgoraPulse More Information

MutualMind

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
MutualMind Editions & Modules
MutualMind
Additional Pricing Details

MutualMind More Information