Ahrefs vs. BlueOcean Brand Navigator

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Ahrefs
Score 8.9 out of 10
N/A
Ahrefs is an SEO tool providers. Ahrefs Site Explorer provides a suite of tools including a component for backlink & on-page SEO analysis, online brand mentions tracking, and domain comparison tool for competitor analysis, etc. They refer to themselves as “the largest index of live backlinks.”
$99
per month
BlueOcean Brand Navigator
Score 9.1 out of 10
N/A
Brand Navigator, from BlueOcean, is an always-on brand intelligence platform that aims to provide an unbiased, real-world view of the relationship customers have with a brand and the actions that should be taken to build an agile, durable brand. BlueOcean operates in Brand Intelligence, providing CMOs and their teams the ability to quantify brand performance and access always-on, contextual insights that tear down data silos and build a holistic view of brand health. BlueOcean…N/A
Pricing
AhrefsBlueOcean Brand Navigator
Editions & Modules
Lite
$99.00
per month
Standard
$179.00
per month
Advanced
$399.00
per month
Agency
$999.00
per month
No answers on this topic
Offerings
Pricing Offerings
AhrefsBlueOcean Brand Navigator
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
AhrefsBlueOcean Brand Navigator
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
AhrefsBlueOcean Brand Navigator
SEO
Comparison of SEO features of Product A and Product B
Ahrefs
8.0
69 Ratings
3% above category average
BlueOcean Brand Navigator
-
Ratings
Keyword analysis9.366 Ratings00 Ratings
Backlink management9.067 Ratings00 Ratings
SERP ranking tracking8.665 Ratings00 Ratings
Page grader7.060 Ratings00 Ratings
Competitive analysis8.667 Ratings00 Ratings
Site audit / diagnostics7.262 Ratings00 Ratings
Site recommendations5.859 Ratings00 Ratings
Task management8.031 Ratings00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Ahrefs
8.0
61 Ratings
5% above category average
BlueOcean Brand Navigator
-
Ratings
Local SEO7.349 Ratings00 Ratings
Social SEO7.447 Ratings00 Ratings
Mobile SEO7.946 Ratings00 Ratings
Global SEO9.255 Ratings00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Ahrefs
8.4
58 Ratings
0% below category average
BlueOcean Brand Navigator
-
Ratings
Multi-domain support8.555 Ratings00 Ratings
Integration with web analytics tools8.429 Ratings00 Ratings
Best Alternatives
AhrefsBlueOcean Brand Navigator
Small Businesses
Nozzle
Nozzle
Score 9.9 out of 10
Mention
Mention
Score 9.4 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Mention
Mention
Score 9.4 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.6 out of 10
Qualtrics
Qualtrics
Score 7.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AhrefsBlueOcean Brand Navigator
Likelihood to Recommend
8.6
(74 ratings)
9.1
(1 ratings)
Likelihood to Renew
10.0
(5 ratings)
-
(0 ratings)
Usability
10.0
(2 ratings)
-
(0 ratings)
Support Rating
8.8
(14 ratings)
-
(0 ratings)
User Testimonials
AhrefsBlueOcean Brand Navigator
Likelihood to Recommend
Ahrefs
Ahrefs is a must have in the SEO toolbox. It is one of the leading tools in the industry for serious SEO research. It can do almost everything you need on the non-technical side of SEO. In my opinion, it is not great if you need a detailed technical tool that identifies errors and helps with fix suggestions. In that instance, I think there are better tools on the market. But - for content and keyword related tasks, I think it's must have.
Read full review
BlueOcean
BlueOcean's Brand Navigator is a new online platform we're using to measure our overall brand health. It has real-time data and information relative to the competitive set we assign that provide faster insights then using surveys as snapshots in time. This is a supplemental tool that we are using for performance measurement to sit alongside MSIGHTS, Adobe Analytics, Marketo, and our internal SAP systems.
Read full review
Pros
Ahrefs
  • I have been using this platform in my organization to develop several SEO tools to help to grow our website much.
  • It has all the main features which include competitor research, keyword research, website audit, content research, and rank tracking.
  • I have been using all these functions in the organization for several purposes. It provides complete information and complete performance details of the SEO.
  • It provides us the detailed keyword research with volume, CPC, and other information.
Read full review
BlueOcean
  • curate robust competitive intelligence
  • leverage big data and AI for approachable reporting
  • track and optimize against marketing KPIs
Read full review
Cons
Ahrefs
  • Can't export graphs: some graphs within the tool would be useful as an export. Unfortunately, exporting them is not an option.
  • No "blanket" reporting options: though Ahrefs is excellent for gathering and exporting intel/data, there are no blanket SEO reports provided. Exporting data is great, but simple report exporting would make it better.
Read full review
BlueOcean
  • deeper analysis of creative
Read full review
Likelihood to Renew
Ahrefs
Their index is too vast to ignore when looking at a complete backlink profile. We find links in Ahrefs that do not appear in any other link detection tool. For this reason, it's a must for our agency to use for the foreseeable future. Plus, it's very affordable considering the data you get
Read full review
BlueOcean
No answers on this topic
Usability
Ahrefs
Ahrefs is very easy to use - you can jump right in and understand most of the assets. Overall, the dashboard snapshots give a very good picture of inbound link activity. For deeper analysis of historical trends, the system can become cumbersome, making it hard to do full work without exporting and reformatting the data.
Read full review
BlueOcean
No answers on this topic
Support Rating
Ahrefs
Ahrefs has always been responsive when there's been a technical issue with the site. There are usually very little problems, but if there are, they announce it on their social media accounts which keeps its customers informed. Email support is prompt and the customer service people are very helpful, knowledgable and friendly.
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BlueOcean
No answers on this topic
Alternatives Considered
Ahrefs
Majestic and Ahrefs are really close in terms of tool. Ahrefs does offer competitive comparison and they do have a more up to date data base. Majestic however has a more comprehensive historical view of sites which is also extremely valuable. Majestic also offers a link velocity chart that is missing on Ahrefs. Ahrefs makes up for this with their links gained/lost calendar which Majestic is missing.
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BlueOcean
No answers on this topic
Return on Investment
Ahrefs
  • Ahrefs Site Explorer has helped with any comprehensive backlink analysis and backlink profile management we've had.
  • Ahrefs Site Explorer has helped tremendously in getting manual penalties lifted for certain sites.
  • Aherfs Site Explorer has been helpful in identifying 404 error pages.
Read full review
BlueOcean
  • Filling a void for real-time Brand and Awareness measurement
Read full review
ScreenShots

Ahrefs Screenshots

Screenshot of Analyze backlinks and keywords of any website to find opportunities for your organic traffic growthScreenshot of Check your website for 100+ pre-defined SEO issuesScreenshot of Get relevant keyword ideas supported by accurate SEO metricsScreenshot of Find the most shared and linked-to content on any topicScreenshot of Track your and your competitors' search rankings