Airtable
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357 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>Score 8.6 out of 100
Based on 357 reviews and ratings
1 Rating
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Based on 1 reviews and ratings
Likelihood to Recommend
Airtable
Airtable is an incredibly powerful tool for basic spreadsheet tasks used in your departments, especially if those spreadsheets are being shared and used by multiple departments. It's a better designed spreadsheet, [compared to] what Excel and Google Sheets offers. [It] has multiple view options so that each team can see the data in the way that makes the most sense for their team.
Energy Efficiency Account Manager
TRC Companies, Inc.Renewables & Environment, 51-200 employees
Zuri
Workflow automation where you need business resiliency adjusting processes during time to enhance client experience. Zuri is easy. It allows easy updates on stablished (simple and robust!) processes to enhance the workflow. Operations Eficiency gets focus on reducing the human hours and human errors in communications (e-mails), manuals tasks such as spreadsheets and data treatments, all types of repetitive tasks can be automated. Easy, simple and fast by non technical people.Scenarios where you need to automate workflows to ensure qualify and controlling the progresses and productivity of teams, people and organizations. Dashboards and reports specifically created for my own KPIs and goals. I could benefit from more business intelligence, getting my operations data structured (structurated data) and then used Analytics to better understand where and how to improve my operations to: increase client experience, improve profit margins while I was decreasing costs and waist.
Marketing Consultant
Top Action ComunicacaoMarketing & Advertising, 11-50 employees
Feature Rating Comparison
Project Management
Airtable
8.0
Zuri
—
Task Management
Airtable
8.3
Zuri
—
Resource Management
Airtable
8.0
Zuri
—
Gantt Charts
Airtable
7.5
Zuri
—
Scheduling
Airtable
7.9
Zuri
—
Workflow Automation
Airtable
8.0
Zuri
—
Team Collaboration
Airtable
8.9
Zuri
—
Support for Agile Methodology
Airtable
7.8
Zuri
—
Support for Waterfall Methodology
Airtable
7.7
Zuri
—
Document Management
Airtable
7.9
Zuri
—
Email integration
Airtable
8.0
Zuri
—
Mobile Access
Airtable
8.0
Zuri
—
Timesheet Tracking
Airtable
7.8
Zuri
—
Change request and Case Management
Airtable
8.0
Zuri
—
Budget and Expense Management
Airtable
8.5
Zuri
—
Reporting & Analytics
Airtable
—
Zuri
9.0
Dashboards
Airtable
—
Zuri
9.0
Standard reports
Airtable
—
Zuri
8.0
Custom reports
Airtable
—
Zuri
10.0
Process Engine
Airtable
—
Zuri
9.3
Process designer
Airtable
—
Zuri
10.0
Process simulation
Airtable
—
Zuri
10.0
Business rules engine
Airtable
—
Zuri
9.0
SOA support
Airtable
—
Zuri
9.0
Form builder
Airtable
—
Zuri
9.0
Model execution
Airtable
—
Zuri
9.0
Collaboration
Airtable
—
Zuri
9.0
Social collaboration tools
Airtable
—
Zuri
9.0
Content Management Capabilties
Airtable
—
Zuri
8.0
Content management
Airtable
—
Zuri
8.0
Pros
Airtable
- Airtable has the best customization features out there. They allow you to customize you spreadsheets or tables in a variety of formats. They allow you to customize a variety of field types, field sizes and various colors.
- Airtable has a great collaboration feature that makes it easy to share and grant access to tables and a variety of information.
- Airtable has great compatibilities that allows you to directly upload spreadsheets from excel into a customizable table.
- Airtable is easy to teach and understand quickly, and does not take time for someone who is not technically advanced to understand

Verified User
Consultant in Marketing
Marketing and Advertising Company, 11-50 employeesZuri
- Workflow automation made simple and fast by non technical people.
- Hyperautomation (technology and processes orchestration).
- Visual and intuitive interface developed for citizen developers and IT teams.
- Accelerate the automation solutions development by IT teams (from simple to complex).
Marketing Consultant
Top Action ComunicacaoMarketing & Advertising, 11-50 employees
Cons
Airtable
- Pricing model: we don't like how we have to pay per user.
- Calendar view: we wish the calendar view was better, or if there were different types of calendar views. Right now there is just one.
- Complicated: some parts of the app are a little complicated.
Co-Founder, Business Director
Alabaster CoReligious Institutions, 1001-5000 employees
Zuri
- AI can be slightly improved.
- Process mining can be slightly improved.
Marketing Consultant
Top Action ComunicacaoMarketing & Advertising, 11-50 employees
Likelihood to Renew
Airtable
Airtable 10.0
Based on 2 answers
We will 10/10 renew the use of Airtable because it has brought great value to our team. Not only is Airtable affordable, but it's also user-friendly and helps our team be efficient. We no longer need to rely on Excel spreadsheets being passed from person to person via email. Furthermore, we aren't dealing with corrupt Excel spreadsheets and the need to salvage data when a file is accidentally altered.

Verified User
Manager in Marketing
Biotechnology Company, 1001-5000 employeesZuri
No score
No answers yet
No answers on this topic
Usability
Airtable
Airtable 8.7
Based on 21 answers
It's such a friendly program to use, and there's just so many resources available to people trying to learn it or build new things. Their support is great, and they make it easy to find answers to your questions. It's easy to use but difficult to master, that might be a better way to put it.

Verified User
Director in Marketing
Marketing and Advertising Company, 1-10 employeesZuri
No score
No answers yet
No answers on this topic
Support Rating
Airtable
Airtable 8.0
Based on 58 answers
We find support easy to find, responsive and knowledgeable. In addition to a large selection of well-done help articles and webinars, there is a forum with quick support coming from Airtable staff and other users. We haven't had any issues in getting the information and support that we've needed.

Verified User
C-Level Executive in Corporate
Computer Software Company, 11-50 employeesZuri
No score
No answers yet
No answers on this topic
Implementation Rating
Airtable
Airtable 9.0
Based on 2 answers
Training all users was an important part of the implementation, which did take considerable time and effort. At first glance without training, the content calendar can be overwhelming because of the amount of data. The features within Airtable seem to be endless but our team was able to identify the most important to be successful.

Verified User
Manager in Marketing
Biotechnology Company, 1001-5000 employeesZuri
No score
No answers yet
No answers on this topic
Alternatives Considered
Airtable
Airtable combines the simplicity of a spreadsheet with the possibilities that come with a database, all within one tool. We have chosen it after a short evaluation. It is incredibly easy to use after a short training, making it a great tool compared to the typical spreadsheet-based apps.
Digital Marketing Manager
NoradaneMarketing and Advertising, 11-50 employees
Zuri
We tried other options, saw many demos, some customized, and used some Trials. Zuri was faster and simpler to model processes and activate the automation solutions. Zuri does now require technical knowledge to automate processes. Business people (citizen developers) can easily create their own automations in simple way, in minutes.Despite, Zuri is less expensive. And, it is used by entire organization, not only IT teams. Although IT teams have the governance (full governance and control - including auditing reports ready in clicks) the business people are on the spot too. IT teams use it to accelerate (faster and better, more controlled!) automation solutions (from simple to complex - all with drag and drop feature) the business people (Sales, Marketing, HR, Suppliers, Logistics...) they can easily automate their processes without the waiting time until IT team can deliver what is needed today.
Marketing Consultant
Top Action ComunicacaoMarketing & Advertising, 11-50 employees
Return on Investment
Airtable
- The ROI is simple: Airtable has created a more efficient workplace. We have fewer meetings, certainly. But any meetings we do have are much more efficient and impactful. Everyone walks in having used Airtable to prepare for the meeting (uploading needed docs, etc.), and the meeting is held using Airtable as the agenda. Airtable is updated and continues to be used after the meeting, so everyone stays on the same page.
- Airtable also makes planning events much more streamlined. Contracts, rental agreements, rosters, etc. are uploaded. Dates are set with reminders. People know what they are responsible for planning the event and for what role they will play during the event.
Corporate Director Of Human Resources
Duke HospitalityHospitality, 201-500 employees
Zuri
- ROI was around 7 to 9x the second option we had.
- Less expensive than other BPMS tools (options), very fast to implement.
- Additionally, this is a BPMS tool that is used by all organization, not only IT teams.
- Democratized expertise on automation leaving IT team free for more strategic projects rather than creating processes/workflow automation solutions for businesses teams.
Marketing Consultant
Top Action ComunicacaoMarketing & Advertising, 11-50 employees
Screenshots
Zuri
—Pricing Details
Airtable
General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
—Entry-level set up fee?
No
Airtable Editions & Modules
Edition
Plus | $10.001 |
---|---|
Pro | $20.001 |
Enterprise | Contact Sales |
- per month (billed annually)
Additional Pricing Details
—Zuri
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Zuri Editions & Modules
—