What users are saying about
36 Ratings
22 Ratings
36 Ratings
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Score 8.2 out of 100
22 Ratings
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Score 8.4 out of 100

Likelihood to Recommend

Alexa

I would definitely recommend--and have recommended--Alexa to any one of my colleagues. She is just too versatile for anyone not to absolutely love!
Katie Bindert | TrustRadius Reviewer

FullStory

FullStory is adaptable to a host of scenarios, from customer service to growth hacking and sales teams to engineering. I often feel we only use half of the functionality it offers. Therein may lie one of its weaknesses. It just does so much that it may be difficult to use it to its fullest potential. Having said that, the UI/UX is thoughtfully developed with an eye to surfacing features you may not have known about.
Frank Ramirez | TrustRadius Reviewer

Pros

Alexa

  • It sources website analytics for most websites we're interested in tracking.
  • Each website's dashboard is easy to understand and pull numbers from.
  • We can get very nitty gritty with the numbers we're pulling or keep it simple by just pulling basic website visitor stats.
Anonymous | TrustRadius Reviewer

FullStory

  • It's always on and monitoring, no need to enable and replicate, the data is always available.
  • Quickly search for a "story" by a number of unique identifiers.
Anonymous | TrustRadius Reviewer

Cons

Alexa

  • Hidden costs may end up losing lot of money, Pricing model is not good
  • API calls fail sometimes
  • Website suggestions are irrelevant sometimes
Shivani Sharma | TrustRadius Reviewer

FullStory

  • Typing in a partial URL sometimes give more information and options as opposed to typing in a full URL.
  • It doesn't always pick up every session, making it very difficult to find the information I need.
  • It tends to assign users multiple IDs (which I don't think is their fault), making it hard to find a specific session from one user.
Ephraim Mandel | TrustRadius Reviewer

Support Rating

Alexa

Alexa 9.0
Based on 3 answers
It is well structured for Internet analytics and traffic data.
KAJAL AGARWAL | TrustRadius Reviewer

FullStory

FullStory 7.9
Based on 10 answers
I've never had to use their support, but their help articles are a little confusing. Sometimes the information is out-of-date or they return search results I didn't want. For example, I was looking for help on setting up FullStory in our Dev environment and got articles about their Dev Tool product.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Alexa

If you want to focus only on your own web analytics, then Google Analytics is the way to go as no product will give you more accurate data. However, what Google Analytics cannot do is the competitive analysis functionality, which is where a product like Alexa comes in. It's about on par with SimilarWeb in many ways, they just go about the analytics in slightly different ways. Really, it comes down to personal preference as to which you prefer. Thankfully both offer free trials so you can test out the platforms before fully committing. SimilarWeb may be a bit better in terms of mobile web data.
Jimmy Mack | TrustRadius Reviewer

FullStory

When we were looking for a solution, FullStory was the only one we could find that could do everything we wanted it to. I don't know if that's still the case or not.
Andrew Clark | TrustRadius Reviewer

Return on Investment

Alexa

  • I am ready to write a full blown Alexa skill application to make money
  • I got exposed to the Web development environment of Amazon web service by learning Alexa
Ann Le | TrustRadius Reviewer

FullStory

  • At the end of the day, we did not use this product quite as much as we intended.
  • We ended up canceling because we couldn't justify the value.
  • I would recommend having a solid usage plan in place before signing, so you can ensure you get the most out of this.
Yocheved Schlachter | TrustRadius Reviewer

Pricing Details

Alexa

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Alexa Editions & Modules

Additional Pricing Details

FullStory

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

FullStory Editions & Modules

Edition
Free$0.00
Professional$199.00
EnterpriseContact Sales
    Additional Pricing Details

    Add comparison