What users are saying about

Alexa

20 Ratings

Hotjar<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow'>Customer Verified: Read more.</a>

110 Ratings

Alexa

20 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 8.2 out of 101

Hotjar<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow'>Customer Verified: Read more.</a>

110 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 8.6 out of 101

Add comparison

Likelihood to Recommend

Alexa

Alexa is perfect for PR agencies tracking analytics for their client reporting -- especially if media relations is a core competency for them. We use Alexa almost exclusively for our media relations efforts and showing the reach of our media coverage, the potential of a media opportunity, and more to our clients.
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Hotjar

For user behavior analysis on a website, whether it be e-commerce, lead-generation or SaaS, Hotjar is a fantastic solution. Tracking individual landing page interaction (scroll depth, mouse clicks), recording user behavior on mobile devices, or initiating polls and surveys all packed together in one tool and delivered at a great price make Hotjar my go-to UX software for websites.
J.P. VanderLinden profile photo

Pros

  • It is easy to navigate through Amazon Developer
  • Even for a non coder, it is very thorough and easy to go through setting up steps
  • Testing for Alexa is also awesome since you can use simulated websites for it instead of buying the actual device
Ann Le profile photo
  • The ease of use, heatmaps and recordings can be set up in seconds, and then shared with the team using a link
  • The feedback and data gathered can provide great insights that help to optimize our website.
  • When running experiments with any A/B testing tool you only get quantitive data and there is very limited insight into how or why users engage with one variation over another. Hotjar gives a fuller picture of our customers and their motivations for engaging with our site.
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Cons

  • Although it is easy to build an Alexa skill, in the end there is still some Java script coding involved. More instruction on that could help users finish building a skill. I had to spend a day looking up what things are for the final step. It was a bit time consuming
Ann Le profile photo
  • Not all the website traffic is captured.
  • The amount of data gets huge after a dozen or so heatmaps and hundreds of videos. There is no good way of categorizing those.
  • The feedback tools are quite simple and not as customizable as I would like them to be.
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Likelihood to Renew

No score
No answers yet
No answers on this topic
Hotjar5.1
Based on 2 answers
For what it costs (at least as of now!) it's too good a bargain to pass up as long as you are dedicated to using Hotjar even infrequently for finding opportunities for improvement on your site.
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Usability

No score
No answers yet
No answers on this topic
Hotjar7.0
Based on 2 answers
It has never taken me more than a few seconds to figure out how to do what I want to do. I hope the Hotjar team remains committed to keeping the software intuitive to use as they continue to add more capabilities!
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Alternatives Considered

Alexa is the first type in its product category that I have used.
Ann Le profile photo
We can now A/B test inside our CMS fairly easily, so we dropped Optimizely. Everything else we use in tandem with Hotjar. Google Analytics normal traffic stats compared with the in-depth and specific reports we set up through Hotjar combine for a valuable arsenal of tools at our disposal for our clients. Google Analytics alone doesn't provide the level of analysis and information in which Hotjar adds to it for our clients.
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Return on Investment

  • I am ready to write a full blown Alexa skill application to make money
  • I got exposed to the Web development environment of Amazon web service by learning Alexa
Ann Le profile photo
  • Hotjar has been very valuable to us and our clients. It allows us to gain more insight and knowledge of a client's website and its users. In turn we have valuable research and insight on how to continue to improve and refine our clients' sites and continue to help grow their business's.
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Pricing Details

Alexa

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Alexa Editions & Modules
Alexa
Additional Pricing Details

Hotjar

General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No
Hotjar Editions & Modules
Hotjar
Edition
Basic
$01
Pro
$292
Business
$893
1. 2k pageviews per day
2. per month; 10k pageviews per day
3. per month; 20k pageviews per day
Additional Pricing Details