What users are saying about

Alexa

20 Ratings
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Score 8.2 out of 101

Keynote Systems (Discontinued)

18 Ratings
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Score 8.5 out of 101

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Likelihood to Recommend

Alexa

Alexa is perfect for PR agencies tracking analytics for their client reporting -- especially if media relations is a core competency for them. We use Alexa almost exclusively for our media relations efforts and showing the reach of our media coverage, the potential of a media opportunity, and more to our clients.
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Keynote Systems (Discontinued)

It is totally suited for start ups that are developing an app. With Keynote they will be able to test it and to have some feedback about the bugs that it may have, even before they launch it. It will help you have a better product once it's launched.
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Pros

  • It sources website analytics for most websites we're interested in tracking.
  • Each website's dashboard is easy to understand and pull numbers from.
  • We can get very nitty gritty with the numbers we're pulling or keep it simple by just pulling basic website visitor stats.
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  • User simulation
  • Multidevice test
  • Great monitorization of your app's performance
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Cons

  • Not all websites are included, and there isn't always a rhyme or reason for who is or isn't in Alexa.
  • It would be great to have more subset URLs tracked vs. only the main website URL. This could really help companies track more direct correlation between numbers and work being done.
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  • It's difficult to use it if you are not an expert
  • The code is difficult to implement depending on the format
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Alternatives Considered

We used to use Compete until it changed what it does entirely. Alexa was the best option after we did research. It is more granular in the numbers it provides too, which is good for what we do.
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We used Keynote Systems because it's easier to use it by yourself and you can prepare your own app and do the testing with the target you are addressing it to.
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Return on Investment

  • It helps us show the ROI and reach of our work. Since implementing Alexa into our tracking and reporting, along with other tools, we've seen greater retention with our clients b/c we are able to better show the reach and results of our labor.
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  • It helped us to find some critical errors before we launched it
  • We launched the final version with a great feedback
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Pricing Details

Alexa

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Keynote Systems (Discontinued)

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details