What users are saying about
18 Ratings
18 Ratings
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Score 7 out of 100
6 Ratings
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Score 9 out of 100

Likelihood to Recommend

Allocadia

Although the Analytics part is already available it could be improved. So for now Allocadia is very recommended if you are looking for a data maintenance software but less appropriate as a analysis tool. Ask yourself what is it you are looking for (analysis or controlling) and for which purposes (management level or specialists). The costs are very resonable and an absolute Plus!
Benjamin Deigendesch | TrustRadius Reviewer

Widen Collective

I think the Widen Collective is well suited for businesses of any size. It can be used for photos or documents, and since the metadata fields can easily be customized to fit your business, it's extremely flexible to fit your needs. I think Widen Collective is less appropriate where the business does not have a lot of images or documents quite yet - that scenario would be putting the cart before the horse - it would be hard to set up the correct metadata fields before you know how you'll be searching for them in the future.
Anonymous | TrustRadius Reviewer

Pros

Allocadia

  • The user interface is clean, well-thought out, and easy for marketers to use. It behaves like their spreadsheets in all the right ways...without the baggage of having budgets locked into separate spreadsheets.
  • Allocadia knows that revenue attribution is important, and has great out-of-the-box adapters to flow actual spend and actual performance in to the tool.
  • The reporting engine is both substance and style. Data is accurate, can be sliced-and-diced, and is easy for marketers to get what they want in an ad hoc fashion, if a canned report does not already exist. The visuals are also excellent, which promotes the use of analysis.
Brian Brownrigg | TrustRadius Reviewer

Widen Collective

  • Fantastic customer support
  • Great on-boarding and migration
Anonymous | TrustRadius Reviewer

Cons

Allocadia

  • The wording between the "plan" and "forecast" sections can be confusing at first, as they both imply the same type of activity.
  • Better recovery options for admins if folders are accidentally deleted - had this happen and took a week of manual recreation from an internal admin to get us up and running again.
Nick Miller | TrustRadius Reviewer

Widen Collective

  • Sharing - I wish there was a way to have a Dropbox-like feature where you could store a set of images momentarily and share the image set via url. Currently, you can only send image sets through email. If someone you're sharing the images with would like to also share the images, they have to figure that out on their own.
  • Reminders - there could be automatic reminders that you could set if images were uploaded with metadata - something on the home page where it says "reminder: add metadata to 35 images" or just quick alerts to keep everything up to date.
  • Uploading/converter - I wish there was a quick converter for uploading large images - for example, if a huge eps image is uploaded, it could suggest to convert it to a high resolution jpg, saving space in the DAM.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Allocadia

Allocadia 6.4
Based on 5 answers
I am hesitant to comment on renewal in detail because we haven't been using the system for very long. But I am encouraged by the speed and ease of implementation, and look forward to getting to know the system better.
Anonymous | TrustRadius Reviewer

Widen Collective

Widen Collective 10.0
Based on 1 answer
No answer on this topic is available.

Usability

Allocadia

Allocadia 8.2
Based on 1 answer
Easy to use and allows you to track just about anything that's important to your business
Amanda Lomas | TrustRadius Reviewer

Widen Collective

No score
No answers yet
No answers on this topic

Alternatives Considered

Allocadia

Our Marketing IT Director vetted out the different products and we were sent Allocadia to test. Due to how we run our media and marketing department, this was really the only solution I saw since it most closely aligned with how we run our media.
Anonymous | TrustRadius Reviewer

Widen Collective

Cumulus didn't offer the flexibility or price point our organization needed. We would need to pay almost double the amount to Cumulus to get the same feature set of Widen out of the box.
Anonymous | TrustRadius Reviewer

Return on Investment

Allocadia

  • Allocadia's integration with Salesforce.com allows for complete marketing and sales funnel tracking, conversion, and spend analytics.
  • Allocadia's visual display and representation of ROI is incredibly helpful for end users.
  • Allocadia's analytic capabilities allow you to refine your marketing tactics by analyzing trends, allowing you to choose the most effective marketing activities, or types of marketing activities.
Joshua Jamieson | TrustRadius Reviewer

Widen Collective

  • Widen Collective saves a lot of time for our employees as users can access the DAM on their own, which definitely has a positive impact on ROI
  • The positive impact of the Collective is greater than the cost
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

Allocadia

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required

Allocadia Editions & Modules

Edition
Allocadia$99.001
  1. Per Month
Additional Pricing Details

Widen Collective

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required

Widen Collective Editions & Modules

Additional Pricing Details
Guided or full-service implementation options and annual subscriptions based on capabilities required. Workgroup and unlimited user options available. Cost-effective storage with Amazon Web Services. Professional services available for strategy consulting, change management, administration services, design services, and managed integrations.

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