AllProWebTools vs. Everest (Return Path + 250ok)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
AllProWebTools
Score 8.0 out of 10
Small Businesses (1-50 employees)
AllProWebTools aims to offer a single platform for managing and growing a small business. Capabilities range from employee management and website SEO all the way to marketing and marketing analytics. Specific features include: customer tracking, order process tracking, newsletters, drip campaigns, order management, easy shopping cart processes, certified experts for support, real time system editing for websites and email blasts. The…
$10
per installation
Everest (Return Path + 250ok)
Score 9.5 out of 10
N/A
Everest is an integrated email success platform providing crucial insights and deliverability guidance so users can reach more people, increase engagement, and improve efficiencies of their email programs. Everest helps to improve email deliverability by getting complete visibility into email marketing metrics and sender reputation, understand the audience and deliver content that is timely, personalized, and functions flawlessly on any device, and get a holistic view of a company's…
$20
per month
Pricing
AllProWebToolsEverest (Return Path + 250ok)
Editions & Modules
Base + Website Hosting
$10
per installation
Elements
$20
per month
Elements Plus
$525
per month
Professional
Custom Pricing
Enterprise
Custom Pricing
Offerings
Pricing Offerings
AllProWebToolsEverest (Return Path + 250ok)
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup Fee$195 per installationNo setup fee
Additional DetailsStarting price of $10/month for unlimited user accounts. Provides website hosting, task manager, blogging, password manager, office chat, and the WorkFlow Timeline. Setup fee covers up to 10 hours of personal training and data import from other software programs.
More Pricing Information
Community Pulse
AllProWebToolsEverest (Return Path + 250ok)
Top Pros
Top Cons
Features
AllProWebToolsEverest (Return Path + 250ok)
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
AllProWebTools
9.1
1 Ratings
17% above category average
Everest (Return Path + 250ok)
-
Ratings
Customer data management / contact management9.11 Ratings00 Ratings
Workflow management9.11 Ratings00 Ratings
Quote & order management9.11 Ratings00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
AllProWebTools
9.1
1 Ratings
18% above category average
Everest (Return Path + 250ok)
-
Ratings
Lead management9.11 Ratings00 Ratings
Email marketing9.11 Ratings00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
AllProWebTools
9.1
1 Ratings
18% above category average
Everest (Return Path + 250ok)
-
Ratings
Task management9.11 Ratings00 Ratings
Billing and invoicing management9.11 Ratings00 Ratings
Customization
Comparison of Customization features of Product A and Product B
AllProWebTools
9.1
1 Ratings
19% above category average
Everest (Return Path + 250ok)
-
Ratings
Custom fields9.11 Ratings00 Ratings
Platform
Comparison of Platform features of Product A and Product B
AllProWebTools
4.5
1 Ratings
50% below category average
Everest (Return Path + 250ok)
-
Ratings
Mobile access4.51 Ratings00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
AllProWebTools
-
Ratings
Everest (Return Path + 250ok)
6.1
21 Ratings
28% below category average
WYSIWYG email editor00 Ratings5.02 Ratings
Dynamic content00 Ratings5.32 Ratings
Ability to test dynamic content00 Ratings6.47 Ratings
Landing pages00 Ratings5.02 Ratings
A/B testing00 Ratings6.58 Ratings
Mobile optimization00 Ratings3.36 Ratings
Email deliverability reporting00 Ratings8.121 Ratings
List management00 Ratings7.09 Ratings
Triggered drip sequences00 Ratings8.02 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
AllProWebTools
-
Ratings
Everest (Return Path + 250ok)
6.1
22 Ratings
23% below category average
Dashboards00 Ratings7.222 Ratings
Standard reports00 Ratings6.720 Ratings
Custom reports00 Ratings4.516 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
AllProWebTools
-
Ratings
Everest (Return Path + 250ok)
8.0
10 Ratings
2% below category average
URL Validation00 Ratings8.16 Ratings
Link Tracking00 Ratings6.73 Ratings
Image Validation00 Ratings7.66 Ratings
Inbox Display00 Ratings8.57 Ratings
Email Accessibility Tools00 Ratings7.54 Ratings
Spelling and Grammar Check00 Ratings7.82 Ratings
Spam Testing00 Ratings9.09 Ratings
Email Previews00 Ratings9.08 Ratings
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AllProWebToolsEverest (Return Path + 250ok)
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Medium-sized Companies
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VerticalResponse
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Score 10.0 out of 10
Enterprises
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Score 9.3 out of 10
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Score 8.8 out of 10
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User Ratings
AllProWebToolsEverest (Return Path + 250ok)
Likelihood to Recommend
9.1
(1 ratings)
5.5
(27 ratings)
Likelihood to Renew
-
(0 ratings)
8.2
(5 ratings)
Usability
-
(0 ratings)
7.3
(1 ratings)
Support Rating
-
(0 ratings)
9.1
(1 ratings)
Implementation Rating
-
(0 ratings)
8.2
(1 ratings)
User Testimonials
AllProWebToolsEverest (Return Path + 250ok)
Likelihood to Recommend
AllProWebTools
It works very well for my cooking business.
Read full review
Validity
Every new or established brand should be using Everest. It doesn't matter what you're trying to say in your emails—if they're not reaching the inbox, no one is listening or reading. Everest gives you the insight you need to understand your inbox placement, reputation and so much more.
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Pros
AllProWebTools
  • The CRM holds all of my contacts and it is already integrated with all of my other tools.
  • The Email Management system is already integrated with all of my other tools. This means that I do not have to download CSVs and upload them to a separate email program everytime I want to send out an email blast.
  • I can take payments in the same system that has my email marketing and CRM. This means that I can create tags and send different email campaigns depending on if I have received payment or not.
  • The website hosting means that I can use the same software to update my blog and gallery of food pictures.
  • I can sell tickets to my cooking classes from the same software that manages everything else that I do in my business.
  • I use the task manager that is built in to remind me of things I need to do. I really like that it is tied into my CRM so I can tag tasks to specific clients.
  • The built in timecard system allows me to "clock in" to whatever client that I am working on so that my time and hourly rate are automatically calculated for me. My invoices are sent automatically on the first of each month.
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Validity
  • Individualized attention. They really dug in to understand our products and services.
  • Easy-to-understand training and actionable items that you can sustain over a long period of time.
  • They're embedded in our instance of Exact Target, so I'm able to review the entire email program and don't have to open up a separate tool to gather this information.
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Cons
AllProWebTools
  • QuickBooks Integration
  • More email templates
  • They do not have an app
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Validity
  • Some domain summary data inconsistent with seedlist detail
  • UI feels a little dated
  • Reporting options are limited
  • As part of the SFMC integration, Return Path support issues and question go through Salesforce, not Return Path
  • Inbox Preview rendering could be more robust and extensive
  • Would like to see Dark Mode previewing rendering
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Likelihood to Renew
AllProWebTools
No answers on this topic
Validity
We have two separate areas for using Return Path. Our web ecommerce area that is using only transactional emails and a marketing email program that is partnered on the backend with Return Path. I see Return Path continuing to be utilized with our marketing emails, but over time I see less need for our transactional emails to maintain Return Path components.
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Usability
AllProWebTools
No answers on this topic
Validity
I find it fairly easy to use, though the interface is a bit clunky and I may be missing some revolutionary use because it's lost in the clutter.
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Support Rating
AllProWebTools
No answers on this topic
Validity
Absolutely fantastic support. It runs circles around the competition. They regularly reach out and chat, even if it's just to see if there's any issues we need to discuss. They clearly want the business and don't forget you once you sign the contract which is an issue with other similar services.
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Implementation Rating
AllProWebTools
No answers on this topic
Validity
I joined my company after the implementation was nearly complete. We used the Return Path tool as we slowly increased our send volume in Marketing Cloud to monitor IP reputation and inbox placement.
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Alternatives Considered
AllProWebTools
I used to use Microsoft Excel to organize my business - but it got pretty crazy pretty fast.
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Validity
Like I said before, Return Path is really the budget bundle. You get a lot of service for how much you pay. Since I am currently at an early stage startup, we could not afford Litmus, so having Return Path is crucial. The partnership with Salesforce also allowed us to get it at pretty low cost.
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Return on Investment
AllProWebTools
  • It just makes it easier for me to track what is going on in my business.
  • I like having everything in one place, instead of a bunch of different programs.
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Validity
  • It has helped identify inbox issues and thus helping our clients reach more inboxes.
  • They have negatively impacted client relations on numerous occasions. They have reached out and told clients they are having issues or need certain products when they are already our clients and we are proving solutions for them.
  • They provide solid customer support when you create a support ticket. They are usually very quick to respond and give you an answer.
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ScreenShots

AllProWebTools Screenshots

Screenshot of CRM viewScreenshot of B2B Lead AquisitionScreenshot of Google Calendar Appointment IntegrationScreenshot of Internal Office ChatScreenshot of Time Card Tracking

Everest (Return Path + 250ok) Screenshots

Screenshot of Inbox Placement
Understand inbox placement rates by mailbox provider.Screenshot of Competitive Intelligence
Get visibility into what your competitors are doing well, including subject lines, sending patterns, and more.Screenshot of Design Tests
Collaborate, design, and test your email content across devices and mail clients.Screenshot of Reputation Monitoring
Get the most visibility into your sender reputation.Screenshot of Engagement Metrics
Go beyond the basic data provided by your email service provider. Get a holistic look at all the engagement metrics matters to your email program.Screenshot of List Validation
Verify the addresses on your lists aren't dead, wrong, or dangerous before mailing them and protect your sender reputation.