What users are saying about
Top Rated
119 Ratings
Top Rated
119 Ratings
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Score 8.7 out of 101
12 Ratings
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Score 7.8 out of 101

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Likelihood to Recommend

Alteryx Analytics

It is very well suited for mid-sized data operations. One person working on a project is ideal. I have not used Alteryx in a collaborative project, so can't say for sure. It is quite powerful and compares well with the competitors. If you have data from disparate sources, it helps to have a tool like Alteryx.
Sanket Bharaswadkar profile photo

SAS Marketing Ops

No answer on this topic is available.

Feature Rating Comparison

BI Standard Reporting

Alteryx Analytics
7.9
SAS Marketing Ops
Pixel Perfect reports
Alteryx Analytics
8.0
SAS Marketing Ops
Customizable dashboards
Alteryx Analytics
6.7
SAS Marketing Ops
Report Formatting Templates
Alteryx Analytics
9.0
SAS Marketing Ops

Ad-hoc Reporting

Alteryx Analytics
8.5
SAS Marketing Ops
Drill-down analysis
Alteryx Analytics
8.3
SAS Marketing Ops
Formatting capabilities
Alteryx Analytics
8.2
SAS Marketing Ops
Integration with R or other statistical packages
Alteryx Analytics
9.5
SAS Marketing Ops
Report sharing and collaboration
Alteryx Analytics
8.0
SAS Marketing Ops

Report Output and Scheduling

Alteryx Analytics
8.7
SAS Marketing Ops
Publish to Web
Alteryx Analytics
8.2
SAS Marketing Ops
Publish to PDF
Alteryx Analytics
8.5
SAS Marketing Ops
Report Versioning
Alteryx Analytics
9.0
SAS Marketing Ops
Report Delivery Scheduling
Alteryx Analytics
8.9
SAS Marketing Ops

Data Discovery and Visualization

Alteryx Analytics
7.9
SAS Marketing Ops
Pre-built visualization formats (heatmaps, scatter plots etc.)
Alteryx Analytics
8.0
SAS Marketing Ops
Location Analytics / Geographic Visualization
Alteryx Analytics
7.5
SAS Marketing Ops
Predictive Analytics
Alteryx Analytics
8.3
SAS Marketing Ops

Access Control and Security

Alteryx Analytics
8.3
SAS Marketing Ops
Multi-User Support (named login)
Alteryx Analytics
8.0
SAS Marketing Ops
Role-Based Security Model
Alteryx Analytics
8.0
SAS Marketing Ops
Multiple Access Permission Levels (Create, Read, Delete)
Alteryx Analytics
9.0
SAS Marketing Ops

Mobile Capabilities

Alteryx Analytics
4.0
SAS Marketing Ops
Responsive Design for Web Access
Alteryx Analytics
4.0
SAS Marketing Ops

Pros

  • Cleaning datasets
  • Preparing data for analyzing
  • Customer data analytics
  • Transforming data from one format to other
Sanket Bharaswadkar profile photo
  • Create and manage a detailed plan for a marketing campaign: when you create detailed project plans and then task and role levels, SAS Marketing Operations Management (SAS MOM) makes it easier to coordinate between projects with very little, if any, issues.
  • Share, reuse and leverage existing marketing assets: Like some marketing tools, SAS MOM allows you to create and reuse assets across various channels.
  • Manage project collaboration and execution: You are allowed to set up a workflow that helps move processes along without having to manage each step of the project.
No photo available

Cons

  • Poor documentation
  • Costly
  • Overkill for simple tasks
  • Not many options for data visualization
Sanket Bharaswadkar profile photo
  • It would be good to have a Storyboard feature to summarize and tie together some of the dashboard metrics.
  • Missing feature: Hubspot CRM integration.
No photo available

Likelihood to Renew

Alteryx Analytics6.5
Based on 14 answers
The performance, analytical capabilities and simplicity of Alteryx platform affects the renewal decision.
No photo available
No score
No answers yet
No answers on this topic

Usability

Alteryx Analytics10.0
Based on 2 answers
Through a graphical UI one can perform engineering and development, other vendors do not have such a code-less interface.
Nick Lensing profile photo
No score
No answers yet
No answers on this topic

Reliability and Availability

Alteryx Analytics10.0
Based on 1 answer
I use many programs and compared to others, Alteryx virtually never goes down, freezes up or gives an application error. Over a 4 year time period that I have used this program, any of these may have happened 3 times. It is an incredibly stable program that I feel completely confident in.
Dan Chapman profile photo
No score
No answers yet
No answers on this topic

Support

Alteryx Analytics9.9
Based on 2 answers
Overall pretty good. Depending on the quality of the question posed the CS team will get back as they are available
Nick Lensing profile photo
No score
No answers yet
No answers on this topic

Implementation

Alteryx Analytics10.0
Based on 1 answer
There is really not much to it (the installation, that is). Once you get it installed, along with any of the add-ons (demographics, R, etc.), you are up and running almost immediately. There is really no additional setup. You can immediately begin blending data, running demographics, performing spatial queries, running predictive analysis, etc. And for many of these functions, the learning curve is quite easy.
Dan Chapman profile photo
No score
No answers yet
No answers on this topic

Alternatives Considered

Although microstrategy is a good tool, Alteryx is a unique tool in terms of providing such capabilities.
Rishi Bavishi, CSSGB, CAPM profile photo
No answers on this topic

Return on Investment

  • Definitely increased employee efficiency.
  • The company was able to offer more products to better serve the customers. Site selection with a click, more detailed segmentation, etc.
  • The program itself made the job more enjoyable. The ease of the software and also "Lego"-like interface made going to work fun.
No photo available
No answers on this topic

Pricing Details

Alteryx Analytics

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Alteryx Analytics Editions & Modules
Alteryx Analytics
On-premise Edition
Alteryx Designer
$3,9951
Alteryx Designer with Spatial
$12,9951
Alteryx Designer with Data
$29,9951
Alteryx Server
$45,0002
1. per user, per year
2. per server, per year
SaaS Edition
Alteryx Analytics Gallery
$1,5001
1. per user, per year
Additional Pricing Details
The above prices are in USD for Alteryx products and are per-year subscription prices based on a 3-year contract, with annual payment.

SAS Marketing Ops

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
SAS Marketing Ops Editions & Modules
SAS Marketing Ops
Additional Pricing Details