Amplifinity vs. RO Innovation

Referral leads to conversations is what we were focused on. We don't do direct sales on the site, we wanted to drive potential clients to book a call and it seemed to serve its purpose in that sense. I'd imagine that for any business that is doing direct sales and could add in rewards or a referral program to existing clients, that this would be a great platform to do so with.

Incentivized

BL is great is you're going from a manual process to something more sophisticated. I'm not sure what the competitive landscape looks like with regards to Reference Software nowadays, but when we were evaluating a few years ago, BL was ahead of all other vendors in terms of functionality and integrations with SFDC

Incentivized

• The dashboards are great, making it easy to track source activity
• We like how we could see the referral tracking as well so we knew who to reach out to for further follow-up

Incentivized

• The system provides more visibility into available references and prevents references from being over-used. It allows the client (reference) to choose how often they can be contacted in a given time period and provides a closed-loop feedback mechanism to make sure the client is providing positive responses.
• Allows account executives (sales people) to easily request references based on: product Used, customer vertical, location, account size, expertise, etc.
• Uses a “Five Star” method to show how relevant the answers are when a results are returned from a search.

• I mostly see the reports as I'm not using the platform directly, but haven't heard any complaints thus far from the team

Incentivized

• Unintuitive user interface
• Defensive meetings with Upland RO Innovation staff when requests for improvements are shared
• Searching features are clunky, outdated, and unhelpful

Incentivized

Boulder Logic is just so easy and is in Salesforce

Incentivized

No known issues

No known issues

The process of asking each reference how often they’d be willing to be contacted was the biggest task.
We made assumptions for current clients, and ask each new client once they become a customer.
Along with which specific skill-set they’d be willing to be a reference

This is the first of its kind that we've tried so I can't say.

Incentivized

While I was one of the decision makers in this process, I didn't sit on the demos for the other providers (I was brought in further in the sales process). My understanding from my team was that BL was much more configurable and support more robust integrations that the competitors

Incentivized

• We haven't been using it for very long, so we can't report on this as of yet.

Incentivized

• Lack of ability to implement references program
• Stalled deployment of program

Incentivized