What users are saying about
Top Rated
55 Ratings
11 Ratings
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Score 8.8 out of 100
Top Rated
55 Ratings
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Score 8.5 out of 100

Likelihood to Recommend

Anaplan Predictive Insights (Mintigo)

Mintigo is unparalleled in certain aspects to its competitors. It provides an amazing level of insight and detail for improving lead flow but is also quite competitive. I think it's most suitable for companies that already believe they've done everything in their knowledge to get to the 90th percentile of what they believe is optimal lead flow. The price of Mintigo still makes it a questionable option for some earlier-stage companies.
Fedor Paretsky | TrustRadius Reviewer

Guru

Guru is an exceptional tool for any Sales and Customer Success organization. How many times have you gone to a Google Doc, or Confluence page and wondered is this content the most up-to-date, or when was the last time this was edited. Well Guru solves for that and so much more. We have been using this tool on our team for over two years now and each new employee that joins our team says how much they wish this tool had been around at their old job.
Natalie Mercuri | TrustRadius Reviewer

Pros

Anaplan Predictive Insights (Mintigo)

  • Customer identification and acquisition
  • Improved lead scoring for aligning buyer's interest to what we sell
Meagen Eisenberg | TrustRadius Reviewer

Guru

  • Organization - This is really a two-fold strength. Yes, GURU provides organization for overall knowledge, but the tool itself is also extremely flexible with how that organization can be attained. We, at present, have 6 distinct collections of knowledge for everyone in the company to access with nearly 1200 cards of specialized knowledge which are easy to access and locate. There are still more cards to create and I have no fear that it will clutter and mucky-up GURU to a point where it becomes unwieldy. GURU is designed in such a way to make that difficult to do.
  • Chrome Extension - The mere existence of a Chrome extension is bewilderingly amazing. Rather than needing to launch a separate tab in Chrome, the extension offers a mini search bar with top results in about 2 seconds. This makes using GURU too easy. I do not want to increase the amount of tabs I have open in Chrome (Chrome is memory intensive) and I do not have to with this extension.
  • Automatic Verification System - It is pretty fantastic that with this high level of organization comes a huge responsibility to ensure the accuracy and correctness of the body of knowledge. The good news is that its automated at your discretion. We have many cards set up to require re-verification every quarter (things change fast in our world) which is extremely helpful. Otherwise, new employees might learn from incorrect information and existing employees may have incorrect information reinforced. With the verification system, we don't have to worry about that
Anonymous | TrustRadius Reviewer

Cons

Anaplan Predictive Insights (Mintigo)

  • We stopped using Mintigo recently because we found it to be too expensive. Compared to other marketing insight software, this is quite an expensive option.
  • Our integrations sometimes misbehave - It seems like it loses sync intermittently.
  • There are still a few missing integrations, I wish Mintigo more properly integrated with our CRM
Fedor Paretsky | TrustRadius Reviewer

Guru

  • There is no notion of "drafts" (yet). This can be difficult when you want to write something in Guru but you're not necessarily ready to share with the world yet.
  • There is no way to add default search filters. As an administrator of the tool, this means I have to choose between restricting the information that certain users may not need on a daily basis or allowing said information to dilute search results simply because it might be useful to them at some point.
  • My users occasionally complain of slow performance, and of losing in-progress cards entirely if their browser crashes.
Sam Asher | TrustRadius Reviewer

Likelihood to Renew

Anaplan Predictive Insights (Mintigo)

Anaplan Predictive Insights (Mintigo) 10.0
Based on 1 answer
Delivering on the promise. High engagement with the leads. Good conversion rates.
Meagen Eisenberg | TrustRadius Reviewer

Guru

No score
No answers yet
No answers on this topic

Support Rating

Anaplan Predictive Insights (Mintigo)

Anaplan Predictive Insights (Mintigo) 10.0
Based on 2 answers
Great insights on customer insights and behaviors
Meagen Eisenberg | TrustRadius Reviewer

Guru

Guru 8.2
Based on 25 answers
I never actually required contacting the Guru support team. That could be because creating new Guru cards or editing existing ones was very intuitive. One issue I did have was that when it came time to export all of the content in Guru it was very difficult and cumbersome so I would recommend making that an easier, cleaner process.
Matt Eaton | TrustRadius Reviewer

In-Person Training

Anaplan Predictive Insights (Mintigo)

Anaplan Predictive Insights (Mintigo) 10.0
Based on 1 answer
Easy, 30 min
Meagen Eisenberg | TrustRadius Reviewer

Guru

No score
No answers yet
No answers on this topic

Alternatives Considered

Anaplan Predictive Insights (Mintigo)

EverString is our current marketing optimization tool. In the past, we found it to not give us better insight on our customer base, but over time, it seems that the quality of their customer identification has improved. EverString also had more limited integrations in the past, but that has also improved.
Fedor Paretsky | TrustRadius Reviewer

Guru

Google Drive is an excellent tool for database and large file sharing but very clunky when needed for quick-hits or answers. Guru had come in and knocked it out of the park. Guru has given us the ability to utilize both successfully throughout multiple teams.
Jon Walka | TrustRadius Reviewer

Return on Investment

Anaplan Predictive Insights (Mintigo)

  • Negative - This is quite an expensive tool to have for marketing-related tasks, which is the main reason we moved away.
  • Positive - Amazing insight. When in use, Mintigo leverages their AI to give really specific, actionable insight to improving campaigning and lead generation.
  • Positive - Good integrations and easy setup. Mintigo was easy for us to setup when we were in our trial period, which was definitely a plus.
Fedor Paretsky | TrustRadius Reviewer

Guru

  • Our ticket resolution times went from over 8 hours to just over 2 hours.
  • We no longer have a continuous conversation between support and developers allowing developers to focus on developing.
  • Having the same information across teams has proven helpful too.
Julie Kuehl | TrustRadius Reviewer

Pricing Details

Anaplan Predictive Insights (Mintigo)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Guru

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

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