Anaplan Predictive Insights (Mintigo) vs Showpad Content

Likelihood to Recommend

Mintigo is unparalleled in certain aspects to its competitors. It provides an amazing level of insight and detail for improving lead flow but is also quite competitive. I think it's most suitable for companies that already believe they've done everything in their knowledge to get to the 90th percentile of what they believe is optimal lead flow. The price of Mintigo still makes it a questionable option for some earlier-stage companies.

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Fedor Paretsky

Lead Engineer

StudentRNDComputer Software, 1-10 employees

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I believe Showpad is perfect for the Sales Force in delivering Customer Activation and sell in Material.Also provides up to date information that is required daily.

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Demelza Hillary

Trade Marketing Support and Sales Systems

Independent Liquor NZFood & Beverages, 201-500 employees

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Pros

Customer identification and acquisition
Improved lead scoring for aligning buyer's interest to what we sell

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Meagen Eisenberg

VP of Demand Generation

DocuSign, Inc.Internet, 501-1000 employees

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Content management
Sales enablement
Reporting on content engagement

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Verified User

Manager in Marketing

Internet Company, 501-1000 employees

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Cons

We stopped using Mintigo recently because we found it to be too expensive. Compared to other marketing insight software, this is quite an expensive option.
Our integrations sometimes misbehave - It seems like it loses sync intermittently.
There are still a few missing integrations, I wish Mintigo more properly integrated with our CRM

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Fedor Paretsky

Lead Engineer

StudentRNDComputer Software, 1-10 employees

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Administrative platform can be slow at times
Can take up a lot of storage on the iPad
Usability on the desktop is not nearly as strong as it is on the iPad

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Amy Lintern

Marketing Manager

Automatic Irrigation SupplyConstruction, 11-50 employees

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Likelihood to Renew

Anaplan Predictive Insights (Mintigo) 10.0

Based on 1 answer

Delivering on the promise. High engagement with the leads. Good conversion rates.

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Meagen Eisenberg

VP of Demand Generation

DocuSign, Inc.Internet, 501-1000 employees

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No score

No answers yet

No answers on this topic

Support Rating

Anaplan Predictive Insights (Mintigo) 10.0

Based on 2 answers

Great insights on customer insights and behaviors

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Meagen Eisenberg

VP of Demand Generation

DocuSign, Inc.Internet, 501-1000 employees

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Showpad Content 7.4

Based on 6 answers

I have not been involved with support from Showpad so I am not entirely sure. However, we have received some emails from our help desk about an outage and it seems like it didn't last very long so I would say that it was pretty effective support to that extent.

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Renaud Renvoye

Client Manager

Optiv IncComputer & Network Security, 1001-5000 employees

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In-Person Training

Anaplan Predictive Insights (Mintigo) 10.0

Based on 1 answer

Easy, 30 min

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Meagen Eisenberg

VP of Demand Generation

DocuSign, Inc.Internet, 501-1000 employees

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No score

No answers yet

No answers on this topic

Alternatives Considered

EverString is our current marketing optimization tool. In the past, we found it to not give us better insight on our customer base, but over time, it seems that the quality of their customer identification has improved. EverString also had more limited integrations in the past, but that has also improved.

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Fedor Paretsky

Lead Engineer

StudentRNDComputer Software, 1-10 employees

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We originally changed from ClearSlide because I felt we had too many crashes during demos, and it was very slow. Also, the audio quality was poor.

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Verified User

C-Level Executive in Sales

Computer Software Company, 51-200 employees

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Return on Investment

Negative - This is quite an expensive tool to have for marketing-related tasks, which is the main reason we moved away.
Positive - Amazing insight. When in use, Mintigo leverages their AI to give really specific, actionable insight to improving campaigning and lead generation.
Positive - Good integrations and easy setup. Mintigo was easy for us to setup when we were in our trial period, which was definitely a plus.

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Fedor Paretsky

Lead Engineer

StudentRNDComputer Software, 1-10 employees

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100% positive ROI
Given the best tool for the Team to perform their daily tasks
Gives everyone the right information when required

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Demelza Hillary

Trade Marketing Support and Sales Systems

Independent Liquor NZFood & Beverages, 201-500 employees

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Pricing Details

General

Free Trial

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Free/Freemium Version

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Premium Consulting/Integration Services

—

Entry-level set up fee?

No

Anaplan Predictive Insights (Mintigo) Editions & Modules

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Additional Pricing Details

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General

Free Trial

—

Free/Freemium Version

—

Premium Consulting/Integration Services

Yes

Entry-level set up fee?

Optional

Showpad Content Editions & Modules

Edition

Essential	$0¹
Plus	$0¹
Ultimate	$0¹

Pricing available upon request

Additional Pricing Details

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Anaplan Predictive Insights (Mintigo) vs Showpad Content