Likelihood to Recommend Animoto is great for small to mid-sized business looking for control over their own video marketing. Allows someone with initiative and "scrapbooking mentality" to create professional-looking videos with ease. If you have even the smallest of marketing budgets, Animoto is perhaps the most worthwhile investment--that is, if you're able to get decent photographs or video clips to build from.
Read full review I really can't think of a video editing scenario that would NOT be suited for. It's quite robust and intuitive. It's quite appropriate for all levels of video editing that I have any need for - and you can really make it just about as complex or simple as you'd like.
Read full review Pros Online editor, no download required. Music library to add sound to your video. User friendly tools in the interface. Read full review Simple Intuitive Very good resources for learning to get the most out of it Read full review Cons Great visual tool that lets you intelligently communicate what you are seeking to explain to your audience. More features I might suggest would be anything that makes it more interactive with the viewer in real-time. For the price , it is a great deal as is. Read full review I would like a library of additional resources such as transitions I would like to see available work and templates that can be downloaded to speed up processing More video demonstrations/teaching would be nice Read full review Usability It keeps simplicity and power in one program at a very fair retail price. Features are clearly marked and I feel spending about an hour with the program will make it a valuable asset to most organizations. Great for creating videos based on templates and a need for quantity. I can't imagine anything easier or better.
Read full review Support Rating We haven't actually needed much support so that in itself says a lot about the software. It was easy to use and had great tool tips that guide you through the tool so you don't even need to reach out to support. There are help files that are there when needed, and some of these are helpful to us as well because again, we didn't have to reach out and wait for support.
Read full review Updates are rare and it could be improved with a forum that addresses issues.
Read full review Alternatives Considered We had invested in making our own videos using YouTube, and even
Camtasia . But they were still us interpreting on behalf of our audience which took forever. Once we found Animoto, it was so much easier to upload the pics our audience would send us. From there we had a 100% positive response, that we had indeed captured what they were trying to say.
Read full review I haven't reviewed any other products, as I've been using [Corel] VideoStudio for 10 years now. I really don't have a need to switch.
Read full review Return on Investment we created many video clips that deliver the exact message we want to the audience leads to more business and more profits for us. Good for beginners to start making their own videos free version of this software put watermark while exporting videos. Read full review Clearly stated goals and presentations A fun, anti-boring way to present new ideas and/or past success Has effectively shown an important opinion; it gets the message across in a sharp, exciting way in a space where many struggle to capture attention Read full review ScreenShots