Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apache Spark
Score 8.6 out of 10
N/A
N/AN/A
Hootsuite
Score 8.3 out of 10
N/A
Hootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, integrate with over 200+ applications, and gain actionable real-time insights from social media to make critical business decisions from…
$99
per month
Pricing
Apache SparkHootsuite
Editions & Modules
No answers on this topic
Professional
$99
per month
Team
$249
per month
Business
$739
per month
Enterprise
Contact for Pricing
Offerings
Pricing Offerings
Apache SparkHootsuite
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional Details*Prices displayed in USD, based on annual billing, but do not include applicable taxes. Free - 1 user / 2 social accounts Professional @ $99/month - 1 user / 10 social accounts Team @ $249/month - 3 users / 20 social accounts Business - starting @ $739/month - 5 users / 35 social accounts Enterprise - contact for pricing, unlimited users / 50+ social accounts
More Pricing Information
Features
Apache SparkHootsuite
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Apache Spark
-
Ratings
Hootsuite
7.6
261 Ratings
0% below category average
Boolean keyword searches00 Ratings7.5177 Ratings
Filtering out noise/spam00 Ratings7.0185 Ratings
Sentiment analysis00 Ratings7.5179 Ratings
Broad channel coverage00 Ratings8.3244 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Apache Spark
-
Ratings
Hootsuite
8.3
367 Ratings
4% above category average
Content planning and scheduling00 Ratings8.9366 Ratings
Audience targeting00 Ratings8.2251 Ratings
Content optimization00 Ratings7.8299 Ratings
Workflow management00 Ratings8.2308 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Apache Spark
-
Ratings
Hootsuite
7.8
294 Ratings
4% below category average
Automated routing and prioritization00 Ratings7.8212 Ratings
Customer interaction histories00 Ratings7.6229 Ratings
Bulk actions00 Ratings8.0252 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Apache Spark
-
Ratings
Hootsuite
7.4
284 Ratings
3% below category average
Lead generation00 Ratings6.6170 Ratings
Content marketing00 Ratings7.8254 Ratings
Paid media management00 Ratings7.6169 Ratings
Campaigns and promotions00 Ratings7.8217 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Apache Spark
-
Ratings
Hootsuite
8.7
363 Ratings
2% above category average
Twitter00 Ratings8.9332 Ratings
Facebook00 Ratings9.1347 Ratings
LinkedIn00 Ratings8.7303 Ratings
Google+00 Ratings8.960 Ratings
Instagram00 Ratings8.6306 Ratings
Pinterest00 Ratings8.3157 Ratings
YouTube00 Ratings8.3144 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Apache Spark
-
Ratings
Hootsuite
7.8
291 Ratings
1% below category average
Campaign success analytics00 Ratings7.8267 Ratings
Real-time tracking00 Ratings7.9268 Ratings
Competitor analysis00 Ratings7.8181 Ratings
Account management
Comparison of Account management features of Product A and Product B
Apache Spark
-
Ratings
Hootsuite
8.2
303 Ratings
1% above category average
Role-based user permissions & privileges00 Ratings8.4256 Ratings
Mobile access00 Ratings7.9281 Ratings
Best Alternatives
Apache SparkHootsuite
Small Businesses

No answers on this topic

Publer
Publer
Score 9.8 out of 10
Medium-sized Companies
Cloudera Manager
Cloudera Manager
Score 9.7 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Enterprises
IBM Analytics Engine
IBM Analytics Engine
Score 8.8 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Apache SparkHootsuite
Likelihood to Recommend
9.9
(24 ratings)
8.5
(426 ratings)
Likelihood to Renew
10.0
(1 ratings)
9.2
(89 ratings)
Usability
10.0
(3 ratings)
8.2
(65 ratings)
Availability
-
(0 ratings)
9.5
(21 ratings)
Performance
-
(0 ratings)
9.5
(19 ratings)
Support Rating
8.7
(4 ratings)
7.3
(263 ratings)
In-Person Training
-
(0 ratings)
6.0
(1 ratings)
Online Training
-
(0 ratings)
9.0
(17 ratings)
Implementation Rating
-
(0 ratings)
8.1
(39 ratings)
Configurability
-
(0 ratings)
7.1
(3 ratings)
Ease of integration
-
(0 ratings)
8.2
(2 ratings)
Product Scalability
-
(0 ratings)
8.3
(3 ratings)
Vendor post-sale
-
(0 ratings)
8.5
(3 ratings)
Vendor pre-sale
-
(0 ratings)
8.3
(18 ratings)
User Testimonials
Apache SparkHootsuite
Likelihood to Recommend
Apache
Well suited: To most of the local run of datasets and non-prod systems - scalability is not a problem at all. Including data from multiple types of data sources is an added advantage. MLlib is a decently nice built-in library that can be used for most of the ML tasks. Less appropriate: We had to work on a RecSys where the music dataset that we used was around 300+Gb in size. We faced memory-based issues. Few times we also got memory errors. Also the MLlib library does not have support for advanced analytics and deep-learning frameworks support. Understanding the internals of the working of Apache Spark for beginners is highly not possible.
Read full review
Hootsuite
I really like that I can just go into hootsuite, connect all the our social channels and be able to have a great overview on what our social feeds look like. It's super handy not having to spend time going into each social platform to do the same post, and I can spend one day scheduling out that month's social plan. I much prefer sorting out boosting post from Hootsuite, the only downside is that they have a limit to what you can boost a month so a lot of the time I have to grin and bear it and use Meta Business Suite instead for boosting posts.
Read full review
Pros
Apache
  • Apache Spark makes processing very large data sets possible. It handles these data sets in a fairly quick manner.
  • Apache Spark does a fairly good job implementing machine learning models for larger data sets.
  • Apache Spark seems to be a rapidly advancing software, with the new features making the software ever more straight-forward to use.
Read full review
Hootsuite
  • Scheduling of content. The ease of use for Hootsuite's planner abilities is top of the industry. It is simple and effective in posting content to different channels and accounts.
  • Analytics are superior on Hootsuite. Their custom reports allow you to view very specific KPI's that you can adjust for each channel or account. The reports are also exportable to be used for others in the company.
  • Inbox management. The inbox manager is superior to any in the industry. Hootsuite allows you to tag certain phrases or keywords to better filter messages based on importance or topic.
Read full review
Cons
Apache
  • Memory management. Very weak on that.
  • PySpark not as robust as scala with spark.
  • spark master HA is needed. Not as HA as it should be.
  • Locality should not be a necessity, but does help improvement. But would prefer no locality
Read full review
Hootsuite
  • Because of the way algorithms works, we would have loved to be able to automate making a post with no link and posting the first comment with a link (hello LinkedIn)
  • We would have loved an easy way to post from a main account and repost the post for other accounts we administrate, for instance a corporate post reposted by individuals for LinkedIn, or retweets from one main account by child accounts
Read full review
Likelihood to Renew
Apache
Capacity of computing data in cluster and fast speed.
Read full review
Hootsuite
At this time we are satisfied that Hootsuite offers the most of what we are looking for at the most reasonable price point. As the social media landscape and monitoring/scheduling software changes, so do our needs. We re-evaluate our tools semi-annually or as new tools emerge onto the market. If we find at any point that we aren't gaining an advantage, then we are open to switching products.
Read full review
Usability
Apache
The only thing I dislike about spark's usability is the learning curve, there are many actions and transformations, however, its wide-range of uses for ETL processing, facility to integrate and it's multi-language support make this library a powerhouse for your data science solutions. It has especially aided us with its lightning-fast processing times.
Read full review
Hootsuite
Hootsuite is probably the easiest to use social media scheduler of all the ones that I've used. It's been easy to teach clients how to use the software themselves and it can be accessed easily on anyone's phone through their mobile app. Highly recommend for anyone that wants a software that is easy to learn!
Read full review
Reliability and Availability
Apache
No answers on this topic
Hootsuite
Any outages are communicated in advance and have not been a problem. We let our clients know based on communications from HootSuite. Since we operate 24/7 with multiple shifts, planned outages can interfere with our operations, but we can always work around it.
Read full review
Performance
Apache
No answers on this topic
Hootsuite
Hootsuite makes passing on articles from the web very easy- when it works! I have had a number of gliches with Chrome where it does not open properly and the solution (after some toing and froing with support) was to uninstall and reinstall. The support staff are always very helpful (which is great!) but the gliches..... well, they suck when you are already busy!
Read full review
Support Rating
Apache
1. It integrates very well with scala or python. 2. It's very easy to understand SQL interoperability. 3. Apache is way faster than the other competitive technologies. 4. The support from the Apache community is very huge for Spark. 5. Execution times are faster as compared to others. 6. There are a large number of forums available for Apache Spark. 7. The code availability for Apache Spark is simpler and easy to gain access to. 8. Many organizations use Apache Spark, so many solutions are available for existing applications.
Read full review
Hootsuite
I can manage all of my accounts on one site! It's absolutely amazing!
The dashboard is helpful to see how you are doing as well. Still
getting to understand the analytics and may need to reach out for help
on this
Read full review
In-Person Training
Apache
No answers on this topic
Hootsuite
Very easy to teach and learn
Read full review
Online Training
Apache
No answers on this topic
Hootsuite
The online training is decent; however, it takes a lot more time to search for answers to my questions. Having a training session with a live person was much more effective as they were able to quickly address the business needs I have.
Read full review
Implementation Rating
Apache
No answers on this topic
Hootsuite
• Combination of vendor and internal. The vendor bumped up our account to the Enterprise version (quite simple and easy) and then set up our organization and team structure. We then had to log in and set up team members and assign members to social media accounts. This was pretty easy to do as they have a great user interface. We simply had to drag and drop people into the correct team giving them access to specific social media accounts.
Read full review
Alternatives Considered
Apache
All the above systems work quite well on big data transformations whereas Spark really shines with its bigger API support and its ability to read from and write to multiple data sources. Using Spark one can easily switch between declarative versus imperative versus functional type programming easily based on the situation. Also it doesn't need special data ingestion or indexing pre-processing like Presto. Combining it with Jupyter Notebooks (https://github.com/jupyter-incubator/sparkmagic), one can develop the Spark code in an interactive manner in Scala or Python
Read full review
Hootsuite
Hootsuite's free account was sufficient for use on behalf of our client. When they restructured their pricing model and eliminated free and affordable subscriptions suitable for a small business, we found that Zoho Social was an excellent replacement. The interface was simpler and the pricing was affordable and suitable for a small business.
Read full review
Scalability
Apache
No answers on this topic
Hootsuite
We are only using in marketing and have been able to scale.
Read full review
Return on Investment
Apache
  • Faster turn around on feature development, we have seen a noticeable improvement in our agile development since using Spark.
  • Easy adoption, having multiple departments use the same underlying technology even if the use cases are very different allows for more commonality amongst applications which definitely makes the operations team happy.
  • Performance, we have been able to make some applications run over 20x faster since switching to Spark. This has saved us time, headaches, and operating costs.
Read full review
Hootsuite
  • I have been able to evaluate which posts, in general, do well and figure out what types of posts to make (content)
  • It's been harder however to compare on social medial platform compared to another because it's hard to duplicate a post with a new owly (I think you used to be able to) but more so, you also can't assign it a custom owly link so I can see at a glance which owly link was associated with what platform.
Read full review
ScreenShots

Hootsuite Screenshots

Screenshot of Monitoring: Monitors social media profiles in one place and tracks the topics that matter to the brand.Screenshot of Publishing: Create, publish and schedule engaging posts across social channels.Screenshot of Customer Engagement: A consolidated stream of messages across networks that can be triaged and assigned to respond to customers faster. Provides optional chatbot handover for automated responses.Screenshot of Scheduling: Social content can be planned as a team with a shared calendar that features collaborative post drafts and built-in approval workflows.Screenshot of Analytics & Reporting: Measures the effectiveness of a social media strategy to help turn strategy into execution with meaningful and actionable insights. Reports can be customized and shared according to unique business goals and objectives.Screenshot of Best Time to Publish: Helps to find the best time to publish so posts are seen more often by fans and followers.