Apollo.io vs. Maximizer CRM

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apollo.io
Score 8.3 out of 10
N/A
Apollo is a sales intelligence platform with tools to help users engage with prospects. Sellers and marketers can use Apollo to discover more customers in market, connect with contacts, and establish a modern go-to-market strategy. Apollo's B2B Database includes over 220M contacts and 30M companies. Teams can leverage Apollo’s Engagement Suite to scale outbound activity and sequences effectively. Finally, Apollo's Intelligence Engine supports the user's go-to-market processes…
$59
per month
Maximizer CRM
Score 5.1 out of 10
N/A
Maximizer CRM is a customer relationship management (CRM) software built to maximize sales leads and calls.
$29
Per User / Month
Pricing
Apollo.ioMaximizer CRM
Editions & Modules
Basic
$59
per month per user
Professional
$99
per month per user
Organization
$1,188
per year per user
Small Office
$29
Per User / Month
Business Plus
$49
Per User / Month
Business Plus
$49
Per User / Month
Insights
$89
Per User / Month
Insights
$89
Per User / Month
Offerings
Pricing Offerings
Apollo.ioMaximizer CRM
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeOptional$29 per user/Month
Additional Details20% discount for annual billing on the Basic and Professional plans.All pricing in USD. Monthly no contract subscription option available.
More Pricing Information
Features
Apollo.ioMaximizer CRM
Prospecting
Comparison of Prospecting features of Product A and Product B
Apollo.io
8.5
11 Ratings
13% above category average
Maximizer CRM
-
Ratings
Advanced search9.111 Ratings00 Ratings
Identification of new leads7.911 Ratings00 Ratings
List quality8.511 Ratings00 Ratings
List upload/download9.010 Ratings00 Ratings
Ideal customer targeting8.411 Ratings00 Ratings
Load time/data access8.211 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Apollo.io
7.6
11 Ratings
2% above category average
Maximizer CRM
-
Ratings
Contact information7.511 Ratings00 Ratings
Company information7.511 Ratings00 Ratings
Industry information7.910 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Apollo.io
8.4
11 Ratings
14% above category average
Maximizer CRM
-
Ratings
Lead qualification process8.28 Ratings00 Ratings
Smart lists and recommendations8.49 Ratings00 Ratings
Salesforce integration9.15 Ratings00 Ratings
Company/business profiles8.610 Ratings00 Ratings
Alerts and reminders8.78 Ratings00 Ratings
Data hygiene8.410 Ratings00 Ratings
Automatic data refresh9.19 Ratings00 Ratings
Tags6.04 Ratings00 Ratings
Filters and segmentation8.810 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Apollo.io
9.0
7 Ratings
17% above category average
Maximizer CRM
-
Ratings
Sales email templates8.27 Ratings00 Ratings
Append emails to records9.86 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Apollo.io
-
Ratings
Maximizer CRM
1.8
5 Ratings
124% below category average
Customer data management / contact management00 Ratings1.15 Ratings
Workflow management00 Ratings1.14 Ratings
Territory management00 Ratings1.14 Ratings
Opportunity management00 Ratings1.15 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings1.14 Ratings
Contract management00 Ratings3.14 Ratings
Quote & order management00 Ratings1.13 Ratings
Interaction tracking00 Ratings4.05 Ratings
Channel / partner relationship management00 Ratings2.15 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Apollo.io
-
Ratings
Maximizer CRM
1.1
4 Ratings
149% below category average
Case management00 Ratings1.14 Ratings
Call center management00 Ratings1.13 Ratings
Help desk management00 Ratings1.13 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Apollo.io
-
Ratings
Maximizer CRM
1.1
5 Ratings
149% below category average
Lead management00 Ratings1.15 Ratings
Email marketing00 Ratings1.15 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Apollo.io
-
Ratings
Maximizer CRM
1.1
5 Ratings
149% below category average
Task management00 Ratings1.15 Ratings
Billing and invoicing management00 Ratings1.13 Ratings
Reporting00 Ratings1.14 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Apollo.io
-
Ratings
Maximizer CRM
1.1
5 Ratings
149% below category average
Forecasting00 Ratings1.15 Ratings
Pipeline visualization00 Ratings1.15 Ratings
Customizable reports00 Ratings1.15 Ratings
Customization
Comparison of Customization features of Product A and Product B
Apollo.io
-
Ratings
Maximizer CRM
1.1
5 Ratings
149% below category average
Custom fields00 Ratings1.15 Ratings
Custom objects00 Ratings1.04 Ratings
Scripting environment00 Ratings1.15 Ratings
API for custom integration00 Ratings1.15 Ratings
Security
Comparison of Security features of Product A and Product B
Apollo.io
-
Ratings
Maximizer CRM
1.1
5 Ratings
153% below category average
Single sign-on capability00 Ratings1.13 Ratings
Role-based user permissions00 Ratings1.14 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Apollo.io
-
Ratings
Maximizer CRM
1.1
3 Ratings
147% below category average
Social data00 Ratings1.13 Ratings
Social engagement00 Ratings1.13 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Apollo.io
-
Ratings
Maximizer CRM
1.0
5 Ratings
151% below category average
Marketing automation00 Ratings1.05 Ratings
Compensation management00 Ratings1.04 Ratings
Platform
Comparison of Platform features of Product A and Product B
Apollo.io
-
Ratings
Maximizer CRM
1.1
5 Ratings
148% below category average
Mobile access00 Ratings1.15 Ratings
Best Alternatives
Apollo.ioMaximizer CRM
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Salesmate
Salesmate
Score 9.8 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
SAP Business ByDesign
SAP Business ByDesign
Score 7.7 out of 10
Enterprises
LinkedIn Sales Navigator
LinkedIn Sales Navigator
Score 8.5 out of 10
SAP Business ByDesign
SAP Business ByDesign
Score 7.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Apollo.ioMaximizer CRM
Likelihood to Recommend
8.5
(30 ratings)
1.1
(5 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(1 ratings)
Usability
-
(0 ratings)
1.0
(1 ratings)
Support Rating
9.0
(5 ratings)
1.0
(2 ratings)
User Testimonials
Apollo.ioMaximizer CRM
Likelihood to Recommend
Apollo.io
Best suited for contact discovery on LinkedIn or for that matter any website, but it works best on LinkedIn. It saves tons of work, you can simply select the complete list of people you want to contact and put them directly into an email sequence. It is a little difficult to find contact info on other websites.
Read full review
Maximizer Services, Inc.
It was not a good experience. Nothing was as advertised, from the user experience to the security of purchase. The address book was not able to be converted from the Leads module and the maps feature wasn’t able to connect from Leads. The mobile version has a lot of bugs and isn’t very functional. They have a tutorial, yet [I think they] aren’t proactive in distributing it to new users. Their focus is on sales. And it’s not a very salable product in my opinion. The worst aspect of this company is that they aren’t risk free. If you purchase a year software and decide after a few weeks it simply isn’t for your company, there are no refunds. I had to initiate a chargeback with my bank after being told that “unfortunately, due to the terms and conditions...” No customer wants to hear that. [I feel] they tried to bully me into keeping their software. There are far too many options in 2021 for CRM to be forced into one, especially one so difficult to use. When I asked about a feature that I needed, I was told, “Perhaps later this year...” Not what I need if I’m paying good money for a software. Their sales VP wouldn’t call me when I requested a call after being denied a refund. When I went through their main website again after my experience with Maximizer, I [felt] that everything they advertise is not in line with the product they put out. They say that there’s a free trial available. Not the truth [in my experience]. This maybe would have been a good CRM in say, 1999. [I think] it’s antiquated and didn’t serve the needs of my business. I used well-known CRM previously and didn’t find Maximizer to be better than the free version of that one. There was a disconnect in usage that wasn’t able to be overcome by myself or my employees in several weeks of trials.
Read full review
Pros
Apollo.io
  • Allows users to easily add new prospects to database without much manual effort at all
  • Allows you to make cold calls from different area codes that are relevant to where your prospect is located
  • Allows A/B testing for emails so you can figure out which ones are gaining the most traction
  • You can also find prospects based off of title, company, technologies, etc
Read full review
Maximizer Services, Inc.
  • Shared Calendar
  • Customer Service cases
  • Common database of customer information
Read full review
Cons
Apollo.io
  • Their customer service is just terrible. You get an assigned account manager but 9/10 times they wouldn't know what you wanted and/or how the product works or how to fix it. Vast majority of the time it was a canned response that made you question if they read the message, or if they read it and did not understand a word.
  • The software was relatively buggy and lacked features that were promised upon signup. They seem to have some large corporate clients and if you aren't one none of your bug submissions, feature requests, or concerns will be addressed.
  • Their growing quickly so they seem to be very understaffed which I believe caused many of the issues above.
  • The data, while good, can quickly run out if you're looking for specific types of leads. If you're looking for something generic like Managers at companies between 10-5000 people, you can pull leads all day every day. However if you're looking for a specific industry, specific title, and specific location - don't count on having an endless supply of leads (or even really enough to use month after month).
Read full review
Maximizer Services, Inc.
  • Handling large data. Maximizer needs to improve on this.
  • Add additional user-friendly shortcuts for the most frequently used functions in the web version.
  • There is no mark for deletion option. They need to provide a way to delete without physically deleting records.
Read full review
Likelihood to Renew
Apollo.io
No answers on this topic
Maximizer Services, Inc.
We are heavily entrenched in Maximizer and trying to pull our data out and into another CRM, with the same amount of customization and workflow would take a lot of effort.
Read full review
Usability
Apollo.io
No answers on this topic
Maximizer Services, Inc.
The CRM didn’t have the capability I expected
Read full review
Support Rating
Apollo.io
I received excellent support at any time I opened up a ticket. But I would add to it that the tool was very self-explanatory, so there wasn't much need for support. With Outreach, we have a closer relationship with our CSM because of the intricacy in things like SFDC task mapping.
Read full review
Maximizer Services, Inc.
The support staff are very knowledgeable and competent. Never really had an issue with them not knowing what they are doing.
Read full review
Alternatives Considered
Apollo.io
I have also looked into and tried Hunter.io and Lusha, and to be honest, I shouldn't compare them with Apollo. I have found Apollo to be so easy to integrate and use with all of my prospecting that I haven't really even tried out the other two. I bet I could find some useful things by using Hunter.io or Lusha as well, but there is honestly no need since I can do everything I want and more with Apollo. I would just be wasting time trying to figure out another platform when I can be focused on growing my own business with Apollo.
Read full review
Maximizer Services, Inc.
We chose to go with Microsoft Dynamics CRM over Maximizer because of the customization and marketing options that were associated with Dynamics. The ease of use with Maximizer, however, was far better than that of Microsoft Dynamics.
Read full review
Return on Investment
Apollo.io
  • Generated a lot of expectations that were not real when we needed them
  • The ROI was positive but we decided to stop using the tool
  • We loved how easy to use it was and how easy it was to interact with the Support team
  • There is room for improvement in the video tutorials - they were from old versions of the software that would not be useful for the version at hand
Read full review
Maximizer Services, Inc.
  • It allows us to maximize our service billing
  • It is easy to generate service quotes
  • It is easy to follow up on leads.
Read full review
ScreenShots

Apollo.io Screenshots

Screenshot of Find every prospect. Uncover high-intent contacts in your market.Screenshot of Connect with every contact. Orchestrate multi-step sequences at scale.Screenshot of Optimize your sales strategy. Unlock efficiencies and opportunities across your entire workflow.Screenshot of Apollo B2B Lead Database - Access data on more than 250M people and companies.Screenshot of Apollo Engagement Suite - Automate personalized messages across your entire pipeline.Screenshot of Apollo Intelligence Engine - Improve your revenue strategy across your workflow and boost efficiencies.

Maximizer CRM Screenshots

Screenshot of Maximizer CRM Logo