Apollo.io vs. Salesforce Revenue Cloud

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apollo.io
Score 8.4 out of 10
N/A
Apollo is a sales intelligence platform with tools to help users engage with prospects. Sellers and marketers can use Apollo to discover more customers in market, connect with contacts, and establish a modern go-to-market strategy. Apollo's B2B Database includes over 220M contacts and 30M companies. Teams can leverage Apollo’s Engagement Suite to scale outbound activity and sequences effectively. Finally, Apollo's Intelligence Engine supports the user's go-to-market processes…
$59
per month
Salesforce CPQ
Score 7.7 out of 10
Mid-Size Companies (51-1,000 employees)
Salesforce Revenue Cloud (formerly Salesforce CPQ or SteelBrick) is built and delivered on the Salesforce Platform and Salesforce1 Mobile App which enables users to create accurate sales quotes quickly and submit error-free orders on the fly from any device.
$30
Per User per Month
Pricing
Apollo.ioSalesforce Revenue Cloud
Editions & Modules
Basic
$59
per month per user
Professional
$99
per month per user
Organization
$1,188
per year per user
Basic
$30
Per User per Month
Professional
$50
Per User per Month
Enterprise
$75
Per User per Month
Offerings
Pricing Offerings
Apollo.ioSalesforce CPQ
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeOptionalOptional
Additional Details20% discount for annual billing on the Basic and Professional plans.
More Pricing Information
Community Pulse
Apollo.ioSalesforce Revenue Cloud
Considered Both Products
Apollo.io

No answer on this topic

Salesforce CPQ
Chose Salesforce Revenue Cloud
It was not my choice to move to Salesforce CPQ. Our organization chose to move to this platform because Octiv gave the reps too much flexibility. They wanted to tighten the reins. Everyone hates Salesforce CPQ and the guy who implemented it isn't even at the company anymore.
Top Pros
Top Cons
Features
Apollo.ioSalesforce Revenue Cloud
Prospecting
Comparison of Prospecting features of Product A and Product B
Apollo.io
8.1
11 Ratings
7% above category average
Salesforce Revenue Cloud
-
Ratings
Advanced search8.411 Ratings00 Ratings
Identification of new leads7.211 Ratings00 Ratings
List quality8.111 Ratings00 Ratings
List upload/download8.910 Ratings00 Ratings
Ideal customer targeting8.211 Ratings00 Ratings
Load time/data access7.611 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Apollo.io
6.6
11 Ratings
13% below category average
Salesforce Revenue Cloud
-
Ratings
Contact information6.311 Ratings00 Ratings
Company information6.411 Ratings00 Ratings
Industry information7.010 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Apollo.io
8.4
11 Ratings
13% above category average
Salesforce Revenue Cloud
-
Ratings
Lead qualification process8.48 Ratings00 Ratings
Smart lists and recommendations8.69 Ratings00 Ratings
Salesforce integration9.05 Ratings00 Ratings
Company/business profiles8.510 Ratings00 Ratings
Alerts and reminders8.88 Ratings00 Ratings
Data hygiene8.810 Ratings00 Ratings
Automatic data refresh9.49 Ratings00 Ratings
Tags5.14 Ratings00 Ratings
Filters and segmentation8.910 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Apollo.io
8.7
7 Ratings
14% above category average
Salesforce Revenue Cloud
-
Ratings
Sales email templates7.57 Ratings00 Ratings
Append emails to records9.96 Ratings00 Ratings
CPQ
Comparison of CPQ features of Product A and Product B
Apollo.io
-
Ratings
Salesforce Revenue Cloud
7.7
32 Ratings
11% below category average
Quote sharing/sending00 Ratings7.331 Ratings
Product configuration00 Ratings6.132 Ratings
Configuration options00 Ratings6.230 Ratings
Pricing rules00 Ratings7.829 Ratings
Price adjustment00 Ratings8.231 Ratings
Purchase history and open contracts00 Ratings8.524 Ratings
Guided selling/Sales portal00 Ratings6.620 Ratings
CPQ reporting & analytics00 Ratings8.324 Ratings
CPQ-CRM integration00 Ratings9.229 Ratings
Attachments to quotes00 Ratings8.531 Ratings
Order capturing00 Ratings8.114 Ratings
Best Alternatives
Apollo.ioSalesforce Revenue Cloud
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
QuoteWerks
QuoteWerks
Score 9.2 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
QuoteWerks
QuoteWerks
Score 9.2 out of 10
Enterprises
D&B Hoovers
D&B Hoovers
Score 8.7 out of 10
SAP Sales Cloud
SAP Sales Cloud
Score 8.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Apollo.ioSalesforce Revenue Cloud
Likelihood to Recommend
8.1
(30 ratings)
8.0
(48 ratings)
Likelihood to Renew
-
(0 ratings)
9.1
(1 ratings)
Usability
-
(0 ratings)
8.6
(3 ratings)
Availability
-
(0 ratings)
9.1
(1 ratings)
Performance
-
(0 ratings)
8.2
(1 ratings)
Support Rating
9.0
(5 ratings)
7.9
(12 ratings)
Product Scalability
-
(0 ratings)
8.2
(1 ratings)
User Testimonials
Apollo.ioSalesforce Revenue Cloud
Likelihood to Recommend
Apollo.io
Best suited for contact discovery on LinkedIn or for that matter any website, but it works best on LinkedIn. It saves tons of work, you can simply select the complete list of people you want to contact and put them directly into an email sequence. It is a little difficult to find contact info on other websites.
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Salesforce
What I like best is the ease of use to be able to track all opportunities and quotes in my daily sales tracker I also like the fact that you can reorganize the view for your opportunities. For instance, it is very similar to a spreadsheet where you can filter them by date, dollar amount, name, and several other ways. I found this to be less appropriate when we have to do multiple roles while assigning one task to multiple users. Column resizing within the Quote Line Editor is not supported in the Salesforce mobile app.
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Pros
Apollo.io
  • Allows users to easily add new prospects to database without much manual effort at all
  • Allows you to make cold calls from different area codes that are relevant to where your prospect is located
  • Allows A/B testing for emails so you can figure out which ones are gaining the most traction
  • You can also find prospects based off of title, company, technologies, etc
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Salesforce
  • Salesforce CPQ easily maps to standard and custom fields within the opportunity in SFDC, allowing you to avoid time spent duplicating effort or copying and pasting deal criteria.
  • Salesforce CPQ connects directly to pre-determined price book, making it very easy to provide a proposal based on standard cost and/or add discounts to standard cost and reflect those reductions on the order form as appropriate.
  • Salesforce CPQ provides the ability for administrators to configure workflows for approval based on certain discount %'s on the standard cost, offering a quick and easy way to route automatically through the organization for approval.
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Cons
Apollo.io
  • Their customer service is just terrible. You get an assigned account manager but 9/10 times they wouldn't know what you wanted and/or how the product works or how to fix it. Vast majority of the time it was a canned response that made you question if they read the message, or if they read it and did not understand a word.
  • The software was relatively buggy and lacked features that were promised upon signup. They seem to have some large corporate clients and if you aren't one none of your bug submissions, feature requests, or concerns will be addressed.
  • Their growing quickly so they seem to be very understaffed which I believe caused many of the issues above.
  • The data, while good, can quickly run out if you're looking for specific types of leads. If you're looking for something generic like Managers at companies between 10-5000 people, you can pull leads all day every day. However if you're looking for a specific industry, specific title, and specific location - don't count on having an endless supply of leads (or even really enough to use month after month).
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Salesforce
  • Our Salesforce is very messy, which tells me it's not super easy to clean up.
  • I always have a really hard time removing a contacts from an account - it seems like you can't simply remove the relationship so we have lots of people named DO NOT CONTACT or things of that nature.
  • Sometimes when saving it doesn't seem like things actually save.
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Likelihood to Renew
Apollo.io
No answers on this topic
Salesforce
The company is very easy to work with and is growing by leaps and bounds. We do not anticipate switching vendors anytime in the near future
Read full review
Usability
Apollo.io
No answers on this topic
Salesforce
After the initial set up, end users who are not the most tech savy are generally finding it easy to navigate
Read full review
Support Rating
Apollo.io
I received excellent support at any time I opened up a ticket. But I would add to it that the tool was very self-explanatory, so there wasn't much need for support. With Outreach, we have a closer relationship with our CSM because of the intricacy in things like SFDC task mapping.
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Salesforce
There have been some issues with multi-year pricing of certain products and services which we have been assured will be resolved but I guess are still underway, the support team apart from this has not been needed much and in the rare scenarios, it has been needed the resolutions of conflicts has been prompt and quick, so the overall support would have my high regards for being so helpful and customer-oriented so as to assure good performance of their toolset and customer satisfaction.
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Alternatives Considered
Apollo.io
I have also looked into and tried Hunter.io and Lusha, and to be honest, I shouldn't compare them with Apollo. I have found Apollo to be so easy to integrate and use with all of my prospecting that I haven't really even tried out the other two. I bet I could find some useful things by using Hunter.io or Lusha as well, but there is honestly no need since I can do everything I want and more with Apollo. I would just be wasting time trying to figure out another platform when I can be focused on growing my own business with Apollo.
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Salesforce
There is no comparison to a fully functional instance of CPQ. Nothing comes close due to the amount of customization and ease of use that CPQ offers once it's fully built out. Other solutions may be easier to build or administer, but for the users and business needs, CPQ is the best solution possible.
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Return on Investment
Apollo.io
  • Generated a lot of expectations that were not real when we needed them
  • The ROI was positive but we decided to stop using the tool
  • We loved how easy to use it was and how easy it was to interact with the Support team
  • There is room for improvement in the video tutorials - they were from old versions of the software that would not be useful for the version at hand
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Salesforce
  • Salesforce CPQ has helped a lot with overall visibility to the quote to order process. Reps have more insight into the business and the business has more insight into Sales Rep interactions. This makes troubleshooting issues much easier.
  • Our reporting capabilities have improved immensely. The ability to easily create fields allows you to capture new data points very easily.
  • Communication in Salesforce CPQ and Salesforce, in general, is a big improvement for our business. The ability to have a chatter feed on any object is very helpful. This can also be used for feed tracking to give some basic change management controls/history.
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ScreenShots

Apollo.io Screenshots

Screenshot of Find every prospect. Uncover high-intent contacts in your market.Screenshot of Connect with every contact. Orchestrate multi-step sequences at scale.Screenshot of Optimize your sales strategy. Unlock efficiencies and opportunities across your entire workflow.Screenshot of Apollo B2B Lead Database - Access data on more than 250M people and companies.Screenshot of Apollo Engagement Suite - Automate personalized messages across your entire pipeline.Screenshot of Apollo Intelligence Engine - Improve your revenue strategy across your workflow and boost efficiencies.

Salesforce CPQ Screenshots

Screenshot of Configure. Price. Quote. Anytime, anywhere, on any device.