What users are saying about
24 Ratings
3 Ratings
24 Ratings
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Score 7.6 out of 100
3 Ratings
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Score 8 out of 100

Likelihood to Recommend

App Annie

I think that App Annie will be handy for the companies that provide service in multiple countries - so they have to deal with local competitors research and track the performance of the app (by the position and by the reviews) in different stores. I think that for a one-country app, many of the features will be less relevant.At the same time, App Annie offers custom plans, so I see how the user experience can be different.
Anonymous | TrustRadius Reviewer

MixRank

If your organization is looking to find insights on the mobile app space and you are interested in seeing the technologies that are installed in apps, Mixrank is right for you. They have the ability to target by category, downloads, SDKs. and much more. Mixrank seems to be 100% mobile focused, so if your organization is looking for web analytics, Mixrank wont suffice
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Prospecting

App Annie
MixRank
6.9
Advanced search
App Annie
MixRank
7.5
Identification of new leads
App Annie
MixRank
5.5
List quality
App Annie
MixRank
6.5
List upload/download
App Annie
MixRank
7.5
Ideal customer targeting
App Annie
MixRank
7.0
Load time/data access
App Annie
MixRank
7.5

Sales Intelligence Data Standards

App Annie
MixRank
5.8
Contact information
App Annie
MixRank
6.0
Company information
App Annie
MixRank
5.0
Industry information
App Annie
MixRank
6.5

Data Augmentation & Lead Qualification

App Annie
MixRank
6.3
Lead qualification process
App Annie
MixRank
6.0
Smart lists and recommendations
App Annie
MixRank
6.5
Salesforce integration
App Annie
MixRank
5.0
Company/business profiles
App Annie
MixRank
5.5
Alerts and reminders
App Annie
MixRank
8.5
Data hygiene
App Annie
MixRank
5.5
Automatic data refresh
App Annie
MixRank
6.5
Tags
App Annie
MixRank
6.5
Filters and segmentation
App Annie
MixRank
6.5

Pros

App Annie

  • Very easy to use and understand. The dashboard is quite complete.
  • The free version is quite complete.
  • They send daily and weekly emails with statistics on your apps so you can understand key facts to improve its standing.
Anonymous | TrustRadius Reviewer

MixRank

  • Easy to use UI
  • Has a pretty good range of support for iOS, Android and mobile web.
  • Lists are easy to pull
  • Good customer support.
Anonymous | TrustRadius Reviewer

Cons

App Annie

  • App Annie is extremely limited if you are on the free plan. While you can garner some golden nuggets from the free plan, it's extremely difficult to make needle moving decisions based on the free data. It would be great if App Annie would disclose pricing on their website, plus have a non-free/enterprise plan were you could pick and choose features they offer.
  • After nearly considering a paid plan with App Annie, I decided not to purchase because of the broken trust that stemmed from their sales team. I often got cold-calls from their reps - even when I never contacted them for a sales member to call me. I was bombarded for about 2 weeks straight with phone calls and hard-core sales emails with just asking to talk, no questions or personalization. This cold, unwanted and unwelcome outreach solidified my decision not to purchase.
Sam Lepak | TrustRadius Reviewer

MixRank

  • The interface is not as user friendly as other platforms.
  • Contact information can be off with regards to smaller indie publishers/developers.
  • I would like to edit the information that is provided in CSV reports.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

App Annie

App Annie 10.0
Based on 1 answer
Well the fact that the freemium features are all that I need right now, I will most definitely continue to use it on a daily basis. I might upgrade to the pro version in the future if I need more data than what I am getting now. But for now it works great for what I need.
Jason Sherman | TrustRadius Reviewer

MixRank

No score
No answers yet
No answers on this topic

Support Rating

App Annie

App Annie 7.5
Based on 4 answers
I have not had to contact support a lot of times. The few times I did, I got correct and lengthy responses, but they took some time to answer. Their product is very complete, so unless you have a specific question, you will probably not need to contact support at any time.
Anonymous | TrustRadius Reviewer

MixRank

No score
No answers yet
No answers on this topic

Alternatives Considered

App Annie

We use Google 360 and are able to do a much deeper dive into the activity we see on our apps. I think App Annie is a great starting point product, but for more in depth analytics, something like a Google 360 or Adobe might be better.
Anonymous | TrustRadius Reviewer

MixRank

Overall it is a decent product, each platform has their own strengths and weaknesses. Mixrank is good at pulling reports, easy to use UI, pretty good coverage in terms of prospecting. Additionally, they are based in SF which is not too far from our office so it makes it easy to contact them and meet with them
Anonymous | TrustRadius Reviewer

Return on Investment

App Annie

  • App Annie has had neither a positive nor negative impact on our ROI or business objectives. Our team currently uses their free, very limited plan for data discrepancy with our main ASO tool. Otherwise, we have connected our apps and let the data flow in. We go in the account about once every 2-3 months.
  • With App Annie's data we have solidified that our other paid ASO tool we use has accurate data and that we will continue to pay for that tool. So in that regards, App Annie's provided us with a confirmation in our competitor ASO tool purchase decision.
Sam Lepak | TrustRadius Reviewer

MixRank

  • It gave us the ability to target the right organizations for our business
  • Gave clear insights on competitors in the mobile Ad Tech Space
  • Gave us lists of potential customers at scale.
Anonymous | TrustRadius Reviewer

Pricing Details

App Annie

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

MixRank

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

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