What users are saying about

App Annie

12 Ratings

SimilarWeb PRO

18 Ratings

App Annie

12 Ratings
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Score 6.7 out of 101

SimilarWeb PRO

18 Ratings
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Score 7.7 out of 101

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Likelihood to Recommend

App Annie

I would think for basic level app activity, this would be a great software. For more complex level data, I don't think this platform serves as well as others out there that are available
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SimilarWeb PRO

SimilarWeb Pro's data served as a critical piece of a massive market sizing project.
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Pros

  • The visuals in the platform are easy to read and understand and make it simple to understand the data you are looking at.
  • I find that the data in App Annie is very reliable in terms of the number of downloads we see on a daily, weekly, and monthly basis.
  • It gives me the ability to integrate the data here with other analytics and provide viewers and consumers good solid information on our performance.
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  • Industry leader analysis is pretty thorough and accurate
  • The software is well made and it's easy to set up and use
  • Local analysis (filter by country) is helpful and works well
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Cons

  • I do think there are quite a few side bar options when you first login to the software. I'd like to see the features maybe more condensed.
  • For us, it would be super useful to see more zip code or county level data in the software.
  • I would like to see a PDF version offered in the export options. It would make the presentation of the chart data more appealing.
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  • First of all pricing options. SimilarWeb offers just 2 options: Free and Enterprise. What about startups and small businesses?
  • If they offer just 2 plans, it would be great to have some more features in the free plan
  • The tool offers a lot of good capabilities for marketers, but not so much for sales and business development managers
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Likelihood to Renew

App Annie10.0
Based on 1 answer
Well the fact that the freemium features are all that I need right now, I will most definitely continue to use it on a daily basis. I might upgrade to the pro version in the future if I need more data than what I am getting now. But for now it works great for what I need.
Jason Sherman profile photo
No score
No answers yet
No answers on this topic

Alternatives Considered

We use Google 360 and are able to do a much deeper dive into the activity we see on our apps. I think App Annie is a great starting point product, but for more in depth analytics, something like a Google 360 or Adobe might be better.
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We have not actually selected SimilarWeb PRO over other tools I mentioned above. We use all of the tools I mentioned: Google Analytics, Google Search Console, Mixpanel, and SimilarWeb PRO. For different tasks and goals, we use different tools accordingly. SimilarWeb PRO, comparing to other tools give good industry and market analysis.
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Return on Investment

  • Since I'm not a purchaser of the product, only a user, I can't really speak to the ROI.
  • I do think it serves a purpose and we are able to get some usable data from it.
  • I think until we add other analytical software, this was a great starting point.
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  • We haven't started using paid plan yet, so we have not spent money on the tool, just time
  • It didn't take much time to start using the software and it gave us some insights, so I would say we have a positive ROI
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Pricing Details

App Annie

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

SimilarWeb PRO

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details