Appcast vs. Kwanzoo

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Appcast
Score 7.9 out of 10
N/A
Appcast is a recruiting software solution offered by Appcast, Inc.
$0
Pay-Per-Applicant
Kwanzoo
Score 7.1 out of 10
N/A
Kwanzoo is a cloud-based platform built to help customers deliver media-based advertisements for both retargeting and account-based marketing campaigns. Kwanzoo has robust integrations with popular marketing automation and CRM platforms such as Marketo, Salesforce, Oracle's Eloqua, and IBM Silverpop to give end users insights within the platforms they are already comfortable with using. The Kwanzoo platform utilizes a "do-it-yourself" approach to building media advertisements from banners to…N/A
Pricing
AppcastKwanzoo
Editions & Modules
Appcast Exchange
$0
Pay-Per-Applicant
Clickcast
$0
License
No answers on this topic
Offerings
Pricing Offerings
AppcastKwanzoo
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Features
AppcastKwanzoo
Ad Network Integration
Comparison of Ad Network Integration features of Product A and Product B
Appcast
-
Ratings
Kwanzoo
10.0
2 Ratings
30% above category average
Data Transfer00 Ratings10.02 Ratings
DSP integration00 Ratings10.02 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Appcast
-
Ratings
Kwanzoo
8.2
2 Ratings
5% above category average
Ad campaign creation00 Ratings9.02 Ratings
Ad deployment00 Ratings8.02 Ratings
Display advertising00 Ratings9.02 Ratings
Ad display and retargeting segmentation00 Ratings7.02 Ratings
Sequence targeting00 Ratings8.02 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
Appcast
-
Ratings
Kwanzoo
9.0
2 Ratings
14% above category average
Ad dashboards00 Ratings9.02 Ratings
Ad performance reports00 Ratings9.02 Ratings
Ad conversion tracking00 Ratings10.02 Ratings
Ad attribution reporting00 Ratings8.02 Ratings
Ad forecasting and optimization00 Ratings9.02 Ratings
Best Alternatives
AppcastKwanzoo
Small Businesses
Zoho Recruit
Zoho Recruit
Score 7.9 out of 10
Criteo Commerce Growth
Criteo Commerce Growth
Score 8.8 out of 10
Medium-sized Companies
Zoho Recruit
Zoho Recruit
Score 7.9 out of 10
The Trade Desk
The Trade Desk
Score 7.8 out of 10
Enterprises
Handshake Talent Engagement Suite
Handshake Talent Engagement Suite
Score 7.9 out of 10
Criteo Commerce Growth
Criteo Commerce Growth
Score 8.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AppcastKwanzoo
Likelihood to Recommend
9.0
(1 ratings)
7.0
(2 ratings)
Likelihood to Renew
-
(0 ratings)
9.1
(1 ratings)
User Testimonials
AppcastKwanzoo
Likelihood to Recommend
Appcast, Inc.
It has allowed me to streamline my job ad buying and selling process all in one dashboard.
Read full review
Kwanzoo, Inc.
Well Suited:
  • ABM Targeting
  • ABM Reach
  • Engagement with Targeted Accounts
  • Improved efficiency of retargeting spend
  • Full service is available if staff is limited
  • Reporting and Analytics
  • Connectivity to other engagement platforms
  • S3, Eloqua CDO or Salesforce feed for purposes of analysis or AI
Read full review
Pros
Appcast, Inc.
  • Makes it easy to manage job feeds.
  • Makes it easy to manage traffic acquisition from multiple publishers.
  • Easy to use reporting dashboard for you and your customers.
Read full review
Kwanzoo, Inc.
  • Price
  • Tools for analysis
  • Data management
Read full review
Cons
Appcast, Inc.
  • Need to be more open to suggestions from clients.
  • Need to get better customer service turnaround time.
  • Need more knowledgeable staff.
Read full review
Kwanzoo, Inc.
  • The UI is not as intuitive as I would like.
  • I left before they rolled out the automated ABM targeting analysis but the data from the Beta was incredible.
Read full review
Likelihood to Renew
Appcast, Inc.
No answers on this topic
Kwanzoo, Inc.
No longer at this company but will absolutely invest with Kwanzoo in my next roll.
Read full review
Alternatives Considered
Appcast, Inc.
No answers on this topic
Kwanzoo, Inc.
Read full review
Return on Investment
Appcast, Inc.
  • Positive sales margins.
  • Positive time allocation.
Read full review
Kwanzoo, Inc.
  • We managed to reduce costs in about 32% of the customer.
  • Increased engagement in ad reach by 18%
  • Our team was communicating better
Read full review
ScreenShots

Appcast Screenshots

Screenshot of The Appcast Dashboard: Real-time reporting across all recruitment marketing channels.Screenshot of Appcast Dashboard: Source Report