Appcast vs. Magnite

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Appcast
Score 7.9 out of 10
N/A
Appcast is a recruiting software solution offered by Appcast, Inc.
$0
Pay-Per-Applicant
Magnite
Score 8.0 out of 10
N/A
Magnite (formerly Rubicon Project) is an independent sell-side advertising platform.N/A
Pricing
AppcastMagnite
Editions & Modules
Appcast Exchange
$0
Pay-Per-Applicant
Clickcast
$0
License
No answers on this topic
Offerings
Pricing Offerings
AppcastMagnite
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Features
AppcastMagnite
Ad Network Integration
Comparison of Ad Network Integration features of Product A and Product B
Appcast
-
Ratings
Magnite
7.5
2 Ratings
1% above category average
Data Transfer00 Ratings7.02 Ratings
DSP integration00 Ratings8.02 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Appcast
-
Ratings
Magnite
8.0
2 Ratings
2% above category average
Ad campaign creation00 Ratings8.02 Ratings
Ad deployment00 Ratings8.02 Ratings
Display advertising00 Ratings8.02 Ratings
Ad display and retargeting segmentation00 Ratings8.02 Ratings
Sequence targeting00 Ratings8.02 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
Appcast
-
Ratings
Magnite
7.3
2 Ratings
6% below category average
Ad dashboards00 Ratings8.02 Ratings
Ad performance reports00 Ratings7.02 Ratings
Ad conversion tracking00 Ratings7.02 Ratings
Ad attribution reporting00 Ratings8.01 Ratings
Cross-channel ad management00 Ratings8.02 Ratings
Ad forecasting and optimization00 Ratings6.01 Ratings
Best Alternatives
AppcastMagnite
Small Businesses
Zoho Recruit
Zoho Recruit
Score 7.8 out of 10
Google Ad Manager
Google Ad Manager
Score 8.6 out of 10
Medium-sized Companies
Zoho Recruit
Zoho Recruit
Score 7.8 out of 10
The Trade Desk
The Trade Desk
Score 8.1 out of 10
Enterprises
Handshake Talent Engagement Suite
Handshake Talent Engagement Suite
Score 8.1 out of 10
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 8.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AppcastMagnite
Likelihood to Recommend
9.0
(1 ratings)
9.0
(2 ratings)
User Testimonials
AppcastMagnite
Likelihood to Recommend
Appcast, Inc.
It has allowed me to streamline my job ad buying and selling process all in one dashboard.
Read full review
Magnite (Rubicon Project)
If a colleague needed a platform with fast customer service and detailed reporting to sell their mobile inventory then I would recommend Rubicon Project. However, if my colleague needed a platform that gave instant current reporting data then I would be less likely to recommend Rubicon Project to them.
Read full review
Pros
Appcast, Inc.
  • Makes it easy to manage job feeds.
  • Makes it easy to manage traffic acquisition from multiple publishers.
  • Easy to use reporting dashboard for you and your customers.
Read full review
Magnite (Rubicon Project)
  • Cleanest supply ecosystem. They are skilled at processing inventory and bids in order to streamline monetization and drive yield.
  • Client support is excellent. Client services is deeply invested in your business and successful at driving key business goals within your organization when working on your behalf.
Read full review
Cons
Appcast, Inc.
  • Need to be more open to suggestions from clients.
  • Need to get better customer service turnaround time.
  • Need more knowledgeable staff.
Read full review
Magnite (Rubicon Project)
  • If possible to update the reporting to have less delay time on the data.
  • The reporting portal cuts off the bid request data after a period of time.
  • The UI seems to be a bit slower lately.
Read full review
Alternatives Considered
Appcast, Inc.
No answers on this topic
Magnite (Rubicon Project)
Rubicon had superior client services and monetization techniques.
Read full review
Return on Investment
Appcast, Inc.
  • Positive sales margins.
  • Positive time allocation.
Read full review
Magnite (Rubicon Project)
  • Rubicon Project has made it easier to optimize so that we could get the fullest ROI on our inventory through their alerts on which deal needs troubleshooting.
  • They also send a daily report which notifies you which advertisers have low render rate which is very helpful when figuring which creatives need to troubleshooting.
Read full review
ScreenShots

Appcast Screenshots

Screenshot of The Appcast Dashboard: Real-time reporting across all recruitment marketing channels.Screenshot of Appcast Dashboard: Source Report