Appcues vs. Totango

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Appcues
Score 9.1 out of 10
N/A
Appcues is online software for creating in-product experiences such as user onboarding, feature announcements, etc. without writing any code. (The vendor believes it's the non-technical people who oftentimes have the best information about a software user's needs and desires.) The goal of using Appcues is to improve product engagement within the user's own customer base.
$299
per month/billed monthly
Totango
Score 8.4 out of 10
N/A
Totango customer success software, now with Catalyst, helps enterprise businesses and cross-functional teams accelerate customer outcomes in productivity, retention, and expansion. Totango and Catalyst will become a unified product, following the merger in February 2024.
$2,988
per year
Pricing
AppcuesTotango
Editions & Modules
Essentials
$299
per month/billed monthly
Growth
$879
per month/billed annually
Enterprise
Contact sales team
Starter
$2,988
per year
Enterprise
$18,000
per year
Premier
Custom
Offerings
Pricing Offerings
AppcuesTotango
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional DetailsEach package gives teams a 360° customer account profile, customer health scoring, customer journey program templates (SuccessBLOCS), automated workflows (SuccessPlays), email campaigns, self-paced onboarding, and customer support.
More Pricing Information
Features
AppcuesTotango
Security
Comparison of Security features of Product A and Product B
Appcues
-
Ratings
Totango
8.4
182 Ratings
3% below category average
Role-based user permissions00 Ratings8.4182 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Appcues
-
Ratings
Totango
7.9
216 Ratings
7% below category average
API00 Ratings6.8149 Ratings
Integration with Salesforce.com00 Ratings8.0173 Ratings
Integration with Marketo00 Ratings8.935 Ratings
Customer Data Extraction / Integration
Comparison of Customer Data Extraction / Integration features of Product A and Product B
Appcues
-
Ratings
Totango
7.6
247 Ratings
12% below category average
Product usage00 Ratings7.8243 Ratings
Help desk / support tickets00 Ratings7.3160 Ratings
Customer Success Management
Comparison of Customer Success Management features of Product A and Product B
Appcues
-
Ratings
Totango
7.6
260 Ratings
8% below category average
NPS surveys00 Ratings8.0124 Ratings
Sponsor tracking00 Ratings6.16 Ratings
Customer profiles00 Ratings7.8251 Ratings
Automated workflow00 Ratings8.4240 Ratings
Internal collaboration00 Ratings7.1226 Ratings
Customer health scoring00 Ratings7.6253 Ratings
Customer segmentation00 Ratings8.3243 Ratings
CSM Reporting & Analytics
Comparison of CSM Reporting & Analytics features of Product A and Product B
Appcues
-
Ratings
Totango
7.5
254 Ratings
8% below category average
Customer health trends00 Ratings7.7243 Ratings
Engagement analytics00 Ratings7.7229 Ratings
Revenue forecasting00 Ratings7.0175 Ratings
Dashboards00 Ratings7.8237 Ratings
Best Alternatives
AppcuesTotango
Small Businesses
Pendo.io
Pendo.io
Score 8.2 out of 10
Intercom
Intercom
Score 8.7 out of 10
Medium-sized Companies
Whatfix
Whatfix
Score 9.3 out of 10
CustomerSuccessBox
CustomerSuccessBox
Score 9.5 out of 10
Enterprises
Whatfix
Whatfix
Score 9.3 out of 10
Cisco Webex Experience Management (discontinued)
Cisco Webex Experience Management (discontinued)
Score 8.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AppcuesTotango
Likelihood to Recommend
7.7
(7 ratings)
8.3
(261 ratings)
Likelihood to Renew
-
(0 ratings)
7.4
(8 ratings)
Usability
-
(0 ratings)
8.6
(95 ratings)
Availability
-
(0 ratings)
9.9
(3 ratings)
Performance
-
(0 ratings)
8.8
(2 ratings)
Support Rating
-
(0 ratings)
8.1
(93 ratings)
Online Training
-
(0 ratings)
7.0
(1 ratings)
Implementation Rating
-
(0 ratings)
10.0
(12 ratings)
Configurability
-
(0 ratings)
8.2
(4 ratings)
Ease of integration
-
(0 ratings)
8.0
(8 ratings)
Product Scalability
-
(0 ratings)
9.8
(3 ratings)
Vendor post-sale
-
(0 ratings)
8.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
8.0
(1 ratings)
User Testimonials
AppcuesTotango
Likelihood to Recommend
Appcues
It is well suited for SaaS products or services that have a highly complex user interface. Through Appcues, you can ensure that people discover all the existing and new features and make them understand the value of your product as soon as possible to address the evergreen issue of churn. But if your user interface is really messed up, you should change the product itself instead of using a tool like Appcues to explain everything on the screen.
Read full review
Totango
for a CSM it´s marvelous, you have in one window everything,the agenda for your day by day work, the workload you have in a day,all the customers database and call history added by tasks and toutch points, the to do thing in each customer you know what to do next, with renewal you hace an digital engadgement with customers inform they need to renew in order to keep using the app.
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Pros
Appcues
  • As a whole, Appcues is very easy to use.
  • You can build templates to easily style future modal windows and tooltips.
  • They have great customer service! Any time I've had a question our support rep always gets back to me with solutions.
Read full review
Totango
  • Enables us to easily send and collect NPS & CSAT scores regularly.
  • Syncs with HubSpot to bring in updated client data and deals automatically.
  • Allows us to manage clients based on health score which is multi-dimensional.
  • I can log touch points directly in Totango from Gmail so easily..
  • As we improve and develop our non SaaS business client experience, Totango continues to develop more functionality that we can benefit from.
Read full review
Cons
Appcues
  • We were extremely surprised that there are not any Appcues used in Appcues. The app is pretty easy to use, once you figure out how to use it. There were not any type of tutorials when we logged in that quickly walked through how to setup a flow.
  • Appcues has lots of support articles, however they are almost so numerous that it was hard to find simple onboarding documentation that we found useful.
  • The different tooltips and product actions are great, but being able to customize the different cues a little bit more by changing sizes and aspect ratios could be an improvement.
Read full review
Totango
  • Integrations -- in my experience, they constantly break and disconnect.
  • Implementation -- I feel it was a HUGE challenge to set-up our environment. It took over 200 hours and it didn't work.
  • Communication -- during implementation/onboarding, in my opinion, we were mislead on how to create some of our custom data objects and it ended up being a big waste of time since the approach we were instructed to use ended up being incorrect.
Read full review
Likelihood to Renew
Appcues
No answers on this topic
Totango
I personally believe Totango is the right Customer Success Tool for me, my team, and my organization. I couldn't find limitations until now, it's capabilities are on point and it's very scalable. of course, transitioning to another tool would mean a lot of hours and training, and would expose risks
Read full review
Usability
Appcues
No answers on this topic
Totango
It is easy to use and understand, and simple to follow day to day. Logging notes and tasks is one of the key areas this is utilised along with tracking reports and accessing key data points for conversations with customers which is helpful. Mobile app helps too to access information on the go.
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Reliability and Availability
Appcues
No answers on this topic
Totango
I have yet to experience any downtime with Totango (knock on wood) so reliability has been really top tier since we were onboarded. Given that the support team has been really helpful so far, I can imagine should downtime every be the case, they'll be able to communicate proactively/effectively on the current state of the platform
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Performance
Appcues
No answers on this topic
Totango
At times the integration sync can be really slow when it comes to touchpoints. I can't say the same for customer health syncing, but I do tend to notice the lag from email syncing, and in those cases, I will need to refresh the Totango page a couple of times or wait a couple of extra seconds/minutes for it to show up.
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Support Rating
Appcues
No answers on this topic
Totango
I give Totango a support rating of 10 because I can always get support whenever needed. If its a technical issue, I know I can email their support team for help. If it's a more in depth question with respect to our instance of Totango, I can reach out to our CSM and always get help in a very reasonable amount of time. I always look to Totango as the standard when I think of how to best communicate and support our own customers.
Read full review
Online Training
Appcues
No answers on this topic
Totango
Our CSM did a great job of conducting the training so we understand, at the very least, the functionality that is directly relevant to us. This also allowed us to train our own new team mates when onboarding based on the training flow that was first presented to us. This was also conducted as a interactive sessions, as training are notoriously known to be dry
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Implementation Rating
Appcues
No answers on this topic
Totango
Totango has been easy for our team to integrate most of our new features into, which is great considering we have to factor in the customers' usage of the new features into all of the health and usage metrics we have. It has taken a while to integrate our second product however, which is why I would rank this a 7.
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Alternatives Considered
Appcues
It has a much, much better user interface, better customer care, and of course better pricing. This along with the fact that they were very accommodating for our use case ensured we went ahead with Appcues.
Read full review
Totango
Pipedrive is a great CRM for Sales purposes but it doesnt give much tools for CX management. Totango is all the opposite, it is an excellent product for Customer Management . We currently use both platforms integrated with each other and it gives great results to both Sales and Customer Success teams
Read full review
Scalability
Appcues
No answers on this topic
Totango
Information keeps missing and changing in totango . Because of that there is are lot of problems with it. We need to manually keep the backup in an another file. More over if in case we take the backup its so hard to track since its all in numbers. Totango can be much better if the cloud storage is working fine. My company is planning to discontinue due to this factor
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Return on Investment
Appcues
  • Appcues has allowed us to quickly deploy user help features that target specific users, audiences, even customers with very little effort.
  • Appcues has helped gain user traction by providing helpful tooltips, tours, and other rich content, reducing the first-time user learning curve.
Read full review
Totango
  • Since using Totango we have seen our engagement numbers go up as we are better able to identify the groups that are struggling.
  • We have also seen an increase in retention as we are more consistent in messaging and not missing any data.
Read full review
ScreenShots

Totango Screenshots

Screenshot of Collaboration tools to manage a customer portfolioScreenshot of a 360° view of customer healthScreenshot of the dashboard to monitor customer metricsScreenshot of an engaging in-app experiences and email campaigns to improve customer retentionScreenshot of integrated data in the Customer Data Hub