Apple iAd

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apple iAd
Score 9.4 out of 10
N/A
Apple's iAd is a mobile advertising and app-monetization solution.N/A
Pricing
Apple iAd
Editions & Modules
No answers on this topic
Offerings
Pricing Offerings
Apple iAd
Free Trial
No
Free/Freemium Version
No
Premium Consulting/Integration Services
No
Entry-level Setup FeeNo setup fee
Additional Details—
More Pricing Information
Community Pulse
Apple iAd
Considered Both Products
Apple iAd
Chose Apple iAd
Apple iAd does a really better job compared to Google Ads (UAC or Universal App Campaigns) for targeting iOS users. Besides, it's not a black box campaign like the universal app campaign on google. There is much more control in terms of keyword-level bidding, negative keywords, …
Chose Apple iAd
In some instances, we developed an experience for AdMob simultaneously with our iAd experience, working with both teams on a daily basis. While the Google team was skilled, receptive and helpful, Apple device functionality was broader and thus allowed for a little more …
Top Pros
Top Cons
Best Alternatives
Apple iAd
Small Businesses
Google AdMob
Google AdMob
Score 8.6 out of 10
Medium-sized Companies
Yahoo Native
Yahoo Native
Score 6.8 out of 10
Enterprises
Marin Software
Marin Software
Score 9.1 out of 10
All AlternativesView all alternatives
User Ratings
Apple iAd
Likelihood to Recommend
9.4
(5 ratings)
User Testimonials
Apple iAd
Likelihood to Recommend
Apple
I think iAd works best when it's possible to create a fresh immersive experience. If you're only using the platform to repurpose content a user could easily find elsewhere, it may not be worth their time or yours. If the product or message supports development of content that provides value, entertainment or otherwise, for a user, the platform offers ample opportunity
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Pros
Apple
  • Driving traffic to our website.
  • Increasing donations based on people viewing our ad.
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Cons
Apple
  • Attribution reporting
  • integration with Firebase and other mobile measurement partners
  • Slow platform
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Alternatives Considered
Apple
In some instances, we developed an experience for AdMob simultaneously with our iAd experience, working with both teams on a daily basis. While the Google team was skilled, receptive and helpful, Apple device functionality was broader and thus allowed for a little more imagination in bringing intuitive relevance to the creative content we developed
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Return on Investment
Apple
  • We could deliver more, so it helped improve the business
  • Clients got more with better results, since it's a Apple solution so it prevents possible bugs
  • Since it's easy to learn, every developer and designer could help us in the process
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ScreenShots