Apple iAd vs. Nativo

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apple iAd
Score 9.3 out of 10
N/A
Apple's iAd is a mobile advertising and app-monetization solution.N/A
Nativo
Score 8.0 out of 10
N/A
The Nativo Ad Platform from Nativo in El Segundo is designed to empower publishers with advanced advertising technology for native and sponsored content.N/A
Pricing
Apple iAdNativo
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Apple iAdNativo
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Best Alternatives
Apple iAdNativo
Small Businesses
Google AdMob
Google AdMob
Score 8.5 out of 10
Amazon Advertising Sponsored Products
Amazon Advertising Sponsored Products
Score 7.9 out of 10
Medium-sized Companies
Taboola
Taboola
Score 7.8 out of 10
Amazon Advertising Sponsored Products
Amazon Advertising Sponsored Products
Score 7.9 out of 10
Enterprises
Marin Software
Marin Software
Score 9.1 out of 10
AdSense
AdSense
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Apple iAdNativo
Likelihood to Recommend
9.4
(5 ratings)
8.0
(1 ratings)
User Testimonials
Apple iAdNativo
Likelihood to Recommend
Apple
I think iAd works best when it's possible to create a fresh immersive experience. If you're only using the platform to repurpose content a user could easily find elsewhere, it may not be worth their time or yours. If the product or message supports development of content that provides value, entertainment or otherwise, for a user, the platform offers ample opportunity
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Nativo, Inc.
It is perfect for clients who want to create native stories. Setup is easy and it lets you edit the campaign name even after it has run. Reporting tools are pretty easy to use.
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Pros
Apple
  • Driving traffic to our website.
  • Increasing donations based on people viewing our ad.
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Nativo, Inc.
  • Easy to set up
  • Good reporting
  • Good support
  • Provide network advertisers for unsold inventory
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Cons
Apple
  • Attribution reporting
  • integration with Firebase and other mobile measurement partners
  • Slow platform
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Nativo, Inc.
  • It would be nice if they provide dashboards for individual advertisers (campaigns) instead of the dry tables.
  • It would be nice if the current dashboard could show impressions and clicks and CTR on one chart and let users filter by campaign.
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Alternatives Considered
Apple
In some instances, we developed an experience for AdMob simultaneously with our iAd experience, working with both teams on a daily basis. While the Google team was skilled, receptive and helpful, Apple device functionality was broader and thus allowed for a little more imagination in bringing intuitive relevance to the creative content we developed
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Nativo, Inc.
No answers on this topic
Return on Investment
Apple
  • We could deliver more, so it helped improve the business
  • Clients got more with better results, since it's a Apple solution so it prevents possible bugs
  • Since it's easy to learn, every developer and designer could help us in the process
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Nativo, Inc.
  • Overall the results are positive.
  • We are able to monetize the unsold inventory through its network.
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ScreenShots

Nativo Screenshots

Screenshot of Nativo dashboardScreenshot of Simplify Creative Execution. Integrated creative building technology with an ad previewer provides the flexibility to build content in either a coded or code-free environment, streamlining content production and approvals.Screenshot of Drive Site Monetization. Pick one of our flexible integration options to gain access to Nativo’s unique demand sourced from our direct brand and agency relationships.Screenshot of Transform Your Content from an Art to a Science. Consumers engage with native advertising differently than traditional formats so measurement needs to go beyond counting clicks. Nativo arms advertisers with nuanced metrics and actionable insights to precisely tune campaign performance.