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4 Ratings
8 Ratings
4 Ratings
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Score 7.2 out of 101
8 Ratings
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Score 8 out of 101

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Likelihood to Recommend

Apptopia

If your business revolves around technology in apps, revenue generated by certain apps that are industry specific, Apptopia is the way to go. You can see data like DAU, MAU, ARPU, market leaders, SDKs, geographics, analytics. Literally anything you would want to know about mobile apps or the market and technology around them, you can get with Apptopia.
Megan Armes profile photo

Localytics

It is a great product for a smaller team to integrate into their app to start getting some in-depth analytics. The web interface is a great analytics tool without the need for writing SQL. Lack of Unity support makes it a lesser choice for mobile gaming. Like many third-party products, once data needs become substantial, the business will likely outgrow Localytics and will move towards an in-house solution.
Kyle Campbell profile photo

Pros

  • Apptopia not only allows you to see what technologies are being used in an app, but also when an technology is removed, inactive or installed.
  • You can create alerts to help you stay on top of changes in the market, SDK, revenue, user base and more.
  • The benefits of working with an SMB company is you get their full attention at any point in the customer lifecycle. Early on to our usage of Apptopia we had the Chief Product Officer getting on calls and video shares with us to hear our feedback, ask for suggestions and to showcase new/upcoming features. They have excellent customer support and are constantly updating and adding to their already amazing product.
  • The employees that work there are very receptive and helpful as well. I was reviewing another tool for my company to use and noticed one of their managers had left a review about the given tool. I personally reached out to her asking for her opinion and feedback before buying and she responded within a day.
Megan Armes profile photo
  • Great web interface which provides a couple of levels of pivoting and filtering of data
  • Straight-forward integration for simpler use cases
  • Access to raw data through S3 for use in your own data pipeline
Kyle Campbell profile photo

Cons

  • very inaccurate in my team's experience.
  • the beautiful traffic map breakdown was also very inaccurate
  • Needs more app coverage. Did not have information for alot of large publishers we are looking to contact.
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  • Unity SDK plugin support is severely lacking
  • Mobile gaming apps do not seem to be a priority for their business
  • Development focus in the last couple of years has been on their marketing product over their analytics product
Kyle Campbell profile photo

Likelihood to Renew

No score
No answers yet
No answers on this topic
Localytics7.0
Based on 1 answer
There is a lot of competition. I would renew if there isn't anything more exceptional that would justify the re-coding and implementation load costs
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Alternatives Considered

Overall it stacked up poorly against other competitors. The inaccurate info, limited coverage on apps and slow UI made it an unpleasant experience. I do not recommend using this program and think there are better solutions out there. The customer support also was not great
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Also used Adobe Marketing Suite for App Measurement. This was useful because it can be correlated with on site usage. But it required a more depth implementation and is more expensive.
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Return on Investment

  • Overall was poor ROI. It was not cheap and did not bring much value.
  • Reports seemed to be good at first but later found lots of inaccuracies
  • Could not find information on premium publishers
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  • Was our first provider of user-level event data
  • Allows for many users to easily answer their own questions before making requests of the data team
  • Raw data dumps gave the data team the ability to provide more in-depth analyses.
Kyle Campbell profile photo

Pricing Details

Apptopia

General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Apptopia Editions & Modules
Apptopia
Edition
Start Plan
$791
Engage Plan
$8991
Grow Plan
$1,4991
1. month
Additional Pricing Details
Custom plans are available, including the option for a robust API integration. Email sales@apptopia.com or call 1-855-277-8674 to learn more.

Localytics

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Localytics Editions & Modules
Localytics
Additional Pricing Details