What users are saying about
4 Ratings
11 Ratings
4 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 5.6 out of 101
11 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 7.6 out of 101

Likelihood to Recommend

APSIS Pro

Works well, relatively easy to use - but lacks some up-to-date and modern features as well as look and feel. The support provided is OK but not world class. It is too bad as APSIS as a company is quite good at inspiring and providing insights into trends in email marketing.
Henrik Christensen profile photo

Mailigen

If you have more than 20 people to reach with an e-mail and you want to make sure you they read your message, Mailigen is your guy!Before making an e-mail campaign I recommend you go through their knowledge base and find out how to use it's features fully.
Mārtiņš Pakulis profile photo

Feature Rating Comparison

Email & Online Marketing

APSIS Pro
7.4
Mailigen
7.4
WYSIWYG email editor
APSIS Pro
7.0
Mailigen
8.0
Dynamic content
APSIS Pro
7.0
Mailigen
8.0
Ability to test dynamic content
APSIS Pro
7.0
Mailigen
7.0
A/B testing
APSIS Pro
9.0
Mailigen
6.0
Mobile optimization
APSIS Pro
9.0
Mailigen
8.0
Email deliverability
APSIS Pro
9.0
Mailigen
9.0
List management
APSIS Pro
6.0
Mailigen
3.0
Triggered drip sequences
APSIS Pro
5.0
Mailigen
10.0

Reporting & Analytics

APSIS Pro
1.0
Mailigen
3.0
Dashboards
APSIS Pro
1.0
Mailigen
3.0
Standard reports
APSIS Pro
1.0
Mailigen
4.0
Custom reports
APSIS Pro
1.0
Mailigen
2.0

Pros

APSIS Pro

  • We have a pre-designed template and pre-build elements and thus it is quite easy to compose nice looking newsletters.
  • Doing split-tests on subject, clicks etc. is quite easy and requires no tech help.
  • Imporing new contacts and adding to the list is straight forward.
Henrik Christensen profile photo

Mailigen

  • Very personal and accessible product experts - we're in contact almost daily
  • Option to automate the newsletter sending according to our specific needs
  • Constantly developing platform - value is increasing all the time
Cristo Pajust profile photo

Cons

APSIS Pro

  • The user interface is not good. Too much scrolling and too many menues to navigate. Half of the pages are updated to a "new" look with the rest still being the (really) old design. This badly needs a make-over.
  • There is no one-click "send reminder to those who did not open". To send reminders, it is nescessary to build a filter a do a new send using the filter. Such a simple and often repeated task should be automated.
  • It is not possible to add a "Why did you leave us?"-page for opt-outs... Really misses this.
  • The statistics are too limited and to difficult to use - mostly due to the UI design as described above.
Henrik Christensen profile photo

Mailigen

  • Company could provide more information about additional services
Ingus Krumins profile photo

Likelihood to Renew

APSIS Pro

No score
No answers yet
No answers on this topic

Mailigen

Mailigen 8.7
Based on 7 answers
We are satisfied with this cooperation and we don't see why we should change email marketing service provider at this point. Excellent service and rapid new feature development keeps us very satisfied.
Egils Boitmanis profile photo

Usability

APSIS Pro

No score
No answers yet
No answers on this topic

Mailigen

Mailigen 8.2
Based on 1 answer
Although it is easy to use for basic users and people with no experience in e-mail marketing, but for more advanced users it still lacks functionality - really advanced filtering - on it's web interface. However everything is possible once you use API.
Mārtiņš Pakulis profile photo

Support

APSIS Pro

No score
No answers yet
No answers on this topic

Mailigen

Mailigen 9.1
Based on 1 answer
Although time to time I send a support ticket, but more frequently I use the live support option on their website. I get instant feedback and feel that my problem is addressed immediately.
Mārtiņš Pakulis profile photo

Implementation

APSIS Pro

No score
No answers yet
No answers on this topic

Mailigen

Mailigen 7.3
Based on 1 answer
With most systems it is faily easy. It offers CSV import so transferring contacts should be easy.
Mārtiņš Pakulis profile photo

Alternatives Considered

APSIS Pro

MailChimp offers more flexibilty but also seems a bit more complicated to use. We did not use it long enough to really get an idea of the positive and negative.
Henrik Christensen profile photo

Mailigen

In comparison Mailigen has better customer support and more advanced features.
Egils Boitmanis profile photo

Return on Investment

APSIS Pro

  • We are still trying to figure out how to use this medium for sales. We have had some success with Black Monday sales, but in general we do not have much response to our emails.
  • We have increases our visibility with our customers by making sure to land in their mailbox regulary with nice looking messages.
Henrik Christensen profile photo

Mailigen

  • It lifted up our email remarketing revenue by a fair amount
Kristofs Blaus profile photo

Pricing Details

APSIS Pro

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?

Mailigen

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?

Add comparison