What users are saying about

APSIS Pro

3 Ratings

Moosend

1 Ratings

APSIS Pro

3 Ratings
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Score 5 out of 101

Moosend

1 Ratings
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Score 9.1 out of 101

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Likelihood to Recommend

APSIS Pro

Works well, relatively easy to use - but lacks some up-to-date and modern features as well as look and feel. The support provided is OK but not world class. It is too bad as APSIS as a company is quite good at inspiring and providing insights into trends in email marketing.
Henrik Christensen profile photo

Moosend

I have recently migrated my email marketing campaigns over to Moosend and found throughout my trial the system to work very well. The interface is simple to understand and any queries I have had have been quickly answered by the team there. I am looking forward to a long relationship with them.
Darren Gilchrist profile photo

Feature Rating Comparison

Email & Online Marketing

APSIS Pro
7.4
Moosend
7.0
WYSIWYG email editor
APSIS Pro
7.0
Moosend
8.2
Dynamic content
APSIS Pro
7.0
Moosend
4.5
Ability to test dynamic content
APSIS Pro
7.0
Moosend
4.5
A/B testing
APSIS Pro
9.0
Moosend
Mobile optimization
APSIS Pro
9.0
Moosend
9.1
Email deliverability
APSIS Pro
9.0
Moosend
8.2
List management
APSIS Pro
6.0
Moosend
7.3
Triggered drip sequences
APSIS Pro
5.0
Moosend

Reporting & Analytics

APSIS Pro
1.0
Moosend
7.7
Dashboards
APSIS Pro
1.0
Moosend
8.2
Standard reports
APSIS Pro
1.0
Moosend
7.3
Custom reports
APSIS Pro
1.0
Moosend

Pros

  • We have a pre-designed template and pre-build elements and thus it is quite easy to compose nice looking newsletters.
  • Doing split-tests on subject, clicks etc. is quite easy and requires no tech help.
  • Imporing new contacts and adding to the list is straight forward.
Henrik Christensen profile photo
  • Easy to use interface
  • Quick and helpful support team
  • Simple to import data
Darren Gilchrist profile photo

Cons

  • The user interface is not good. Too much scrolling and too many menues to navigate. Half of the pages are updated to a "new" look with the rest still being the (really) old design. This badly needs a make-over.
  • There is no one-click "send reminder to those who did not open". To send reminders, it is nescessary to build a filter a do a new send using the filter. Such a simple and often repeated task should be automated.
  • It is not possible to add a "Why did you leave us?"-page for opt-outs... Really misses this.
  • The statistics are too limited and to difficult to use - mostly due to the UI design as described above.
Henrik Christensen profile photo
  • Would like a more personalised sign up form
Darren Gilchrist profile photo

Alternatives Considered

MailChimp offers more flexibilty but also seems a bit more complicated to use. We did not use it long enough to really get an idea of the positive and negative.
Henrik Christensen profile photo
No answers on this topic

Return on Investment

  • We are still trying to figure out how to use this medium for sales. We have had some success with Black Monday sales, but in general we do not have much response to our emails.
  • We have increases our visibility with our customers by making sure to land in their mailbox regulary with nice looking messages.
Henrik Christensen profile photo
  • Monthly costs have reduced to about 1/3 of our previous supplier
  • No limit on number of emails sent, pricing is based on list size instead
  • CTR has remained the same as our previous supplier
Darren Gilchrist profile photo

Pricing Details

APSIS Pro

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Additional Pricing Details

Moosend

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details