ARInsights ARchitect vs. Crowdtap

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
ARchitect
Score 9.0 out of 10
N/A
ARInsights’ SaaS platform is used by B2B tech and services companies for managing their analyst relations (AR) and influencer relations programs. The flagship solution, ARchitect, along with multiple complementary products, help improve AR professionals’ efficiency and productivity.N/A
Crowdtap
Score 6.1 out of 10
N/A
Crowdtap is an influencer marketing platform from the fast growing company of the same name headquartered in New York, for marketers who wish to leverage fans and consumers' content and ideas. Crowdtap is popularly used by well known brands like Kraft, Weightwatchers, Verizon, Hershey's, and more.N/A
Pricing
ARInsights ARchitectCrowdtap
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
ARchitectCrowdtap
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Best Alternatives
ARInsights ARchitectCrowdtap
Small Businesses
Mention
Mention
Score 9.4 out of 10
Mention
Mention
Score 9.4 out of 10
Medium-sized Companies
Mention
Mention
Score 9.4 out of 10
Mention
Mention
Score 9.4 out of 10
Enterprises
Meltwater
Meltwater
Score 6.6 out of 10
Meltwater
Meltwater
Score 6.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
ARInsights ARchitectCrowdtap
Likelihood to Recommend
9.0
(11 ratings)
10.0
(1 ratings)
Likelihood to Renew
1.0
(1 ratings)
-
(0 ratings)
Usability
7.0
(2 ratings)
-
(0 ratings)
Support Rating
6.0
(2 ratings)
10.0
(1 ratings)
User Testimonials
ARInsights ARchitectCrowdtap
Likelihood to Recommend
ARInsights
If you have an AR program across the globe and want to track all interactions you have with them, this tool is right for you. As you can imagine the tool is only as good as the data you put in, so you do have to make it part of your work day to input the data. Say a team member leaves and you have to jump in to cover for them, you are able to see all the interactions they have had with analysts
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Crowdtap
Crowdtap is a good application for teams that need quick feedback on new design or advertising options. They seem to have good data on the respondents and their relative fields. Many of the designs of the questions are easy to distinguish and do not overload the respondent with too many options
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Pros
ARInsights
  • The Event Manager function is a great way plan, invite and send agendas to your analyst attendees.
  • Projects - although needing more work - is a great way to track progress during an evaluation.
  • Premium content is perfect for tracking mentions, sharing reports that are relevant to your constituents and reporting.
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Crowdtap
  • Short quick interactions.
  • Easy payouts.
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Cons
ARInsights
  • We would like to see some project management functions to track RFI, log follow-up actions and assign tasks inside the team.
  • I'd be good to see email open state in the analyst interactions tab.
  • An easier way to report insights from interactions would be hugely useful.
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Crowdtap
  • Occasional question errors.
  • Occasionally run out of questions.
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Likelihood to Renew
ARInsights
As a freelancer I am unlikely to have the budget to use ARchitect on a regular basis I would however look at it seriously if asked by a client or if I was working in an agency with a significant AR practice I would look at it seriously.
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Crowdtap
No answers on this topic
Usability
ARInsights
It's super easy to use, and anything that I cannot figure out, their team usually helps me within hours of my asking!
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Crowdtap
No answers on this topic
Support Rating
ARInsights
In the instances I have had issues its been a little tricky to figure things out, some of the videos are helpful but getting email responses are not great compared to online chat and I have found that the response rates have been more than a day in some instances which is not as responsive as I would like compared to other platforms.I have seen ARInsights have made a number of new hires in the area of account management so I am sure that will have improved the support provided
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Crowdtap
Crowdtap is the easiest and most straightforward way to get quick and easy feedback for competing designs or ideas
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Alternatives Considered
ARInsights
Prior to using ARchitect, we were using Salesforce. While we did have some customization added, it did not nearly have the robustness that ARchitect provides -- especially since it is designed for AR professionals. We've been using ARchitect for about 8 years and have never looked back. Some examples of vast improvements: 1. Analyst firms/bios. With Salesforce, we needed to maintain all analyst bios -- something that ARchitect does. 2. Analyst coverage. We used to track all analyst coverage by visiting multiple analyst websites and manually pasting into spreadsheets. We now not only get a feed of coverage that can be exported into Excel, but we can also customize reports by topic. 3. Reporting. Salesforce did not provide the same reporting capabilities that ARchitect provides.
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Crowdtap
Crowdtap allows the user to provide short questions and images to get quick turnarounds for competing ideas and designs. The rewards system is useful and seems to be very competitive with other products. The questions are mostly short, however you can also create detailed multi-step questions within a campaign. Overall Crowdtap is the best in its area.
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Return on Investment
ARInsights
  • The Event Module has taken days if not weeks out of the prep process for big events.
  • ARchitect is a great way to allow communication with peers, without the need for extra emails, ect, because everyone on the team can see what each other is doing and who they are talking to about which topics.
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Crowdtap
  • Good interaction with employees.
  • Quick feedback and turnaround.
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ScreenShots

ARchitect Screenshots

Screenshot of The database of 10,000+ contacts, where users can search for, discover, and gather information on industry analysts and other prominent B2B influencers.Screenshot of Interactions (inquiries, briefings, meetings, etc.) with analysts and B2B influencers, tracked and managed in a calendar view.Screenshot of A Content Summary that can be used to compare brand’s mentions with competitors’, with tools to identify, track, and analyze research reports, blogs, tweets, and media quotes by industry analysts and b2b influencers.Screenshot of ARchitect’s Emailer solution, with an email designer used segment target lists, schedule and execute campaigns, and report on results.Screenshot of Projects in ARchitect allow users to plan, organize and manage projects (such as vendor evaluations, product launches and analyst days), view progress and stay on track.Screenshot of Briefing books that include analyst bios, analyst research and media coverage, and prior interactions recorded in ARchitect, to prepare executives for their next analyst meeting.