What users are saying about

Asana

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Top Rated
808 Ratings
26 Ratings

Asana

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Top Rated
808 Ratings
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Score 8.3 out of 101
26 Ratings
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Score 8.8 out of 101

Add comparison

Likelihood to Recommend

Asana

Asana functions particularly well in scenarios with well-established teams with well-established processes and a mature SDLC. The reason is that Asana can be configured to do many, many different things, and be used in many, many different ways, and with that power comes a lot of responsibility to figure out your process before you try and automate it. It's software, not magic.
Kirk Brote profile photo

Kapost

I think the filters within the custom fields and custom details is its strongest feature for us. So I would say, the more content you have, the more use you'll get out of Kapost, especially if you need to organize your content in a lot of different ways (as we do for our targeted marketing). We still format edit/publish blogs via WordPress (although we put the draft in Kapost), but blogs aren't necessarily our #1 thing. Perhaps, for people who are really blog-centric, another platform may be better. Kapost is really good, I think, for copy that has a lot of hands on it, and can really benefit from well-structured work flows and a really comprehensive metadata system.
Susan Kemp profile photo

Feature Rating Comparison

Project Management

Asana
7.7
Kapost
Task Management
Asana
9.1
Kapost
Resource Management
Asana
7.8
Kapost
Gantt Charts
Asana
6.5
Kapost
Scheduling
Asana
8.6
Kapost
Workflow Automation
Asana
7.6
Kapost
Team Collaboration
Asana
9.0
Kapost
Support for Agile Methodology
Asana
8.5
Kapost
Support for Waterfall Methodology
Asana
8.5
Kapost
Document Management
Asana
7.0
Kapost
Email integration
Asana
7.1
Kapost
Mobile Access
Asana
7.7
Kapost
Timesheet Tracking
Asana
6.1
Kapost
Change request and Case Management
Asana
8.4
Kapost
Budget and Expense Management
Asana
6.7
Kapost

Professional Services Automation

Asana
6.2
Kapost
Project & financial reporting
Asana
5.5
Kapost
Integration with accounting software
Asana
7.0
Kapost

Content Creation

Asana
Kapost
8.6
Ideation
Asana
Kapost
7.0
Approval workflows
Asana
Kapost
10.0
Content collaboration
Asana
Kapost
9.0
Content calendar
Asana
Kapost
8.0
Network for content licensing/production
Asana
Kapost
9.0

Content Publishing

Asana
Kapost
8.2
Content hub
Asana
Kapost
10.0
Forms / Gated content
Asana
Kapost
7.0
Embedded CTAs
Asana
Kapost
7.9
Content distribution
Asana
Kapost
7.0
Content promotion
Asana
Kapost
8.3
Content automation
Asana
Kapost
8.8

Content Reporting & Analytics

Asana
Kapost
8.2
Audience profiling and targeting
Asana
Kapost
9.0
Closed-loop tracking and reporting
Asana
Kapost
9.0
Content performance analytics
Asana
Kapost
8.0
Campaign optimization dashboard
Asana
Kapost
7.2
Competitive analytics
Asana
Kapost
7.9

Pros

  • Simplicity of user interface without neglecting functionality
  • Timeline and calendar views are extremely useful
  • Templates for repeatable projects
Barbara Carneiro profile photo
  • Filtering: If you make the most out of your custom details and custom fields, you can gain newfound access to materials that may have long been lost in the ether. It's really easy for us, for instance, to see all of our videos at once. Or everything targeting a certain buying stage. Or you can keyword search to see everything on one topic.
  • Workflows: It's really nice to lay out "who sees what when" in a digital way, because everyone involved on an asset can easily see what stage things are at. You can also set deadlines to tasks, which seems a bit more firm than a casual email, because you can visually see how meeting your deadline fits within the whole timeline.
  • Calendars: The calendar feature is nice for us because we have a blog, so we can see when everything is (supposed) to go live. It's easy to see when I, as a copy editor, should be expecting work, so I can align my day accordingly. Way better than the old-fashioned "mental note" system.
Susan Kemp profile photo

Cons

  • Nothing to note, really. We love it!
Barbara Carneiro profile photo
  • Updating custom fields: Some time in the past few months, we had added new options under a certain custom field and had named them "New -- namehere," to alert our Kapost users to the new tags so they wouldn't just skim over them. We thought we could eventually just delete the "New" part. But when we went in to do that, it treated it as a whole new custom field, forcing us to retag a whole slew of content. It would be nice if you could *edit* custom field names, not just add and delete them.
  • Search functionality: This is probably the biggest problem. It's obviously very useful to be able to keyword search, but the Kapost search algorithm only seems to work if you write your search term in order and verbatim. e.g. "Orlando Zoo animals" will not pick up content called "Orlando animals."
  • Submit button: When you create content, there's a "submit" button and a "publish" button at the top right of the screen. I have no idea what the "submit" button does. We usually just hit it to make it go away. I'm not sure if it provides any sort of functionality. The pages in Kapost autosave every few seconds, so it doesn't seem to be a save feature. If it doesn't actually do anything, they should probably remove it.
Susan Kemp profile photo

Likelihood to Renew

Asana10.0
Based on 32 answers
Asana is adding more useful features and it makes the work of their entire team more organized and more efficient. It really helps us in achieving greater achievements as a team. It helps us to earn more revenue since we have more satisfied clients, simply because we are able to finish their project on time or even before the due date.
Brent Lionel Mausisa profile photo
Kapost10.0
Based on 2 answers
I don't foresee us making a change at this point, however, if a competitive product were available that had the content and workflow capabilities of Kapost, with added social media functionality we might be persuaded to try it
Amber Newman profile photo

Usability

Asana6.0
Based on 5 answers
This is the best task management App for teams I have used
Ronen Soreq profile photo
No score
No answers yet
No answers on this topic

Reliability and Availability

Asana8.4
Based on 2 answers
Working with Asana on a daily basis
Ronen Soreq profile photo
No score
No answers yet
No answers on this topic

Support

Asana8.3
Based on 2 answers
They don't fix everything, but they have certainly gone the extra mile for us. When we were frustrated with a recent change that altered our default view of every project, changing it from all projects being visible to just incomplete projects being visible, they wrote a custom script to change all of our default views back for us, so we didn't have to manually click 3,000 times (we have over a thousand projects).
No photo available
No score
No answers yet
No answers on this topic

Alternatives Considered

We had used Mavenlink in other departments but for the Design, Product Development and R&D teams, Asana made much more sense and we have not regretted the switch for them. The organization is key when forming ideas and doing a bunch of research, it is difficult to keep all of these things organized. This was our main goal when we chose Asana, we had heard good things and wanted those benefits for our team.
No photo available
Kapost solves many project management aspects of creating marketing content. The automated workflows allow for faster setup of common assets and automatically remind team mates of deadlines and upcoming requests. It streamlines content creation. Hootsuite Enterprise was made specifically for social media and at the time of using these products, we were focused primarily on email marketing. Hootsuite is more user friendly and has an excellent customer serivce team in my personal experience
No photo available

Scalability

Asana8.2
Based on 1 answer
I used this tool on a daily basis at work and it runs as a solid rock
Ronen Soreq profile photo
Kapost8.0
Based on 1 answer
It's easy to expand across an organization and the software is continuously being improved with new features rolled out to all users
Amanda Joshi profile photo

Return on Investment

  • In the past year, I've been able to retain more clients and partners due to clear deadlines and expectations. Asana allows us to have more upfront communications.
Alexa Tsongranis profile photo
  • It allows us all to compare other email campaigns to each other. We are also able to get almost instant results.
  • By having a working one system - we all can expect the same quality newsletters versus using an outside designer.
No photo available

Pricing Details

Asana

General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
Optional
8.33*
1.  per user per month
Additional Pricing Details
Asana is always free for teams of up to 15 people.

Kapost

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details