AskNicely vs GetFeedback, by SurveyMonkey

• NPS Surveys - Easy to access and use and branded for our company.
• Analytics - AskNicely provides simple and robust analytics for identifying trends in data.
• Workflows - AskNicely uniquely provides automated workflows in response to NPS results. This means teams like customer success and marketing can spend less time reacting and researching and more time working to create programs that drive more business and improve our customer experience.

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• Embed survey responses into an email to allow for easier data capture from customers.
• Automatically creates GetFeedback records in SFDC, which allows for greater visibility and better integration of reporting. This also drives a number of calls to action with internal teams via SFDC workflows and Gainsight.
• Very customizable look and feel of the survey to stay on corporate brand.
• Intuitive user interface.

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• Integrations could always be another but they do a nice job getting Asknicely and CRM’s talking nicely to one another
• I’d like to see more resources on how to take small businesses to the next level of CX execution using NPS and AskNicely
• More, not fewer plan options

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• The only real challenge I've encountered is that they don't have a simple way to use a defined drop-down list that is in our CRM.
• I wish I could get a custom icon for ratings vs. just stars, hearts, circles or numbers. That was not a deal breaker, but it would be kind of cool to have.
• The process of creating a URL (distributing a Salesforce Aware Survey) to embed in an email template is a little complicated and takes some practice, especially for a novice admin that, at the time, didn't have much experience in adding modifiers and merge fields.

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• Ask Nicely is just for internal use and we don't monitor it in relevance to GMV
• Ask Nicely is a good way to provide quantifiable goals in customer service which is often qualitative
• Ask Nicely is a great way to follow up with all customers who have not had a good experience

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• Allowed us to measure our success by asking customers the questions every business wants to know the answer to - what's working?

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