What users are saying about
53 Ratings
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218 Ratings
53 Ratings
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Score 9 out of 100

Hotjar

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218 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.7 out of 100

Likelihood to Recommend

AskNicely

AskNicely is well suited for surveying customers about how they are feeling about your product. This can be their overall feeling or after they have taken a certain action. E.g. used a particular feature. It's not designed for getting through customer feedback, rather gauging satisfaction. You will need to follow up with other survey methods for detailed feedback.
Nikhil George | TrustRadius Reviewer

Hotjar

Hotjar is well suite for organizations that want to get a good glimpse into user behavior on their websites. The tool is easily installed through Google Tag Manager, and then users simply select which pages or paths they want the tool to analyze. After a few days, users can start seeing patterns develop, helping them understand what areas of the user journey flow they need to test out and improve. Hotjar is primarily for web-based experiences, not for mobile applications and other non-web digital applications.
Zach Ettelman | TrustRadius Reviewer

Feature Rating Comparison

Survey Format & Appearance

AskNicely
8.2
Hotjar
Survey templates
AskNicely
8.5
Hotjar
Themes
AskNicely
7.9
Hotjar
Custom logo/branding
AskNicely
8.3
Hotjar

Survey Content

AskNicely
8.7
Hotjar
Changes to live survey
AskNicely
8.8
Hotjar
Question design help
AskNicely
8.7
Hotjar
Multiple question types
AskNicely
8.5
Hotjar

Survey Logic

AskNicely
7.9
Hotjar
Survey logic flexibility
AskNicely
7.9
Hotjar

Survey Reporting & Analytics

AskNicely
8.4
Hotjar
Response tracking
AskNicely
8.9
Hotjar
Data export
AskNicely
8.5
Hotjar
Standard reports
AskNicely
8.3
Hotjar
Custom reports
AskNicely
7.9
Hotjar
Analytics
AskNicely
8.4
Hotjar

Survey Administration & Security

AskNicely
8.8
Hotjar
Access controls
AskNicely
8.9
Hotjar
Compliance
AskNicely
8.7
Hotjar

Survey Distribution

AskNicely
8.4
Hotjar
Vendor-offered crowdsourcing
AskNicely
8.1
Hotjar
Respondent restrictions
AskNicely
8.6
Hotjar

Pros

AskNicely

  • NPS Surveys - Easy to access and use and branded for our company.
  • Analytics - AskNicely provides simple and robust analytics for identifying trends in data.
  • Workflows - AskNicely uniquely provides automated workflows in response to NPS results. This means teams like customer success and marketing can spend less time reacting and researching and more time working to create programs that drive more business and improve our customer experience.
Joel DeWitt | TrustRadius Reviewer

Hotjar

  • Heat mapping is great on Hotjar. It is a good place to start when you are looking at the UX & CRO on your website. You can see the % of people clicking on elements on a page, how far they scroll, and mouse movements.
  • Hotjar is great for session recordings. These record the mouse movements, clicks, pages and scrolls of a user in video format. You can watch these to investigate what works well on a site and identify potential roadblocks and bugs.
  • Hotjar is great as it ensures that users details are anonymous; for instance, if you are watching a session recording, you cannot see what a user types in a form field, as Hotjar blanks this out.
  • Hotjar has a poll function, so you can have polls on your website.
Sarah O'Donnell | TrustRadius Reviewer

Cons

AskNicely

  • Integrations could always be another but they do a nice job getting Asknicely and CRM’s talking nicely to one another
  • I’d like to see more resources on how to take small businesses to the next level of CX execution using NPS and AskNicely
  • More, not fewer plan options
Jim Ford | TrustRadius Reviewer

Hotjar

  • Customization of in-page user surveys - Although it is a great tool to be able to publish and update user surveys that appear on our web page, the customization options (mostly UI) are somewhat limited, making the survey either stick out like a sore thumb, or look like an advertisement or error on our site. It would be great to get a little bit more control over how the survey appears on our site.
  • Honestly, I have not run into any other major examples I can detail where HotJar has not been able to do what I have needed it to do!
Anonymous | TrustRadius Reviewer

Likelihood to Renew

AskNicely

No score
No answers yet
No answers on this topic

Hotjar

Hotjar 5.1
Based on 2 answers
Even though the heat maps and user recordings were useful, our website was significantly slowed down after we installed Hotjar, so much so, that it took over a minute for our blog to load. The data that we gathered was not worth the length that it took our website to load.
Patrick Eng | TrustRadius Reviewer

Usability

AskNicely

No score
No answers yet
No answers on this topic

Hotjar

Hotjar 9.5
Based on 6 answers
So easy and simple to use! Straightforward anyone in the team is able to easily go in and set up anything in Hotjar. The UI is really simple. Whenever you give feedback to Hotjar they continously take on board the feedback and improve the tool.
Halima Satheya | TrustRadius Reviewer

Support Rating

AskNicely

No score
No answers yet
No answers on this topic

Hotjar

Hotjar 9.5
Based on 4 answers
Hotjar is a SaaS-based company, and as such has a good support service. Users can quickly submit support tickets through Hotjar's online portal. Enterprise customers get access to additional support members and have SLAs to support their larger, more complex needs. Overall, Hotjar is extremely reliable and I've never had to reach out to customer support.
Zach Ettelman | TrustRadius Reviewer

Alternatives Considered

AskNicely

We are still evaluating SurveyMonkey against AskNicely, but initial results would seem to favor the latter. For ease-of-use, flexibility, and easily accessible analytics, AskNicely wins on all counts. Both have robust outreach engines, and there are limitations and pros/cons on each application. It is at least a very competitive match up, and I would hesitate to besmirch one tool over the other. SurveyMonkey users would benefit from giving AskNicely a once-over, though.
Art Taylor | TrustRadius Reviewer

Hotjar

To be honest, we have only tried Hotjar session recording. I know there are some alternatives but we haven't tried any of them. I think there are none as complete as Hotjar for what you pay (some do heatmaps, other video recording, other polls). And the thing is that all of that is done pretty decent on Hotjar, so I'm not looking for any alternative right now.
Santiago Valdés | TrustRadius Reviewer

Return on Investment

AskNicely

  • Ask Nicely is just for internal use and we don't monitor it in relevance to GMV
  • Ask Nicely is a good way to provide quantifiable goals in customer service which is often qualitative
  • Ask Nicely is a great way to follow up with all customers who have not had a good experience
Anonymous | TrustRadius Reviewer

Hotjar

  • User Testing Alternative - Instead of hiring UX testers, we can leverage our actual customers to determine how they use our website. This has helped frame website redesign discussions on several occasions.
  • Landing Page Design - We've designed our landing pages based on user feedback from heatmaps we've gathered from Hotjar. Understanding where to place CTAs and other pieces based on user interaction has helped us streamline our landing page design.
  • Device Usage - Part of the data provided by Hotjar includes which device a user is visiting from. This helps us understand how mobile users work differently than desktop users.
Sasha Fritzel | TrustRadius Reviewer

Pricing Details

AskNicely

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

AskNicely Editions & Modules

Additional Pricing Details

Hotjar

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Hotjar Editions & Modules

Edition
Basic$01
Plus39.002
Business$993
  1. 2k pageviews/per day
  2. 10k pageviews per day/per month
  3. 20k pageviews per day/per month
Additional Pricing Details

Rating Summary

Likelihood to Recommend

AskNicely
8.9
Hotjar
9.1

Likelihood to Renew

AskNicely
Hotjar
5.1

Usability

AskNicely
Hotjar
9.5

Support Rating

AskNicely
Hotjar
9.5

Add comparison