AskNicely vs. ProProfs Survey Maker

AskNicely is well suited for surveying customers about how they are feeling about your product. This can be their overall feeling or after they have taken a certain action. E.g. used a particular feature. It's not designed for getting through customer feedback, rather gauging satisfaction. You will need to follow up with other survey methods for detailed feedback.

Incentivized

If you have many hours to spend on the phone or chat with customer service and want to save $100, ProProfs is your platform. For those with limited time to invest, it's worth spending a bit more to get quality service and functionality without a hassle.

• NPS Surveys - Easy to access and use and branded for our company.
• Analytics - AskNicely provides simple and robust analytics for identifying trends in data.
• Workflows - AskNicely uniquely provides automated workflows in response to NPS results. This means teams like customer success and marketing can spend less time reacting and researching and more time working to create programs that drive more business and improve our customer experience.

Incentivized

• ProProfs is cheaper than its competitors.

• Integrations could always be another but they do a nice job getting Asknicely and CRM’s talking nicely to one another
• I’d like to see more resources on how to take small businesses to the next level of CX execution using NPS and AskNicely
• More, not fewer plan options

Incentivized

• [I feel] Customer service closes tickets without resolving the issues first....and there are a lot of issues.
• I paid for the upgraded version, but couldn't get the upgraded functionality without spending days on the phone, chat, and remote desktop with customer service.
• We paid for 500 responses/month, but the survey closed before we reached that number. We asked for a refund so we could pay for another month of advertising, but they ignored the request, instead giving us more days to use the platform (not sure how this was supposed to help).
• Every time you view the Welcome Page, the changes to font and formatting revert back to default and you must re-do them every time.
• The reports aren't what you expect. They are very limited. I expected Q1- 75% answered Yes, 25% No. Instead the reports are listed across columns in an Excel spreadsheet with every respondent's answer in the rows below. The stats are a bit better, but I don't think you can share them with others.
• Very limited functionality in the free or 1st upgrade. You need to go to premium and get on the phone with customer service to get basic functions that appear in Survey Monkey. {I think] their advertising is misleading.

They shouldn't have opened for public use before they figured out their tech glitches, functionality, how to report, billing issues, and customer service. [I feel] it's poorly run and creates hassle, negative ROI, and frustration for organizations using the platform. Unfortunately, needing to call or email ProProfs every week to get the platform to work is not a good service model.

The customer service is not well trained on the issues I've needed to call about. There doesn't seem to be good interaction cross-department at ProProfs and every time I talk to someone new, I have to re-explain the situation or they blame the situation on another department. They don't get quick results for the client.

We are still evaluating SurveyMonkey against AskNicely, but initial results would seem to favor the latter. For ease-of-use, flexibility, and easily accessible analytics, AskNicely wins on all counts. Both have robust outreach engines, and there are limitations and pros/cons on each application. It is at least a very competitive match up, and I would hesitate to besmirch one tool over the other. SurveyMonkey users would benefit from giving AskNicely a once-over, though.

Incentivized

ProProfs feel like a garage start-up that didn't really figure out the functionality or customer service before they launched, while Survey Monkey is reputable and reliable. ProProfs has very limited reporting, but Survey Monkey is exactly what you expect with the basic package- analyzing percentages of each response. Survey Monkey is more customizable, even if you have to pay a bit more.

• Ask Nicely is just for internal use and we don't monitor it in relevance to GMV
• Ask Nicely is a good way to provide quantifiable goals in customer service which is often qualitative
• Ask Nicely is a great way to follow up with all customers who have not had a good experience

Incentivized

• Negative ROI based on extra money spent on upgrading, losing days with the survey not being upgraded on time, losing money on external advertising when the survey closed early, and losing many work hours reaching out to customer service.