Likelihood to Recommend I used Aspire to find influencers for my fashion business and most of the influencers who signed up for my project were unreliable and did not fulfill their contract terms. For example, of 5 influencers I sent products to, only one completed the work that was agreed upon under the Terms. The others received a $195 product and disappeared, even though we signed a contract called Terms that is monitored by Aspire. The main downfall with Aspire is that it doesn't have a system in place to control this. For instance, they don't have a way for brands to leave a review for influencers and they don't block bad influencers (many just want free product) from applying for future projects. Aspire doesn't take responsibility for anything. What is the point of paying money to Aspire if they don't vet their influencers and control the quality of influencers who use their platform?
Read full review If your brand has a good amount of steady social content, and you like to show it on your site along with shoppable links at the catalog and also at the product level, Olapic is an easy to use utiilty and also allows you to render your Instagram feed shoppable. In our case, we had a very active social presence but did not leverage it directly for the customers to shop from it, so Olapic filled that need.
Read full review Pros Account Reps are personable and easy to work with! Wide-range of database of influencers Easy navigate in platform Read full review With Olapic, you can tag UGC and point out which of your products are in the photo, informing other consumers how your products can be used. Olapic offers many out-of-the-box widgets for bringing the tool on to your website with minimal coding necessary. Olapic makes it easy for consumers visiting your website to upload their own images and share their experiences with your products. Read full review Cons Filtering Messages - things seem to get cluttered easily "Deleting" people in campaigns you don't want to work with instead of dismissing Read full review It's a niche solution. If you're looking for niche, it's great. But if you're looking for an enterprise tool connected to many different systems and data solutions, it might not be for you. The revenue analytics are not very reliable. Price. This seems like it would be a great solution for medium size businesses, but the price is not feasible for the product. Read full review Support Rating I have bi-weekly calls with my AspireIQ rep which has been very helpful. Anytime I have a question, notice a bug, etc, she is quick to respond.
Read full review Alternatives Considered We used to use
TapInfluence but we found the selection of influencers to choose from to be limited - we could not manage conversations in the platform
Read full review We have not used many competitors, but we stick with Olapic because of the capabilities that it offers. We don't use much of the reporting functionality, but it is a great tool to allow for collaboration between team members. It also allows us options when it comes to sharing content on the website, as it has gallary-style plug ins to display UGC.
Read full review Return on Investment Making our brand more fun! While our account is "small" we believe investing in influencers has broadened our brand and gotten in front of people we didn't have the capability of Read full review In general, we are seeing customers react to the content and use the links for shopping on our site. Their analytics is perhaps more optimistic than I believe, but content is king, and customers like to see more images of the product in more sizes and situations We are starting to make custom brand pages and landing pages for advertising campaigns, and it's always great to add believable UGC to those pages to showcase a brand's style and general feel. Tracking our social content is a good way to get a more generalized feel of how the brand is tracking, and who is creating content regarding our brand, so that is a beneficial side effect of constantly monitoring our tags. Read full review ScreenShots