Aspire.io vs. Traackr

I used Aspire to find influencers for my fashion business and most of the influencers who signed up for my project were unreliable and did not fulfill their contract terms. For example, of 5 influencers I sent products to, only one completed the work that was agreed upon under the Terms. The others received a $195 product and disappeared, even though we signed a contract called Terms that is monitored by Aspire. The main downfall with Aspire is that it doesn't have a system in place to control this. For instance, they don't have a way for brands to leave a review for influencers and they don't block bad influencers (many just want free product) from applying for future projects. Aspire doesn't take responsibility for anything. What is the point of paying money to Aspire if they don't vet their influencers and control the quality of influencers who use their platform?

Traackr is well-suited for the team that is looking for a quick solution that will go far. For very well-developed teams, adopting a whole new platform like Traackr may not be best-suited for the entire team. Or at the very least, ensure that you are well-equipped to train and educate each and every team member of not only how to use Traackr but also on why Traackr is necessary for the holistic strategy.

Incentivized

• Account Reps are personable and easy to work with!
• Wide-range of database of influencers
• Easy navigate in platform

Incentivized

• The influencer search function is very robust and the database extends to many different areas.
• The framework and Traackr tools are easy-to-use and help efficiently and effectively guide our and our clients' strategies.
• Platform is very user-friendly. You don't need to be a technical expert to use it.

Incentivized

• Filtering Messages - things seem to get cluttered easily
• "Deleting" people in campaigns you don't want to work with instead of dismissing

Incentivized

• Some advanced capabilities may require additional technical skills from the user (e.g., analytics, insights development).
• Filters could be more granular or more importantly, customizable.

Incentivized

I have bi-weekly calls with my AspireIQ rep which has been very helpful. Anytime I have a question, notice a bug, etc, she is quick to respond.

Incentivized

We used to use TapInfluence but we found the selection of influencers to choose from to be limited - we could not manage conversations in the platform

Incentivized

• Making our brand more fun!
• While our account is "small" we believe investing in influencers has broadened our brand and gotten in front of people we didn't have the capability of

Incentivized

• Easy and ideal for any influencer strategy

Incentivized