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101 Ratings
3 Ratings
101 Ratings
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Score 6.8 out of 101
3 Ratings
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Score 9.4 out of 101

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Likelihood to Recommend

Oracle ATG

I would say that Oracle ATG Web Commerce is most likely better suited for companies that have a wide selection of products online as well as a customer base that is robust enough to justify this software. We were managing several stores and so we needed this software to create an atmosphere of quick and efficient searching from customers as well as some sort of guidance for products that they would like based on their searches
Joseph R. Sweeney profile photo

Big Cartel

It's well suited for simple e-commerce and basic inventory management needs.
Andre Yeu profile photo

Feature Rating Comparison

Online Storefront

Oracle ATG
6.8
Big Cartel
10.0
Product catalog & listings
Oracle ATG
7.7
Big Cartel
10.0
Product management
Oracle ATG
8.5
Big Cartel
10.0
Bulk product upload
Oracle ATG
5.9
Big Cartel
Branding
Oracle ATG
7.0
Big Cartel
10.0
Mobile storefront
Oracle ATG
5.9
Big Cartel
10.0
Product variations
Oracle ATG
7.7
Big Cartel
10.0
Website integration
Oracle ATG
6.4
Big Cartel
10.0
Visual customization
Oracle ATG
7.4
Big Cartel
10.0
CMS
Oracle ATG
4.9
Big Cartel

Online Shopping Cart

Oracle ATG
5.1
Big Cartel
10.0
Abandoned cart recovery
Oracle ATG
4.4
Big Cartel
Checkout user experience
Oracle ATG
5.8
Big Cartel
10.0

Online Payment System

Oracle ATG
4.7
Big Cartel
10.0
eCommerce security
Oracle ATG
4.7
Big Cartel
10.0

eCommerce Marketing

Oracle ATG
5.5
Big Cartel
10.0
Promotions & discounts
Oracle ATG
7.3
Big Cartel
10.0
Personalized recommendations
Oracle ATG
4.3
Big Cartel
SEO
Oracle ATG
4.8
Big Cartel

eCommerce Business Management

Oracle ATG
5.3
Big Cartel
10.0
Multi-site management
Oracle ATG
7.3
Big Cartel
Order processing
Oracle ATG
6.0
Big Cartel
10.0
Inventory management
Oracle ATG
4.0
Big Cartel
10.0
Shipping
Oracle ATG
4.4
Big Cartel
10.0
Custom functionality
Oracle ATG
4.9
Big Cartel
10.0

Pros

  • Product and SKU management
  • Product page display
Sean Scott profile photo
  • It's very easy to use and does not require a lot of configuration or setup.
  • It has been extremely reliable. Clients never have issues with purchasing from it and it has always has been up for us.
  • It's very fast. It loads quick both on the consumer/front end and also admin/backend.
  • Pricing model is flat, not percentage of transactions.
Andre Yeu profile photo

Cons

  • The schema design within ATG is poor. It does not follow accepted standards. For example, column naming is inconsistent and generalized, with multiple (unrelated) tables using column names like "ID" as primary/foreign keys. This is a barrier to an intuitive understanding of the schema. Out of the box, the schema is missing many important foreign key relationships. In fact, the publishing schema explicitly prohibits FK relationships, causing data inconsistencies when ATG's black-box algorithms fail. We've built an impressive arsenal of custom scripts specifically for handling the many exceptions and orphan conditions that arise from this design practice.
  • The job scheduler is poorly designed. It uses a database table to manage message queueing. The processes flows as follows: Messages are inserted into a table. Then, a scheduled process selects messages, applies them, updates the message row on success/failure, then goes back and looks for messages that are "complete" in order to delete them. It performs this in a serialized loop that is inefficient and heavy on database resources. There are far better ways for processing message queues than trying to leverage a database.
Sean Scott profile photo
  • For our needs I really can't think of anything!
Andre Yeu profile photo

Alternatives Considered

We're married to Oracle ATG Web Commerce for the time being, and have been users for about six years now. We are slowly moving auxiliary features out of ATG and into custom in house solutions that give us purpose built, more responsive, and more appropriate functionality. Eventually, ATG will serve only core features like catalog management and order processing. All other activities will be handled externally as microservices that we control, rather than relying on the black box of ATG.
Sean Scott profile photo
No answers on this topic

Return on Investment

  • We've been on ATG for several years so it's difficult to quantify its impact on AOV and conversion compared to other products.
  • Mobile in ATG is not the greatest. We chose to abandon ATG's native mobile offering in favor of a more flexible and fluid mobile engine built in house at less expense and requiring lower maintenance.
Sean Scott profile photo
  • The basic plan at $10/month easily saves us that in time from having to manage our own e-commerce system on our own site.
Andre Yeu profile photo

Pricing Details

Oracle ATG

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Big Cartel

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Additional Pricing Details