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Score 6.8 out of 101
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Score 8.9 out of 101

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Likelihood to Recommend

Oracle ATG

Oracle ATG Web Commerce has its roots in older technologies and design from years ago. Over time it's been updated but shortcomings in the original design linger in the product's foundation. It is probably a good, general commerce solution for shops that don't require extensive customization of their web presence but if you find yourself needing to categorize products or offerings in "unusual" ways, or include properties that fall out of the mainstream, the burden of customization will be high.
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X-Cart

X-cart uses Smarty Templates in a PHP environment which means there are many developers who could probably pick it up relatively quickly to provide new features. The smarty template engine is very robust and well documented, and the cost of x-cart is very low which makes it easy for anyone to get started with their e-commerce business.It is a really great e-commerce software and suitable for every business. I actually cannot find any serious objection to what it does. They regularly update it, add new features, fix flaws, offer support. The software itself offers many integrations for shipping and payments, everything you need for sales. Although it covers many things, there will always be something missing, because many things happen in between customer visit and final delivery. Therefore, if you plan to expand your business, also plan to expand your X-Cart - but do not worry, it won't be hard.
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Feature Rating Comparison

Online Storefront

Oracle ATG
6.8
X-Cart
7.7
Product catalog & listings
Oracle ATG
7.7
X-Cart
8.0
Product management
Oracle ATG
8.5
X-Cart
9.0
Bulk product upload
Oracle ATG
5.9
X-Cart
4.0
Branding
Oracle ATG
7.0
X-Cart
10.0
Mobile storefront
Oracle ATG
5.9
X-Cart
6.0
Product variations
Oracle ATG
7.7
X-Cart
9.0
Website integration
Oracle ATG
6.4
X-Cart
8.0
Visual customization
Oracle ATG
7.4
X-Cart
10.0
CMS
Oracle ATG
4.9
X-Cart
5.0

Online Shopping Cart

Oracle ATG
5.1
X-Cart
9.5
Abandoned cart recovery
Oracle ATG
4.4
X-Cart
9.0
Checkout user experience
Oracle ATG
5.8
X-Cart
10.0

Online Payment System

Oracle ATG
4.7
X-Cart
10.0
eCommerce security
Oracle ATG
4.7
X-Cart
10.0

eCommerce Marketing

Oracle ATG
5.5
X-Cart
8.7
Promotions & discounts
Oracle ATG
7.3
X-Cart
10.0
Personalized recommendations
Oracle ATG
4.3
X-Cart
10.0
SEO
Oracle ATG
4.8
X-Cart
6.0

eCommerce Business Management

Oracle ATG
5.3
X-Cart
9.2
Multi-site management
Oracle ATG
7.3
X-Cart
10.0
Order processing
Oracle ATG
6.0
X-Cart
7.0
Inventory management
Oracle ATG
4.0
X-Cart
9.0
Shipping
Oracle ATG
4.4
X-Cart
10.0
Custom functionality
Oracle ATG
4.9
X-Cart
10.0

Pros

  • Product and SKU management
  • Product page display
Sean Scott profile photo
  • For everyone. From small to huge business you get everything out of box. Just setup company details, payment and shipping methods and you are ready to go.
  • Upgradable. There are many plugins one can integrate with X-Cart. Over time, many of them became part of the software, and you are one click away to enable them.
  • Well organized code. It uses Smarty template engine, which I find great, specially for debugging (famous Webmaster mode).
Nikola Nikolic profile photo

Cons

  • The schema design within ATG is poor. It does not follow accepted standards. For example, column naming is inconsistent and generalized, with multiple (unrelated) tables using column names like "ID" as primary/foreign keys. This is a barrier to an intuitive understanding of the schema. Out of the box, the schema is missing many important foreign key relationships. In fact, the publishing schema explicitly prohibits FK relationships, causing data inconsistencies when ATG's black-box algorithms fail. We've built an impressive arsenal of custom scripts specifically for handling the many exceptions and orphan conditions that arise from this design practice.
  • The job scheduler is poorly designed. It uses a database table to manage message queueing. The processes flows as follows: Messages are inserted into a table. Then, a scheduled process selects messages, applies them, updates the message row on success/failure, then goes back and looks for messages that are "complete" in order to delete them. It performs this in a serialized loop that is inefficient and heavy on database resources. There are far better ways for processing message queues than trying to leverage a database.
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  • Creating new plugins the way X-Cart wants is maybe not complicated, but hard to implement because there are no hooks. One has to manually change each file. This is similar to patching the core and therefore one has to know basics of web development.
  • Even if you get everything styled correctly with base skin, there is a bunch of unused styles you have to cope with. Start skin should be much cleaner. You may find thousands excess lines of code.
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Alternatives Considered

We're married to Oracle ATG Web Commerce for the time being, and have been users for about six years now. We are slowly moving auxiliary features out of ATG and into custom in house solutions that give us purpose built, more responsive, and more appropriate functionality. Eventually, ATG will serve only core features like catalog management and order processing. All other activities will be handled externally as microservices that we control, rather than relying on the black box of ATG.
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No answers on this topic

Return on Investment

  • We've been on ATG for several years so it's difficult to quantify its impact on AOV and conversion compared to other products.
  • Mobile in ATG is not the greatest. We chose to abandon ATG's native mobile offering in favor of a more flexible and fluid mobile engine built in house at less expense and requiring lower maintenance.
Sean Scott profile photo
  • Flexibility in presentation as well as functionality
  • Full open source software allows for unlimited possibilities with the store function, though some developers who create modules do encode their modules which have errors in their code which therefore can't be fixed
  • A fully functional professional level application at a fraction of the cost of similar applications such as magento.
Nikola Nikolic profile photo

Pricing Details

Oracle ATG

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

X-Cart

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Additional Pricing Details