What users are saying about
3 Ratings
32 Ratings
3 Ratings
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Score 7.2 out of 100
32 Ratings
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Score 7.9 out of 100

Likelihood to Recommend

AtomicWriter

AtomicWriter is especially suitable for blog writing and for this type of work. It also gives different formats and restructures it with a great view. I think that's it.
Anonymous | TrustRadius Reviewer

Upland Kapost

Kapost has potential to be a great asset in small and large orgs. If you're not producing a great deal of content, or coordinating across a large team, there's still tremendous value, but it scales as your org scales because it makes it easier to coordinate and manage large teams and large content archives.
Scott Barker | TrustRadius Reviewer

Feature Rating Comparison

Content Creation

AtomicWriter
10.0
Upland Kapost
8.5
Ideation
AtomicWriter
10.0
Upland Kapost
8.0
Approval workflows
AtomicWriter
10.0
Upland Kapost
8.5
Content collaboration
AtomicWriter
10.0
Upland Kapost
8.5
Content calendar
AtomicWriter
10.0
Upland Kapost
8.5
Network for content licensing/production
AtomicWriter
10.0
Upland Kapost
9.0

Content Publishing

AtomicWriter
9.4
Upland Kapost
8.1
Content hub
AtomicWriter
10.0
Upland Kapost
7.7
Forms / Gated content
AtomicWriter
10.0
Upland Kapost
7.8
Embedded CTAs
AtomicWriter
10.0
Upland Kapost
7.9
Content distribution
AtomicWriter
9.0
Upland Kapost
9.0
Content automation
AtomicWriter
8.0
Upland Kapost
8.0
Content promotion
AtomicWriter
Upland Kapost
8.3

Content Reporting & Analytics

AtomicWriter
8.2
Upland Kapost
7.9
Audience profiling and targeting
AtomicWriter
7.0
Upland Kapost
8.0
Closed-loop tracking and reporting
AtomicWriter
9.0
Upland Kapost
8.0
Content performance analytics
AtomicWriter
8.0
Upland Kapost
7.8
Campaign optimization dashboard
AtomicWriter
9.0
Upland Kapost
8.0
Competitive analytics
AtomicWriter
8.0
Upland Kapost
7.9

Pros

AtomicWriter

  • Makes my writing awesome.
  • Restructures it.
  • Gives me different writing formats.
Anonymous | TrustRadius Reviewer

Upland Kapost

  • Filtering: If you make the most out of your custom details and custom fields, you can gain newfound access to materials that may have long been lost in the ether. It's really easy for us, for instance, to see all of our videos at once. Or everything targeting a certain buying stage. Or you can keyword search to see everything on one topic.
  • Workflows: It's really nice to lay out "who sees what when" in a digital way, because everyone involved on an asset can easily see what stage things are at. You can also set deadlines to tasks, which seems a bit more firm than a casual email, because you can visually see how meeting your deadline fits within the whole timeline.
  • Calendars: The calendar feature is nice for us because we have a blog, so we can see when everything is (supposed) to go live. It's easy to see when I, as a copy editor, should be expecting work, so I can align my day accordingly. Way better than the old-fashioned "mental note" system.
Susan Kemp | TrustRadius Reviewer

Cons

AtomicWriter

  • Nothing too bad.
  • Needs more features.
  • Should be less expensive.
Anonymous | TrustRadius Reviewer

Upland Kapost

  • Social media distribution needs improvement. Specifically a calendar for planned Tweets and a better way to schedule multiple shares of the same content.
  • System performance is somewhat slow.
  • Should be an easier way to make changes, like adding custom fields or publication destinations, to all content types, rather than one at a time.
Amber Newman | TrustRadius Reviewer

Likelihood to Renew

AtomicWriter

No score
No answers yet
No answers on this topic

Upland Kapost

Upland Kapost 10.0
Based on 2 answers
We are using some other systems that might have replaced Kapost, but none of them had the workflow functionality we were looking for. So, we're sticking with Kapost for now.
Lenore Brown | TrustRadius Reviewer

Usability

AtomicWriter

No score
No answers yet
No answers on this topic

Upland Kapost

Upland Kapost 7.0
Based on 1 answer
The calendar view is a great feature and so are the custom views. It is relatively easy to see a clear view of what content the user is responsible for and then the due dates associated to it. The ability to create and update workflows for the team is easy to navigate and keeps us on track.
Anonymous | TrustRadius Reviewer

Support Rating

AtomicWriter

No score
No answers yet
No answers on this topic

Upland Kapost

Upland Kapost 8.2
Based on 2 answers
The reputation of the product matches up to its reputation as one of the leaders in the space. I love that you can share and access content at your fingertips from anywhere. The downside is that it does not have the prettiest interface but you can get over this with its functionality.
Anonymous | TrustRadius Reviewer

Alternatives Considered

AtomicWriter

No answers on this topic

Upland Kapost

Workfront has a lot of great features, but Kapost was the right tool for what we needed at the time. With a team of our size, we had to make sure we weren't biting off more than we could chew and the project never got off the ground. We had to be thoughtful with how we rolled it out.
Jim MacLeod | TrustRadius Reviewer

Scalability

AtomicWriter

No score
No answers yet
No answers on this topic

Upland Kapost

Upland Kapost 8.0
Based on 1 answer
It's easy to expand across an organization and the software is continuously being improved with new features rolled out to all users
Amanda Joshi | TrustRadius Reviewer

Return on Investment

AtomicWriter

  • Nothing at all
  • -
  • -
Anonymous | TrustRadius Reviewer

Upland Kapost

  • It allows us all to compare other email campaigns to each other. We are also able to get almost instant results.
  • By having a working one system - we all can expect the same quality newsletters versus using an outside designer.
Anonymous | TrustRadius Reviewer

Pricing Details

AtomicWriter

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?

Upland Kapost

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

AtomicWriter
10.0
Upland Kapost
7.5

Likelihood to Renew

AtomicWriter
Upland Kapost
10.0

Usability

AtomicWriter
Upland Kapost
7.0

Support Rating

AtomicWriter
Upland Kapost
8.2

Scalability

AtomicWriter
Upland Kapost
8.0

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