Attentive Mobile vs. Cordial

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Attentive
Score 7.9 out of 10
N/A
Attentive is a personalized mobile messaging platform that helps innovative brands & organizations connect with consumers in a new way from the company of the same name in New York. The service allows users to deliver relevant offers, content, and information to create seamless communication between a business and its audience.N/A
Cordial
Score 9.8 out of 10
Mid-Size Companies (51-1,000 employees)
Cordial Intelligent Messaging is an email marketing solution built around features such as triggered messaging, real-time data segmentation, and robust integrations.N/A
Pricing
Attentive MobileCordial
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AttentiveCordial
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Features
Attentive MobileCordial
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Attentive Mobile
-
Ratings
Cordial
7.4
5 Ratings
9% below category average
WYSIWYG email editor00 Ratings4.04 Ratings
Dynamic content00 Ratings6.35 Ratings
Ability to test dynamic content00 Ratings6.85 Ratings
Landing pages00 Ratings10.01 Ratings
A/B testing00 Ratings7.04 Ratings
Mobile optimization00 Ratings7.55 Ratings
Email deliverability reporting00 Ratings8.44 Ratings
List management00 Ratings7.55 Ratings
Triggered drip sequences00 Ratings9.34 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Attentive Mobile
-
Ratings
Cordial
7.0
5 Ratings
11% below category average
Dashboards00 Ratings8.55 Ratings
Standard reports00 Ratings6.55 Ratings
Custom reports00 Ratings6.05 Ratings
Best Alternatives
Attentive MobileCordial
Small Businesses
OneSignal
OneSignal
Score 9.0 out of 10
Mad Mimi
Mad Mimi
Score 10.0 out of 10
Medium-sized Companies
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Enterprises
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
Litmus
Litmus
Score 8.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Attentive MobileCordial
Likelihood to Recommend
4.0
(4 ratings)
6.0
(5 ratings)
Usability
10.0
(1 ratings)
-
(0 ratings)
Support Rating
10.0
(1 ratings)
-
(0 ratings)
User Testimonials
Attentive MobileCordial
Likelihood to Recommend
Attentive
Attentive Mobile is great for those who actively want to build and talk to their community. The goal is to send two messages per week to optimize revenue while balancing out unsubscribes. If a client has trouble with content or finding appropriate marketing messages to send, Attentive Mobile might not be a good fit.
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Cordial
Cordial has multiple options to create a message: single campaign, automation, orchestration and sculpt templates, which are drag-and-drop type functionalities but each of these blocks are based on HTML content so a user needs to be technically savvy. I would avoid using HTML includes as it is not possible to see which include a customer received. The team is fabulous, they know the tool and are dedicated to the success of the business. They are quick to respond and provide feedback. Reporting and analytics are very manual if you are combining multiple days in a test.
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Pros
Attentive
  • Account management
  • Platform interface
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Cordial
  • Provides helpful desktop and mobile previews.
  • Sends emails reliably.
  • Allows for pretty robust audience rules.
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Cons
Attentive
  • More communication on ways to improve
  • More structure on calls with our account manager
  • More clarity on insights and new ideas
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Cordial
  • Some of the tasks on the platform are still technical in nature and often requires the help of a developer or technical marketer. But I've witnessed great strides towards accessibility and ease of use for non-technical marketers over the past three years.
  • A lot of the templating must be built from scratch.
  • Deliverability insights (out of the box) could be expanded further.
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Usability
Attentive
Very easy to set up flows and individual campaigns. Creating a segment is also very easy and all fields are very intuitive.
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Cordial
No answers on this topic
Support Rating
Attentive
Fast and easy to communicate with. I wish we went over more insights and analytics on our monthly calls with our account manger. This would really give us the push that we need in order to best utilize the platform as a whole.
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Cordial
No answers on this topic
Alternatives Considered
Attentive
No contract, no problem.
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Cordial
Cordial by far has the best UI for simple navigation
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Return on Investment
Attentive
  • Some clients seeing 50x ROAS (which plateaus eventually)
  • All clients making money
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Cordial
  • Best to manage your clients' business.
  • Not ideal for freelancers.
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ScreenShots

Cordial Screenshots

Screenshot of Testing Powered by Machine-Learning: Never wait for an answer again. Test multiple message variations in real-time.Screenshot of Testing Powered by Machine Learning: Never wait for an answer again. Test multiple message variations in real-time.Screenshot of Native Drag-and-drop Email Builder: Build completely custom 1:1 personalized messages in seconds.Screenshot of Effortless Campaign Orchestration: Create sophisticated cross-channel message streams based on simple if/then statements.Screenshot of Up-to-the-Second Analytics and Reporting: Track customer behavior across all of your digital properties.Screenshot of Native Drag-and-Drop Editor: Build completely custom 1:1 personalized messages in seconds.